Xbox 360 Price Cut Leads To 100-Percent Sales Increase

Why release a single block buster game with a two week pop when you can simply lower the price of your console and boost sales by 100%? That’s a question Sony may be asking themselves right now, as Metal Gear Solid 4‘s hype may have lasted years but the sales and console unit sale boots lasted a month.

Gamers show how they feel about costly consoles with their wallet. With 100% increases in sales, it’s clear that many gamers have been holding out from the “next-generation” of consoles because the price was too high. Now, Microsoft can report huge sales numbers this quarter with a special thanks to their price cut. Imagine the sales boost the PlayStation 3 would have if it was competitive in price?

Microsoft could have kept the savings of manufacturing costs to themselves but they chose to pass savings onto the consumers. The increase in unit sales means more households own the product and newly released games will probably see larger spikes now that people have invested in the 360 console.

End result, developers will want to produce games for the Xbox 360 because they’ve got a larger audience and publishers will be less likely to pick Sony as an exclusive because the 360‘s got sway in the market. It might not be a Wii in total sales records but it’s not half bad!

(Thanks, gamasutra)

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

A Nintendo WiFi Router for The DS and Wii… Really?A Nintendo WiFi Router for The DS and Wii… Really?

In a slightly odd move, Nintendo has released a WiFi Router in Japan marketed to streamline the process of getting your Wii Online. What?

First, we’re not exactly sure who’s having a problem connecting their Wii to the network, it’s a fairly simple process executed by most popular WiFi routers on the market. We have never seen reports of Linksys, Netgear or the Apple Airport having any issues with connecting Wii consoles to the Internet, like the plans offered by compareyourbusinesscosts.co.uk/, for playing games.

In many gamers minds, the process could be streamlined by removing Wii codes and providing a community style interface on the Wii over creating a hardware platform for network connectivity. It is supposed to serve as a router or as a bridge to connect to a pre-existing router in your network, we’re guessing to provide the “WiFi” access.

Many consumer grade routers, today, have WiFi built into them; what does the Wii‘s router providing which we don’t already have? Maybe special flow-control to understand the Wii protocols better, much like an “Xbox Live Compatible” router may have? Not really sure at this point.

(Thanks, 1up)

Xbox 360 Cutting Price Cutting…Huh?Xbox 360 Cutting Price Cutting…Huh?

For those that ran out to pickup a 20GB Xbox 360 for the low low price of $299… sit down. This may hurt a bit. Their is a new rumor stating the Xbox 360 is undergoing another price cut, for all consoles in their full array of consoles.

Let’s just get this over with quick:

  • Arcade (no hard drive) to $199
  • Pro (60GB) to $299
  • Elite (120GB) to $399

This is a highly competitive price cut making the Xbox 360 much more desirable, a price closer (and in some case beating) the Nintendo Wii. Imagine, a graphically powerful console for a price near that of the “last generation” graphics of the Wii.

Of course, those purchasing a Wii aren’t buying it because you’re saving money on a next-generation console. In the end, if this price cut is real, we’re seeing the next-generation console market really dropping to some realistic figures.

Bad for Sony, considering they’re still trying to make money on their expensive box. No doubt Sony’s in this for the 10-year plan but if they can’t keep competitive with Microsoft people may ignore you for the next 10-years because it’s too costly.

(Thanks, Kotaku)