DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

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Viva Piñata: Trouble in ParadiseViva Piñata: Trouble in Paradise

Once upon a time Rare though they had a winner; a game which would end all the confusion between a hardcore console and a kiddie console. Viva Piñata was supposed to change the way we think about Xbox 360 gaming by showing off a title that would make children feel more inclined to game on a “big boys console.”

Unfortunately, execution of Rare’s new franchise title came with a few rough patches, namely Gears of War. Earlier on they had press releases and conferences about how this game was going to interact with users, inspire them to watch Viva Piñata the cartoon to get new recipes for the game which would allow you to create new breeds of Piñata. There were a few flaws in the plan. They didn’t hype the game enough prior to the release and then they decided to launch the game during the over-hyped Gears of War title.

Oddly enough my children (two and four years of age) would rather watch Sponge Bob and Dora reruns than a single episode of Viva Piñata. I thought the show was cute and the bright colors and crazy creatures would draw children like moths to a flame, but they just didn’t care.

My children were too young to play the first Viva Piñata and it didn’t provide enough interest for them to watch me play it and invest the hours. I found the game to be creative and fun… for awhile. Once my happy little Piñatas started eating each other and fighting constantly I realized the joy was gone. If I want to listen to screaming and fighting I’ve got my own children, babysitting Piñatas in a fake garden just wasn’t doing it for me.

Now, Viva Piñata: Trouble in paradise has been given a date of September by Eurogamer. Rare is stating we’ll have 30 new Piñata’s to play with along with new environments, co-op play and other cute options. Admittingly, Drop-in/Drop-out co-op play does sound kind of neat but my emotional scares from the first title have not healed yet.

I was told there would be a great deal of downloadable content (DLC) for Viva Piñata. but found nothing available after I purchased the game and, if content exists now, I’ve long since lost interest in the game. The idea was solid, the demographic was available but the execution went flat. You cannot expect older gamers with children to believe Microsoft or Rare are planning to give us real kids games when you release a single title and show us no other kids games for two years.

At this point, if you’re looking for a console with more kid-friendly gaming you’re going to buy a Wii every single time. Titles on the Wii work for both young adults, teenagers, kids and older grandparents while the 360 goes strong with the 18-34 year-old male demographic.

If you want to be serious about bringing kids on board, Viva Piñata is going to need some friends not just a single sequel. Otherwise, you’re going to find out quick that the 18-34 demographic will simply nod politely and move on to their next great fix… Gears of War 2 perhaps (November, 2008).

If the upcoming Viva Piñata franchise executes like its prior title there will definitely be some trouble in paradise.

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The news items for the week include:

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This will be Hasbro’s first go at social networking, given their trying to beat out Scrabulous, it’s going to be a tough battle, let’s see how they do!

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