DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 311: Podcast Two, Xbox OneEpisode 311: Podcast Two, Xbox One

This week is just Jonah Falcon and Jordan Lund, but the podcast is double length as the Xbox One dominates the last part of the podcast. There’s also the Gaming Flashback of Bungie’s Oni.

This week’s news includes:

  • Games Industry Biz eulogizes Wii U, states it suffered “death by apathy”
  • Xbox One revealed by Microsoft
  • Microsoft: No fees for used games, special dispensation for gamers without internet
  • Microsoft’s Greenberg: E3 presentation will be “all about the games”

All this and Listener Feedback.

Episode 378: Hilary 2015Episode 378: Hilary 2015

This week has a very special guest, former IGN editor and current Dog and Thimble podcast host Hilary Goldstein, as he teams up with Paul to razz Jonah incessantly, as well as add a certain amount of NSFW spice to this week’s proceedings.

The news items include:

  • Rock Band DLC hints at a comeback
  • Sony appears to have ‘abandoned’ its trademark for The Last Guardian
  • Final Fantasy 15: Episode Duscae demo detailed
  • Nvidia’s big March 3rd event – is it a gaming phone?
  • After raising $114,000 on Kickstarter, dev goes silent
  • BioWare co-founder Greg Zeschuk has come back from retirement

All this and Listener Feedback.

Episode 591: The PS5 Is HotEpisode 591: The PS5 Is Hot

This week’s episode has only two official news items, but there’s a lot to discuss that didn’t quite make the list, including Sony’s controversial plan to update the fan speed on the fly by taking data from consoles already purchased, to the beautiful Ori Collector’s Edition bundle. This week’s Gaming Flashback: The Legend of Zelda: Twilight Princess.

The news includes:

  • Phasmophobia updates will make ghosts smarter and less predictable
  • 2K under fire for adding unskippable in-game ads to the full-price NBA 2K21 a month after release

Let us know what you think.