PS3 and 360 Price Cuts, Before Holidays End

A lot of people have purchased the Xbox 360 and a growing number have had new interests in the PlayStation 3. The summer time is winding to an end and fall will bring us a new host of video games and reasons to keep playing our current generation consoles. Many analysts and industry leaders believe the 360 and PlayStation 3 will undergo a USD $50.00 price cut before the Holidays begin.

With holiday madness comes momentum and sales, a USD $50.00 price cut would help bring new momentum to both consoles, especially with Nintendo lapping them in sales. Nobody has considered the direction of the Wii as it doesn’t need to be priced competitively given this is going to be the third year it’s impossible to find in stores.

Do the consoles really need a price cut? It’s hard to argue the PlayStation 3‘s dire need for cutting in price given its already outrageous costs for a console with the least amount of desired titles. The Xbox 360, for most, has the best lineup of titles with a strong fall series of games. The Wii… well, titles don’t really matter just yet because people still buy the console upon sight. The PlayStation 3 is showing off some impressive graphics for this fall and early next year, it may almost be time to invest in the product.

The fall games will keep hardcore gamers buying titles but it will do little to inspire new console sales. If GTA IV, Halo 3, Gears of War and Metal Gear Solid 4 couldn’t drag a gamer to buy, what fall titles will do so this year? Probably very few.

It’s time for the big console vendors to broaden their audience by opening the console to a demographic of gamers that just can’t afford the higher graphic consoles. No, USD $50.00 won’t bring in everyone but it may inspire those on the fringe of consideration to change their minds. With their new consoles in hand they can use their USD $50.00 savings to purchase a new holiday release title.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Exclusive Artist Deals In Rhythm Games Not Good?Exclusive Artist Deals In Rhythm Games Not Good?

Rhythm games are the new FPS for a lot of gamers, a broader audience of gamers, and the market is thriving and demanding new titles. Harmonix and Activision are at the front of the battle with Konami following a bit behind but still contending (we think) very soon.

Each company plans to up each other with cooler instruments, tighter controls and new in-game options and multi-player fancies. It’s a business and each competitor tries to gain a lead by whatever means needed to win… or do they?

Harmonix stops short when it comes to purchasing exclusive rights to music artists, for now at least. Harmonix’s Eric Brosious went on blogger record saying, “We prefer not to sign exclusive deals with artists because while it seems like the competitive “business” thing to do, in the long run, it’s really not good for anyone. We think we should be working to get more music out to more people.” (kotaku)

As Marky Mark once said, we need “Music for the people” not for in-game exclusives making us choose between Guitar Hero and Rock Band titles. We’ve seen what EA has done to the football franchise by taking control of the NFL roster, money talks and the best game doesn’t always win.

If Activision decides to buy up a ton of great exclusive content and you’re a rock band gamer, you’ll lose out in a ton of great content. For some gamers, that might mean losing out in some artists you’ve never heard before which also means the artist loses out in new fans. We’ve seen younger gamers fall in love with the sounds of Boston and The Police, bands famous way before the birth of many of the Rock Band fan base.

You can tell Harmonix is a development group with roots in music while Activision is a development group with their roots in business. While exclusive access brings you an advantage, in terms of broadening the culture of music, it does very little. Harmonix may be in the right but will that matter in the end when business deals hit the table?

p.s. sorry about the Marky Mark reference, but it had to be done. Bringing out a bit of my own childhood there…

Episode 341: Friggin’ KerfuffleEpisode 341: Friggin’ Kerfuffle

Paul, Jordan and Jonah continue to rock on, as they discuss the bizarre circumstance of the iOS app Flappy Bird, while Paul deals with Pinsanity issues (behind the scenes). They also discuss the classic The Chronicles of Riddick: Escape from Butcher Bay in the Gaming Flashback.

This week’s news includes:

  • Watch Dogs release coming in April, May, or June
  • Slim Vita is coming To North America with Borderlands 2 in tow
  • Nutjitsu and Worms among first Xbox One ID@Xbox games
  • Pachter: Sony can’t afford to pay for streamed content like Netflix does
  • Gamestop advertising a layaway program for the Xbox One

There’s Listener Feedback with a new Question of the Week: “Did you introduce a non-gamer to gaming?”

Expert: Sony Negligent In PSN SecurityExpert: Sony Negligent In PSN Security

An expert has given testimony to the US House of Representatives Subcomittee on Commerce, Manufacturing, and Trade during its commencement on hearings on the “unauthorized intrusion” on Sony’s PlayStation Network and Qrocity service, stating Sony knew that their security software was dated and lacked any sort of firewall against hacking.

Cybersecurity expert Dr. Gene Spafford’s testimony stated that security experts discovered discussions on forums that talked about how the PSN’s security was lacking. The threads revealed that the network was using old versions of the Apache Web server software, which “was unpatched and had no firewall installed.”

Worse, two to three months before the attack, the vulnerability was reported “in an open forum monitored by Sony employees,” but the company took no action to rectify the situation. If the testimony is accurate, Sony could be slapped with a serious criminal negligence charge.

The Sony intrusion alone compromised 100 million accounts both on the PSN and its Qriocity service, according to Spafford. He also cited the total cost of the breach to Sony, credit card companies, and other outfits, at $21 billion. Thieves in credit-card theft forums actually complained that the PSN breach was so great that it was depressing the price of such information by a “factor of five or 10” on the black market.

Spafford didn’t reserve his accusations for Sony, either. He stated that law enforcement is ill-equipped to handle cyberterrorism and cyberthieft. Additionally, most companies are not equipped with enough security measures because “investing in security measures affects the bottom line. They don’t understand the risks involved by not investing in security. … So when they are hit, they pass that cost along to their customers, and to the rest of society.” In other words, a classic case of being penny wise and pound foolish.

Spafford’s proposed solution to future security is to limit the amount of data kept by companies such as Sony and to “age the data” so it expires after a certain time.

C-Span posted the video of the testimony here.

(Thanks, GameSpot.)