July NPD Unit Sales: Wii On Top… Again

Believe this, Nintendo and their Wii console takes another month as top seller. The only product that moves more hardware than the Wii is the DS. As a gamer, it’s hard to understand how the Wii product continues to sell like this with the least supported game library on the planet.

The DS is completely understandable as it has a huge library of games, is more cost effective, comes in pretty colors and can save you tons of arguments and fighting from your kids on a long trip. In many ways the DS is synonymous with peace and quiet. What does the Wii offer us? Wii Sports and a new control scheme along with a few hit titles from Nintendo but little else for now.

I’ll be the first to admit, I thought this would be Nintendo’s chance to turn it all around and get the third parties involved. They have everything going for them in terms of sales, third party developers should be pushing out games each month considering the craze factor of the hardware. This just isn’t true.

More than likely, in this generation, the Wii isn’t really just considered a “kids console” but a console for non-gamers. The difference is obvious in their sales numbers, there are a lot of non-gamers so the console sales are through the roof! However, non-gamers don’t really spend a lot of money on games (after all, they’re non-gamers). It’s a catch-22, Nintendo finally drives huge volume in console units but still cannot manage to get third parties cranking because their sales attach rate (number of games sold per console) is way too low. At least they’re making money!

Nintendo will be the first (and only) to admit their game sales figures are through the roof, much like the console itself, but they’re not breaking out third party numbers. They can easily push the statistics up when considering Wii Play and Mario Galaxy as part of their “sales numbers” when talking about overall attach rate.

Also in the news, PlayStation 3 takes a huge drop off in sales, still beating the Xbox 360 however. They’re heading back to their normal sales figures now that Metal Gear Solid 4‘s frenzy is dying down.

Now, the figures (thanks 1up):

  • Nintendo DS: 608,000
  • Wii: 555,000
  • Playstation 3: 225,000
  • PSP: 222,000
  • Xbox 360: 205,000
  • Playstation 2: 155,000

So there you have it! Wii smokes the competition, PS3 starts to normalize down to where the 360 is at, and the PS2 is still a statistic even though it’s older than many Wii gamers are.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 365: Pre-NYCCEpisode 365: Pre-NYCC

This podcast has been delayed a little thanks to New York Comic Con, but that’s a discussion for next week’s podcast. While there’s no Gaming Flashback or Gaming History, there’s a lot to discuss.

This week’s news:

  • DICE: Battlefield 4 “absolutely” damaged player trust
  • GamerGate pressures Intel into pulling ads over editorial
  • Capcom: 2 million sales may be required for sequels
  • Super Smash Bros. hints that Mario’s extra lives are clones.

There are three Questions of the Week this week, so listen in and figure out which one(s) you want to answer!

MGS4 Quickly Falls of Top Titles, NCAA Football 09 Takes LeadMGS4 Quickly Falls of Top Titles, NCAA Football 09 Takes Lead

The month, June 2008, Metal Gear Solid 4 takes number one on the NDP figures with 774,600 individual units (over 1-million if you include bundles), in July… they didn’t even make the top ten figure. What the heck?

NCAA Football 09 for the Xbox 360 took number one with 397,600 games sold, nothing close to MGS4’s figures form last month but still took the first position. Wii Fit took number two position, up from its fourth position in June showing lasting appeal or the ability for gamers to purchase the rare to find game set.

Wii Play still sits in the top ten titles along with Mario Kart and Rock Band (for the Wii). As a matter of fact, four out of the top ten titles are Wii games. One for DS (Guitar Hero: On Tour), two for Xbox 360 and two for PlayStation 3.

How is it possible for Wii Play and Wii Fit to hold top positions for so long while a game like MGS4 dies off so rapidly? More than likely this is the impact from having such great console sales that even a low attach rate (games to consoles) is significant enough when millions upon millions of consoles have been sold.

If the PlayStation 3 had more units in the hands of gamers, would their top tier titles like MGS4 hold top spot for more months? Presumably yes, another negative impact from being third in the race it seems.

(Thanks, 1up)

Episode 306: Batman ReturnsEpisode 306: Batman Returns

The crew bemoans the decline of handheld gaming as it gets dominated by mobile platforms like Apple iOS, while they rejoice at Justice League being available on Netflix Streaming. There’s no Gaming Flashback or Gaming History, but there is some Reader Feedback.

This week’s news items include:

  • Batman: Arkham Origins confirmed for PC, consoles
  • Domains for Mad Max videogames registered by Warner Bros.
  • Report: Xbox 720 not always online, doesn’t block used games, supports backwards compat
  • Jade Empire as an Xbox 360 launch title “would have been massive
  • Zeschuk: Old-school gaming in “sick market” right now, digital ‘not filling gaps’

Gamers can read Jordan’s “Death of Handheld Gaming” article here.