Sony Home Arrives This Year

From the horses mouth, Home producer Martijn Van der Meulen “100% guarantees” PlayStation gamers will have the infamous Sony Home before the end of this year. He didn’t, however, mention what defines Sony Home as a finished product. Perhaps just the shell of a social gaming network frame or a fully fleshed out product.

Most social network sites are constantly “works in progress” so we’re guessing Sony Home won’t be finished but it will be available or “shipped” if one could call it so. The trick comes down to the punch-list of features which nobody has seen; all we’ve got to go on was the 2007 GDC announcement of Home and all of its “rich features.”

The product has been delayed a few times now, chances are good the punch-list of features will be smaller than initially announced. It will no doubt be a work in progress for years to come… if anyone cares to use it.

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Mass Effect 3: What REALLY Went Wrong, And How To Fix ItMass Effect 3: What REALLY Went Wrong, And How To Fix It

NOTE: THIS ARTICLE DISCUSSES THE ENDING AND EVENTS OF MASS EFFECT 3. DO NOT READ IF YOU DO NOT WISH THE GAME TO BE SPOILED FOR YOU.

In this day and age, one learns to take internet outrage with a heavy dollop of salt. The videogame community tends to be reactionary in the worst way, for a few reasons: they tend to be young, they tend to express their immediate feelings almost as a stream of consciousness, and let’s face it, the Greater Internet Dickwad Theory comes into play as well.

When it comes to game endings, when I hear that the community is upset about a game’s ending, I almost always take that as a good sign that the ending is daring and provocative. For example, there was an outcry over the abruptness of the ending of Halo 2, which had the nerve to conclude with a cliffhanger. The 2009 Prince of Persia reboot ended with the player undoing all of the work to free an ancient evil god they’d just imprisoned.

So when I heard that there was a growing outcry about the endings of Mass Effect 3, my interest peaked, because invariably, that meant the story was provocative and daring, instead of predictable and boring.

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Sony, Next Big Software Company?Sony, Next Big Software Company?

Every day we’re hearing of a company running through a round of layoffs or going out of business, it’s really not a happy time. Sony is not immune to the economic troubles either. Sony is talking restructuring and that involves a potential head count reduction of 16,000 jobs due to plant closings.

floppyThis leaves Sony with some hard decisions. Restructuring can mean drastic changes that effect all their product lines. The PlayStation 3 isn’t currently a shining example of high profit margins. The console needs time to reduce its overall cost, chip sizes and bring profitability. Is it in danger?

“Sony’s not in a position to halt all domestic production but it has to do something that drastic,” said Mitsushige Akino, chief fund manager at Ichiyoshi Investment Management. “If it announces plans to move production overseas while keeping only planning and development functions in Japan, that would be a positive.” (gamestooge)

The yen is losing value in our global economy making it more difficult to export the product and build any type of profitability plan. “A source said this month the company will likely suffer an annual operating loss of about $1.1 billion, its first such loss in 14 years” (news.yahoo.com) All this noise is making CEO Howard Stringer contemplate Sony’s involvement as a “software only” company, making us recall the changes at SEGA to this same result.

The Financial Times reported Sony will unveil details of its restructuring steps on Wednesday or Thursday. It said Chief Executive Howard Stringer was meeting with resistance from some executives to shifting the company’s focus to software from hardware and cutting jobs in Japan. (news.yahoo.com)

Is this just a case of a fearful executive trying to lay plans for a more stable future? Software is easier to develop, pays for itself quickly and becomes pure profit as it ages. Hardware requires constant upkeep at manufacturing facilities, chip reductions and a boat load of quality planning for first shipment. Would Sony go full software?

Let’s face it, Sony isn’t SEGA, they’ve been developing hardware for consumers since anyone can remember and they’ve been doing it with quality and market penetration. It seems absurd to think they’d forgo hardware designs in replacement of a full software solution to the problem. In addition, Sony has already invested a large amount of cash into seeing PS3 through it’s 10-year plan and letting that die now is realizing a huge loss on investment.

If Sony pushes through the economic and maintenance course, the PS3 will become highly profitable, much like the PS2 last generation (with a slower ramp up for sales). Even if they break even after ten years it seems a lot better than throwing all the effort away.

Perhaps Howard Stringer is talking “software” for the next generation home console? You think Sony will create a PlayStation 4?