DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 267: Do the RobotEpisode 267: Do the Robot

This week the guys relax after the hecticness of E3, and get on to some of the major post-convention news. As Paul S. Nowak struggles with connection issues, Gaming Flashback returns with the original Tony Hawk’s Pro Skater.

This week’s news:

  • Microsoft unveils new tablet
  • Rumor: Leaked doc claims 720 launches in 2013, 3D Kinect in 2014, OnLive acquisition
  • May 2012 US sales down 28% over last year despite Diablo III
  • Australian gamers get adults-only R18+ classification

All this and Reader Feedback. This week has no Question of the Week – just ask the crew some questions.

Episode 504: Very Very LateEpisode 504: Very Very Late

This week’s episode is very late thanks to Jonah having to prep for E3, which much of the podcast focuses on. There’s even a massive argument between Jonah and TJ about which film was better: Tron or Tron: Legacy, while Tron 2.0 gets its love as well. This week’s Gaming Flashback is Microsoft’s most popular JRPG, Blue Dragon.

The news items include:

  • Capcom registers Devil May Cry 5 site, fueling E3 2018 rumors
  • Ubisoft confirms E3 reveal of Assassin’s Creed Odyssey
  • Rumor: Microsoft to reveal three Gears of War games at E3
  • Rumor: Rocksteady to announce a Superman game at E3

What do you expect from E3? Let us know.

Episode 591: The PS5 Is HotEpisode 591: The PS5 Is Hot

This week’s episode has only two official news items, but there’s a lot to discuss that didn’t quite make the list, including Sony’s controversial plan to update the fan speed on the fly by taking data from consoles already purchased, to the beautiful Ori Collector’s Edition bundle. This week’s Gaming Flashback: The Legend of Zelda: Twilight Princess.

The news includes:

  • Phasmophobia updates will make ghosts smarter and less predictable
  • 2K under fire for adding unskippable in-game ads to the full-price NBA 2K21 a month after release

Let us know what you think.