Will Xbox Live Survive 2008 Holiday Stress?

This year many gamers will open new consoles for the holidays and many of those same gamers are going bring their console “live” on Xbox Live the same day. Traditionally we’ve found Xbox Live falls under the weight of the holiday rush much like Apple’s iTunes. Will we repeat history again?

Although a fully loaded Xbox Live service is money in the bank, how much money will Microsoft lose when gamers login for the first time to a service in a state of destruction? People say first impressions are extremely important, but Microsoft makes a poor first impression every holiday. Xbox Live’s Jerry Johnson told Eurogamer:

“I can tell you that when Robbie Bach is on the phone on Christmas Day calling people asking what the hell is going on, and that’s coming down from Steve Ballmer… that’s the kind of attention it got last holiday.

Many things have changed since then, and we realised [sic] the kind of growth trajectory we were on and had to prepare for it.” (Kotaku)

It’s obvious the top executives at Microsoft want to give customers a great first impression and, after a few repeated holiday down times, this year is the chance to change it all. By now, Microsoft should be fully aware of the holiday flash crowd and have a system ready to cover the load.

Plenty of gamers login because their console automatically signs in on startup, but a handful of those gameres will be shopping for Xbox Live Arcade games to see what Microsoft is now offering them and their new console. Many XBLA games the current 360 crowd is bored of will be fresh and new to holiday adopters so it’s very important to keep the system online.

Much like Amazon, sales will decrease when the service is busy or under heavy load. Hopefully Microsoft is ready to make a great first impression to new buyers and give them the option to buy high valued (high markup) electronic downloads.

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Viva Piñata: Trouble in ParadiseViva Piñata: Trouble in Paradise

Once upon a time Rare though they had a winner; a game which would end all the confusion between a hardcore console and a kiddie console. Viva Piñata was supposed to change the way we think about Xbox 360 gaming by showing off a title that would make children feel more inclined to game on a “big boys console.”

Unfortunately, execution of Rare’s new franchise title came with a few rough patches, namely Gears of War. Earlier on they had press releases and conferences about how this game was going to interact with users, inspire them to watch Viva Piñata the cartoon to get new recipes for the game which would allow you to create new breeds of Piñata. There were a few flaws in the plan. They didn’t hype the game enough prior to the release and then they decided to launch the game during the over-hyped Gears of War title.

Oddly enough my children (two and four years of age) would rather watch Sponge Bob and Dora reruns than a single episode of Viva Piñata. I thought the show was cute and the bright colors and crazy creatures would draw children like moths to a flame, but they just didn’t care.

My children were too young to play the first Viva Piñata and it didn’t provide enough interest for them to watch me play it and invest the hours. I found the game to be creative and fun… for awhile. Once my happy little Piñatas started eating each other and fighting constantly I realized the joy was gone. If I want to listen to screaming and fighting I’ve got my own children, babysitting Piñatas in a fake garden just wasn’t doing it for me.

Now, Viva Piñata: Trouble in paradise has been given a date of September by Eurogamer. Rare is stating we’ll have 30 new Piñata’s to play with along with new environments, co-op play and other cute options. Admittingly, Drop-in/Drop-out co-op play does sound kind of neat but my emotional scares from the first title have not healed yet.

I was told there would be a great deal of downloadable content (DLC) for Viva Piñata. but found nothing available after I purchased the game and, if content exists now, I’ve long since lost interest in the game. The idea was solid, the demographic was available but the execution went flat. You cannot expect older gamers with children to believe Microsoft or Rare are planning to give us real kids games when you release a single title and show us no other kids games for two years.

At this point, if you’re looking for a console with more kid-friendly gaming you’re going to buy a Wii every single time. Titles on the Wii work for both young adults, teenagers, kids and older grandparents while the 360 goes strong with the 18-34 year-old male demographic.

If you want to be serious about bringing kids on board, Viva Piñata is going to need some friends not just a single sequel. Otherwise, you’re going to find out quick that the 18-34 demographic will simply nod politely and move on to their next great fix… Gears of War 2 perhaps (November, 2008).

If the upcoming Viva Piñata franchise executes like its prior title there will definitely be some trouble in paradise.

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