Will Sony Reduce Prices and Heat with 45nm Chips?

Reportedly we’re going to see smaller 45 nanometer cell processors in 2009 which leads to similar cost savings as we saw in the Xbox 360 hardware. Cost savings appear on the manufacturing side, of course, along with less power consumed by the processor leading to less heat generated by the console.

The Xbox 360 was able to benefit from chip reduction when for stability and overall heat issues, although the stability is still out for debate at the moment. The concept is fairly simple to understand; heat causes problems in closed systems with few fans and a high degree of complex components. Reduce the heat means reducing the overall need to cool and get air flow into the hot little box.

Console hardware is owned by a broad audience, not all of which understand technology and its ability to boil an egg. Consumers toss consoles and their power supplies in closed cases within their entertainment system and restrict air flow further. Any reduction in heat is a good thing for the console developer.

We’re not guaranteed, however, to see cost savings. Microsoft passed the cost savings to the consumer, recently, but went awhile with their lower-cost “Falcon Chipset” received such a cut. They were, more than likely, trying to recover some of the expenses associated with creating the system and cleaning up the disaster that was the red rings of light.

Will Sony do the same? As the year rolls on into 2009 and these processors start to hit store shelves, what benefit will we have, as the buyer? With the 360, people would scamper out with flashlights and manufacturing codes to find the infamous stable Xbox 360PlayStation gamers haven’t had such a need for heat reduction; they’ve got a need for cost reduction.

Sony’s taken a lot of heat for their high priced Trojan blu-ray appliance along with substantial costs for winning the format war. They have a 10-year plan for the PlayStation 3 and price reductions may definitely accelerate their plan of dominance before Microsoft tosses out some next-generation news.

The huge boost in 360 sales prior to their price cut was fairly significant in the market, presumably Sony would get a similar pop in retail. Gamers want cheap PlayStation 3‘s now, not in 2009, but the idea of a price reduction is always a nice incentive for future buyers to consider.

Of course, Sony would never talk to this topic as the threat of consumers holding out for a price drop would be way too high to take such a risk.

Anyone forsee a price drop for PS3? Would that intice you to buy?

(Thanks, Engadget)

0 thoughts on “Will Sony Reduce Prices and Heat with 45nm Chips?”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Distributed Game Development Using ContractorsDistributed Game Development Using Contractors

Gamers around the world have noticed a large trend in the video game industry in the last 15 years, massive growth with massive projects and unbelievable costs, goals and sales. We’ve seen the impossible become achievable in epic projects like World of Warcraft and huge sales figures from Halo 3 but we’ve also seen game titles fall down in a burning wreck.

Each studio tries to beat the next studio with crisp realistic graphics, real time physics engines, life-like explosions all with huge costs. Does it all sound familiar? If you’re a movie buff you’ve probably seen movie studios cranking out the same style of movie, high computer graphic effects with talented high priced actors making longer and longer films.

The only big difference? A game studio hires most of their talent for full time positions and then has to figure out what to do with them when the project ends. Perhaps this explains Microsoft’s effort to remove game studios like Ensemble, Bungie and FASA, it’s all too much to handle when a high budget project ships and time frees up in the studio.

(more…)

Episode 705: Commercial BlissEpisode 705: Commercial Bliss

The first Grand Theft Auto 6 trailer dropped, and it has been viewed well over 110M times since. There is much more news post-Game Awards, including Vampire Survivors, Brothers: A Tale of Two Sons, and a ton of demos dropping on Xbox.

The news includes:

  • Stormgate launches Kickstarter campaign
  • Final Fantasy 16 director teases two-episode DLC will expand Clive’s story
  • GTA 6 will release on Xbox Series X/S and PlayStation 5 in 2025
  • Report: Embattled Bungie management insist fans ‘still like us’

Let us know what you think.

Episode 389: Live From E3 2015Episode 389: Live From E3 2015

Part of this long episode was recorded live from the LA Convention Center floor at E3 2015, where Jonah and Paul were fresh off waiting in line for Disney amibos. There were some news items covered there, while a few more news items were recorded here.

Rather than list all of the news items, we’ll just relay the Question of the Week: “If Nintendo isn’t revealing a new console, should they skip E3 altogether in 2016?”

All this and listener feedback, too.