Sony Responds To Crashing Sales with Management Shift

ps3Sony Computer Entertainment Europe has made some leadership changes in response to their in-ability to get things going in the sales department of the PlayStation 3. Gamer’s continue to refuse to believe the PlayStation 3 is in a bad situation by explaining how badly Microsoft’s Xbox 360 is doing in Japan and Europe compared to the Sony console. And, of course, the Wii isn’t competition to Sony.

“Andrew House, Chief Marketing Officer and Group Executive of Sony Corporation, has been named President, Chief Executive Officer (CEO) and Co-Chief Operating Officer (Co-COO) of Sony Computer Entertainment Europe (SCEE) as of May 1, 2009.” (smarthouse.au)

We’ve been told this is the year of the PS3, this is when they bring it all together. Nintendo’s losing some of their grip on the industry with slower sales, even in Japan. The economy isn’t playing nice with any of the consoles and sales continue to drop, reportedly 17% in March compared to last years numbers.

Australia isn’t proving to be any help to Sony, “for example in Australia a consumer can now buy the Xbox 360 for $299 and a separate Blu ray player and DVD upscale player for $199. Combined this is $200 under the recommended retail price for a Sony PS3.”

Here in the United States, we’ve bought more Wii balance boards than PlayStation 3 consoles. One can argue that the Wii is a novelty system but that really casts a dark shadow on the PlayStation 3. The PS3 is being beat out by a novelty item? Can the new SCEE management change the direction of Sony?

0 thoughts on “Sony Responds To Crashing Sales with Management Shift”

  1. Sony’s in big trouble. There’ve been a few articles talking about the PlayStation 3’s death spiral, and you have to wonder if changing from Reeves to House is going to do anything.

    I mean, what can they do – aside from the obvious move of cutting the price, and doing that is financially destructive for Sony.

    As a PS – if you see the graph they include – the PS3 is about $130-140 more expensive in Australia than it is in the US if you convert the currency. It’s brutal.

  2. Sony’s in big trouble. There’ve been a few articles talking about the PlayStation 3’s death spiral, and you have to wonder if changing from Reeves to House is going to do anything.

    I mean, what can they do – aside from the obvious move of cutting the price, and doing that is financially destructive for Sony.

    As a PS – if you see the graph they include – the PS3 is about $130-140 more expensive in Australia than it is in the US if you convert the currency. It’s brutal.

  3. Maybe its high time that Sony, Nintendo and Microsoft bring their prices lower… they jacked their prices so high as if their game consoles are necessity. the world economy is going down and they can help a bit if they bring their prices lower.

  4. Maybe its high time that Sony, Nintendo and Microsoft bring their prices lower… they jacked their prices so high as if their game consoles are necessity. the world economy is going down and they can help a bit if they bring their prices lower.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 248: SequelitisEpisode 248: Sequelitis

As the podcast approaches the magic 250th episode, Paul, Jordan and Jonah check out some of the big news that hit this week in the land of videogames, and in the Gaming Flashback, looked back at an all-time worst game, Superman 64.

This week’s news includes:

  • ESA drops SOPA support (via Herr Alien)
  • R18+ bill to be voted on by Australian Parliament on 7th February
  • Vita sales continue to freefall in Japan
  • Guild Wars 2 open beta this Spring, launching in 2012
  • Starbreeze states they don’t look at games from a genre perspective anymore

All this and Reader Feedback, as well as the Question of the Week, “What do you look for in a sequel?”

Episode 373: Happy New 2015Episode 373: Happy New 2015

This is the first podcast of 2015, and Jonah and Paul are ready to get going, talking about their holiday gifts and their disappointment in the film Birdman. There’s no Gaming History or Gaming Flashback this week, but stay tuned for one next week.

The news in this episode includes:

  • FBI claimed to be investigating Xbox Live, PlayStation Network DDoS perps
  • GSC Gameworld re-opens for business
  • Halo 5 multiplayer beta gets more maps, weapons, and modes (from GameSpot)
  • Xbox Live founder leaves Microsoft

Also in the podcast is some Listener Feedback and the Question of the Week, “How much do you play online?”

Mass Effect 3: What REALLY Went Wrong, And How To Fix ItMass Effect 3: What REALLY Went Wrong, And How To Fix It

NOTE: THIS ARTICLE DISCUSSES THE ENDING AND EVENTS OF MASS EFFECT 3. DO NOT READ IF YOU DO NOT WISH THE GAME TO BE SPOILED FOR YOU.

In this day and age, one learns to take internet outrage with a heavy dollop of salt. The videogame community tends to be reactionary in the worst way, for a few reasons: they tend to be young, they tend to express their immediate feelings almost as a stream of consciousness, and let’s face it, the Greater Internet Dickwad Theory comes into play as well.

When it comes to game endings, when I hear that the community is upset about a game’s ending, I almost always take that as a good sign that the ending is daring and provocative. For example, there was an outcry over the abruptness of the ending of Halo 2, which had the nerve to conclude with a cliffhanger. The 2009 Prince of Persia reboot ended with the player undoing all of the work to free an ancient evil god they’d just imprisoned.

So when I heard that there was a growing outcry about the endings of Mass Effect 3, my interest peaked, because invariably, that meant the story was provocative and daring, instead of predictable and boring.

(more…)