Xbox 360 Cutting Price Cutting…Huh?

For those that ran out to pickup a 20GB Xbox 360 for the low low price of $299… sit down. This may hurt a bit. Their is a new rumor stating the Xbox 360 is undergoing another price cut, for all consoles in their full array of consoles.

Let’s just get this over with quick:

  • Arcade (no hard drive) to $199
  • Pro (60GB) to $299
  • Elite (120GB) to $399

This is a highly competitive price cut making the Xbox 360 much more desirable, a price closer (and in some case beating) the Nintendo Wii. Imagine, a graphically powerful console for a price near that of the “last generation” graphics of the Wii.

Of course, those purchasing a Wii aren’t buying it because you’re saving money on a next-generation console. In the end, if this price cut is real, we’re seeing the next-generation console market really dropping to some realistic figures.

Bad for Sony, considering they’re still trying to make money on their expensive box. No doubt Sony’s in this for the 10-year plan but if they can’t keep competitive with Microsoft people may ignore you for the next 10-years because it’s too costly.

(Thanks, Kotaku)

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PlayStation 3: Not About Quantity, About ProfitabilityPlayStation 3: Not About Quantity, About Profitability

The Xbox 360 price drop rumors flow like water and it’s all but officially been announced at this point. What about PlayStation 3 and their price? No.

Nobuyuki Oneda, the Sony’s chief financial officer said, “our plan is not to reduce the price. Our strategy is not to sell more quantity for PS3 but to concentrate on profitability.” (gamespot) This makes complete sense coming from their chief financial officer, as their motivation is to make money, not lose it.

The question remains, how will they actually make money if they’re no longer in the race for competitive market prices? Considering game licensing must Net them some amount of profit Sony’s idea seems to be the exact opposite of their original PlayStation method: saturate the market and sell them all games.

So far we’ve seen very few “need to have” games for the PlayStation 3 console while Xbox 360 continues to build a substantial library and Wii continues to break sales records for apparently no reason. When a game publisher has to decide on a platform to launch a new game, why would they choose the one that doesn’t care to be competitively priced in the market? The one that doesn’t care about quantity of sales?

Sony intends to reverse the entire razor blade philosophy where one sells a cheap razor and charges users for the blades over and over again. Their take on this concept is to sell really expensive razors and put out small half-quality blades. Is that a good market strategy at this point?

Netflix and Xbox 360 – It’s a DealNetflix and Xbox 360 – It’s a Deal

If you’re a Netflix subscriber and own an Xbox 360 you’ll be able to watch the entire library of Netflix programming on your console. This deal, recently announced at E3, puts Microsoft in a great way in terms of being the console to buy for multi-media entertainment against its Rival Sony.

While the Wii can’t even play a DVD, Sony holds a lot of power of its Music (having its own labels helps) and its ability to play Blu-Ray movies. Microsoft’s HD-DVD player DVD player doesn’t handle high definition movies, although most new consoles have HDMI and all the high definition goodies ready to go.

Again, this won’t cost current Netflix subscribers any additional cost, “and movies and TV shows can be shared with the avatar-based community called Live Party, just announced earlier this morning.” (Kotaku)

This may not inspire you to run out and purchase an Xbox 360 console but it may be a deciding factor when pitting it up against the PlayStation 3 when shopping for a current-generation system.

Mega Man 9, Xbox 360 and PlayStation 3 ConfirmedMega Man 9, Xbox 360 and PlayStation 3 Confirmed

Capcom has finally come out and stated Mega Man 9 will indeed be available on the PlayStation 3 (PSN) and Xbox 360 (Xbox Live). Capcom may be making a great move by providing everyone the ability to play their new retro title in download form. The game is definitely going to be a smaller title with a niche appeal, you really want to gain as much access to gamers as possible.

Although WiiWare is a great staging point for a new/old franchise there is absolutely nothing wrong with expanding it to the other consoles, even the PlayStation 3, giving all gamers the choice of which platform to purchase the title for.

In many ways, a console gamer with all consoles can chose the version of Mega Man 9 which will provide them the best “controller” experience. You want to play on an Xbox 360 controller? Great! Perhaps the Wii classic controller is more your style? Fine! Wanna stick with the proven PlayStation controller? Excellent!

Hopefully we’ll get a sense of which console moves the most downloads for Mega Man 9, as this will define who gets great gaming DLC in the future. Oddly enough, it might be the Xbox 360 because of its console sales count and total attach rate, even though the Wii has huge volume of users they don’t purchase very many games (if any).

(Thanks, Kotaku)