Xbox 360 Price Cut Leads To 100-Percent Sales Increase

Why release a single block buster game with a two week pop when you can simply lower the price of your console and boost sales by 100%? That’s a question Sony may be asking themselves right now, as Metal Gear Solid 4‘s hype may have lasted years but the sales and console unit sale boots lasted a month.

Gamers show how they feel about costly consoles with their wallet. With 100% increases in sales, it’s clear that many gamers have been holding out from the “next-generation” of consoles because the price was too high. Now, Microsoft can report huge sales numbers this quarter with a special thanks to their price cut. Imagine the sales boost the PlayStation 3 would have if it was competitive in price?

Microsoft could have kept the savings of manufacturing costs to themselves but they chose to pass savings onto the consumers. The increase in unit sales means more households own the product and newly released games will probably see larger spikes now that people have invested in the 360 console.

End result, developers will want to produce games for the Xbox 360 because they’ve got a larger audience and publishers will be less likely to pick Sony as an exclusive because the 360‘s got sway in the market. It might not be a Wii in total sales records but it’s not half bad!

(Thanks, gamasutra)

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Gamers Rejoice: Rhythm Game Instrument Compatibility!Gamers Rejoice: Rhythm Game Instrument Compatibility!

Compatibility. This is all we’re really asking for when it comes to rhythm gaming on the Xbox 360, PlayStation 3 and Nintendo Wii. So far it seems Microsoft isn’t just on board, but enforcing compatibility between instruments from Rock Band 2, Guitar Hero: World Tour and Konami’s Rock Revolution. Sony has also confirmed this behavior on their blog.

What does this mean for gamers? It means we’ll be able to go out and buy the franchise of our choice and not feel we’re locked out of other rhythm games. You can choose the accessories that work best for you and enjoy all the games each developer provides.

This enforcement keeps the developers/publishers in check because they’re going to be highly competitive and looking for any advantage to lock the customer into their product, that’s just business. Having a moderator to say “play nice” is important for the console makers as it allows their customers to be happy and purchasing all this licensed great content. Microsoft and Sony will make more money if customers don’t feel they can only buy a single product.

It’s not about the accessories, it’s about the games. Accessories may make a game better so let the customer decide which will be better and may the best company win!

As for Nintendo? As long as their accessories always use Wii Remote controls everyone is fine, once they break this protocol they’ll have to build their own enforcement or start to lose the edge other console makers are sharpening.

(Thanks, GamerScoreBlog)

Episode 276: Covered in ConcreteEpisode 276: Covered in Concrete

Paul is not in the podcast, and will be out for the next couple of weeks as he recovers from major surgery. In the meantime, the podcast chugs on with three podcasters, as Jordan relays what he thought of the Sony Gamescom 2012 press conference.

In the meantime, the news items include:

All that plus Reader Feedback wishing Paul well (sorry, Kizer, we didn’t moderate your message til after recording), as well as this week’s Question of the Week, “When is the right time to cut the price of a console?”

Episode 357: Dan-tasticEpisode 357: Dan-tastic

Paul Nowak is on hiatus from the podcast, but former podcaster Dan Quick is stepping in to fill his shoes. This week’s Gaming Flashback is the expansion Diablo II: Lord of Destruction.

As for the news:

  • Noriega suing Activision over depiction in Call of Duty
  • The Sims 2 players get expansion-stuffed upgrade as EA ends support
  • Codemasters responds to GRID Autosport Boost Pack criticism (from Videogamer.com)
  • Ex-Call of Duty devs found brand new studio
  • Adam West playing himself in Lego Batman 3
  • Civilization Beyond Earth release date announced

All this and listener feedback.