DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 319: Someone Is Butt-Hurt About MicrosoftEpisode 319: Someone Is Butt-Hurt About Microsoft

There’s no Gaming Flashback or Gaming History, but there is a crapton of news this week on TD Gaming Podcast, which Jonah Falcon and Jordan Lund eagerly read.

That, and Jordan really wants to know what you have been playing.

The news this week includes:

  • Microsoft officially announces indie self-publishing, to be unveiled at GamesCom 2013
  • Phil Fish explodes on Twitter, cancels Fez II in a huff
  • Shadow of the Eternals back on Kickstarter, no longer episodic
  • Neil Gaiman has announced his first videogame, Wayward Manor
  • Lanning: Nintendo will be around for “100 years,” but probably not Zynga or Microsoft
  • Activision-Blizzard buys out $8.2B of its own stock from Vivendi
  • Paid subscribership of World of Warcraft down to 7.7M

All this and Listener feedback.

Episode 695: Attack of the VCEpisode 695: Attack of the VC

Life By You looks promising, Armored Core 6 is kicking all sorts of butt, and NBA 2K24 gets more and more predatory and dismaying.

The news this week includes:

  • NBA 2K24 players say new badge regression system feels like a “second job”
  • Nintendo reportedly gave private Switch 2 demos to developers
  • Atari acquires massive Atari archive after revealing a new 2600 that takes cartridges
  • Starfield mod tools are coming in 2024

Let us know what you think.

Episode 289: Princess PodcastEpisode 289: Princess Podcast

In this episode of Gaming Podcast, Jonah states he got to see Wreck It Ralph, while Paul still can’t find a black Wii U. This week’s Gaming Flashback is the 2002 Gamecube launch title Super Mario Sunshine.

This week’s news includes:

  • The Lund Report: Black Friday 2012 NPD
  • Nintendo Power’s last issue released
  • Blizzard acquiredProject Blackstone‘ domain November 26th
  • Rumor: Next gen Xbox coming Holiday 2013
  • Dead Island: Riptide banned in Germany

All this and Reader Feedback, and the Question of the Week is, “Did you read many issues of Nintendo Power?”