DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 568: Deathspank!Episode 568: Deathspank!

This week’s Gaming Podcast is full of Animal Crossing, which Scott can’t get enough of. You’d think TJ would be all over Resident Evil 3, but he reveals a plot twist, and talks about another game. Meanwhile. the Gaming Flashback is the titillatingly titled Deathspank.

This week’s news items include:

  • Resident Evil 3 Remake brings back unbreakable knives
  • Cities: Skylines‘ fishing-themed Sunset Harbor expansion is out next week
  • Animal Crossing: New Horizons is getting review bombed

Let us know what fish you’ve caught in Animal Crossing.

Episode 563: Welcome to the CloudEpisode 563: Welcome to the Cloud

This week, the gang discuss the provocative article by Forbes about Microsoft ignoring Sony in favor of combating Google and Amazon in the cloud space — and how Sony is renting Microsoft’s servers. No Gaming Flashback this week, though.

The news includes:

  • Microsoft: Amazon and Google are ‘the main competitors going forward’
  • Stardew Valley creator is working on two new games
  • Capcom removes Denuvo DRM from Devil May Cry 5

Question of the Week: “What’s your favorite videogame trailer or advertisement?”