February 2009: Dexter Game For iPhone and PC

As a huge fan of Showtime’s Dexter, we’re excited (afraid?) to hear they’re making a game in its image. We actually pay for an Amazon Unbox because we’re too cheap to buy Showtime for all their other shows. A Dexter game could be killer on the PC and iPhone.

Obviously the first problem to concern ourselves with is the franchise name, all too often we end up with ‘branded’ named games that produce awful results. It’s easy to get lost in the idea of making money on the name Dexter than putting in the time to a quality game release.

There is a high probability a Dexter game is going to suck, but we can hold up our hopes they do the franchise justice and create something scary but entertaining with a good storyline. How else can you represent a TV series in which the main character is a serial killer and he justifies his killings?

(Thanks, Joystiq)

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The Internet has given us a communication mechanism which allows developers to better understand their audience. You can use community sites to market your content and your brand but you can also use them to better understand your market and bring your strageties and progress to your fans.

Valve Software has taken their latest successful franchise title Team Fortress 2 and followed it up with a website or “blog” which can keep their fans “in the loop.” Teamfortress.com will, no doubt, be the launch pad for much hype, community offerings and up-to-date news about the TF2 game and any updates.

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Call it marketing, call it journalism or developers notes, there is nothing wrong with having one more resource which represents the voice of Valves TF2 development team. Congradulations guys!