Has Rare Lost Touch With The Gaming Industry?

In an interesting interview this week at 1up.com, Peter Moore, now at Electronic Arts, believes the skillset that Rare holds is a bit dated for our gaming industry. Moore, best known in his role of VP at Microsoft in their Interactive Entertainment Business division, understands how great Rare and their games once were but seems to believe the industry has passed them by.

Looking at their latest Microsoft titles, mainly Perfect Dark Zero, Viva Pinata and Kameo: Elements of Power, it’s not hard to believe his statements as fact. None of the titles have blown away a market full of Grand Theft Autos, Halo’s and other top selling titles. None of their games hit the epic review scores of Bioshock or Crysis. It’s not all first person shooters are taking the big sales numbers; Spore was given rave reviews by online review sites (sans Amazon) and that’s a completely different style of game.

Popcap’s Peggle has had more fame and glory than some of the bigger titles from Rare, probably made with less money. Is Rare a dying breed of developers with no good direction to react to the changing ways of the game industry?

No. Peter Moore is missing a big part of the changes in Rare since their 2002 purchase by Microsoft. The major difference is… Microsoft. Microsoft had plans to make Rare Ltd as successful on their own console as Rare had with the Nintendo 64. Moore says:

“I thought ultimately [Viva Pinata] would be very successful — and you know, Microsoft, we’d had a tough time getting Rare back — Perfect Dark Zero was a launch title and didn’t do as well as Perfect Dark… but we were trying all kinds of classic Rare stuff and unfortunately I think the industry had past Rare by — it’s a strong statement but what they were good at, new consumers didn’t care about anymore, and it was tough because they were trying very hard — [original Rare founders] Chris and Tim Stamper were still there — to try and recreate the glory years of Rare, which is the reason Microsoft paid a lot of money for them and I spent a lot of time getting on a train to Twycross to meet them. Great people. But their skillsets were from a different time and a different place and were not applicable in today’s market.” (1up)

Perhaps if Rare had the ability to pick and choose their own platform for their own desires and innovation they’d have a killer Wii game for the market. Nintendo and Rare had a great partnership in the making of Donkey Kong Country, a product they couldn’t do on their own due to the intellectual properties but managed to create a memorable franchise when combining forces. Imagine, taking Donkey Kong to such awesome levels with a ground breaking and well crafted title with high quality graphics on a low quality system.

What about GoldenEye 007? A game that changed the first person shooter landscape on the console and sold over 8-million copies on a Nintendo platform. Along with their hot back log of titles is that of BattleToads, a game which was well received by reviewers but insanely difficult for gamers to master. Of course, Banjo-Kazooie was another great title from the folks at Rare, most of which was made famous on a non-Microsoft console.

What’s the lesson? Don’t point fingers at the creative talents behind the projects and future decisions when you’re boxed into a single console under someone elses name. For a developer to thrive and grow they need space to do it, they need to be fully able to access all the gaming hardware in the industry. Microsoft tried to fit a round peg and a square hole and paid $375 million to figure it out.

0 thoughts on “Has Rare Lost Touch With The Gaming Industry?”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 286: Free Indie GamesEpisode 286: Free Indie Games

This week, Gaming Podcast is giving away free indie games: Dungeon Defenders and the Zeboyd 2-Pack including Cthulhu Saves the World and Breath of Death VIII. The Gaming Flashback includes the original Splinter Cell from 2002.

There’s also plenty of news items including:

  • Blizzard facing class action lawsuit over Battle.net security
  • Former Square boss calls merger “a complete failure” between Square and Enix
  • Nintendo details Wii U network ID system
  • Molyneux skeptical about tablet/TV gaming
  • Halo 4 makes $220M in first day, Forward Unto Reach garners 46M viewers
  • Analyst: Grand Theft Auto V will sell 25M units

No Question of the Week – just let us know if you’d like to win either Dungeon Defenders or Cthulhu Saves the World/Breath Of Death VIII.

In addition, this is the final week of Kickstarter funding. Help the TD Gaming Podcast with its Kickstarter fundraising.

Diablo 3 Doesn’t Look Right, Dev Says Yes Sir!Diablo 3 Doesn’t Look Right, Dev Says Yes Sir!

There has been many debates on the graphic level of Diablo 3 and how it should be different. Finally a developer comes out and says “um, no.” Their reasoning is fairly simple, it’s one thing to photoshop up a screenshot with some filters but it’s another to get the texture and lighting to run at that detail on a standard computer.

How do you argue with that? Personally, I think the graphics look wonderful, brilliant, vibrant and professional. Diablo 3 game designer Jay Willson said:

“The key thing to remember here is that this has been Photoshopped. This isn’t created by the engine. Though it looks really cool, it’s almost impossible to do in a 3D engine because you can’t have lighting that smart and run on systems that are reasonable. If we could do that, we probably would in a few of the dungeons.” (slashdot)

Non-developers seem to forget that the colors, cameras and lighting don’t come free on a video game. Everything has limitations and, although the limitations change over time, today’s graphics for a standard machine are capable of running Diablo 3. Blizzard isn’t making a game that only hardcore PC gamers can play, this game is for everyone.

Building a video game is a lot of smoke and mirrors to make a virtual object look “real” to normal gamers. Immersion and definition is important, grainy dark graphics do set a mood, but they also frustrate many players. Remember DOOM 3? Some people could barely see the “epic graphics” of the last DOOM sequel, it’s time to mature and show off true colors.

Darkness usually is used to hide imperfections, Diablo 3 has nothing to hide.

(For a high resolution photo, checkout MTV Multiplayer Blog)

Sony Says Competition is GoodSony Says Competition is Good

It seems the console maker who’s trailing in sales typically says how great competition is and how it’s great for the consumer. Sony’s not leading the console race, as of now, and Sony Computer Entertainment Europe president David Reeves stated in a recent interview:

The winner, he said, is the consumer. “That’s why we are not going to slag off Microsoft or Nintendo at all,” he said, “because again it’s rather like the trainer market: one year it’s Reebok, next year it’s Nike, and then suddenly it’s Adidas; it’s cyclical, but in the end everyone wins in five to ten years.”

Sony continues to speak towards their “10 year plan” and how they’re increasing momentum in the market. They’re not winning in sales but with a ten years to go, this is just the beginning. Had this statement come from Microsoft it would be a chance to worry, but Sony has proof to backup their statements.

The PlayStation 2 is going strong as a nine year-old and doesn’t seem to be letting up in game releases. Sony’s press conferences always cover the PlayStation 2 in their talks with the PSP and PlayStation 3 for three big reasons: it’s worth bragging about, it distracts from lower PS3 sales and it separates them from the competition.

Where is the GameCube or classic Xbox in Nintendo and Microsoft’s press conferences and number crunch reports? The fact is, the companies have given up on both products retiring them as “last generation” (translation: poor sales). What better reason to buy a PlayStation 3 than knowing the company is in the game for the long haul?

It might be bit cheaper to buy an Xbox 360 but who’s to say Microsoft isn’t going to announce their next generation console tomorrow and kill off the Xbox 360? Obviously, Microsoft will deny those claims but there will always be doubt without a proven track record.

On the other hand, Microsoft hasn’t seen the success in the classic Xbox and Nintendo hasn’t seen nearly the fervor over the GameCube as compared to their current generation consoles. So, that begs the question, why would they halt all that for new console announcements?

Until they’ve had more time in the market, we cannot be 100% certain what Nintendo and Microsoft are going to do when it comes to next-generation announcements while Sony’s been very clear in each press conference. As Kaz Hirai said to Eurogamer earlier:

“We certainly don’t do the consumer the disservice of basically saying that the consoles have gone by the wayside because we have a new one. Right now, a prime example? PS2 is nine years into it. Where’s the Xbox? Where’s the GameCube?”

If one console maker is looking for a way to stand out and explain their slow sales figures, Sony’s got the PS2 and its long history in their back pocket.

Now, if we could only get those game designers to continue to take it seriously and not put all their eggs into the PS3 basket.