Nielsen Ratings, PS3 Played Less Than Classic Xbox?

In a WTF moment, Neilsen Ratings shows more gamers are playing the classic Microsoft Xbox console than the PlayStation 3. While 9.7% of gamers are playing the Xbox 7.3% are playing the PlayStation 3 but Sony isn’t out of the picture by a long shot, having 31.7% of gamers playing the PlayStation 2!

Only 13.4% of gamers are playing the Wii even though it’s the hottest selling console on the market, showing the fury of the casual gamer it seems. It’s trendy to own a Wii but it’s not trendy to play it; it would be interesting to see how much of the 13.4% is Wii Sports.

We’re guessing there are more classic Xbox gamers playing their console compared to the PlayStation 3 because of the console cost. You can find a used Xbox for under $25.00 on eBay but the question remains, who wants a used Xbox? The audience for the PS3 is more hardcore, more elite and more rare compared to the cost conscious gamers in the larger game industry pie.

More than likely, in ten years, we’ll see most gamers playing the PlayStation 3 while Microsoft works to claim demographics on whatever their next console will be. However, we’re not so sure how many Wii gamers will be playing their current generation console in ten years. Probably very few given the two year old console still has a small amount of gaming public.

(Thanks, 1up)

0 thoughts on “Nielsen Ratings, PS3 Played Less Than Classic Xbox?”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 380: Calling All GoatsEpisode 380: Calling All Goats

After a week off from Jonah being at PAX East 2015 and Paul being at GDC, the podcast is back, as this week’s Gaming Flashback is the landmark Guitar Hero. In addition, the podcast learns too late that Cities: Skylines runs on Windows XP. Paul also deals with goats, and the podcast is giving away a free code for Catlateral Damage.

This week’s news items include:

  • Report: Mississippi deputy fired over threatening Xbox Live players
  • Cities: Skylines breaks Paradox sales records
  • Titanfall DLC is free forever on Xbox One, PC, Xbox 360
  • Goat Simulator is coming to Xbox One and 360 in April
  • Cards Against Humanity is now online, free

This week’s Question of the Week, “What is your favorite gaming snack?”

Sony, Next Big Software Company?Sony, Next Big Software Company?

Every day we’re hearing of a company running through a round of layoffs or going out of business, it’s really not a happy time. Sony is not immune to the economic troubles either. Sony is talking restructuring and that involves a potential head count reduction of 16,000 jobs due to plant closings.

floppyThis leaves Sony with some hard decisions. Restructuring can mean drastic changes that effect all their product lines. The PlayStation 3 isn’t currently a shining example of high profit margins. The console needs time to reduce its overall cost, chip sizes and bring profitability. Is it in danger?

“Sony’s not in a position to halt all domestic production but it has to do something that drastic,” said Mitsushige Akino, chief fund manager at Ichiyoshi Investment Management. “If it announces plans to move production overseas while keeping only planning and development functions in Japan, that would be a positive.” (gamestooge)

The yen is losing value in our global economy making it more difficult to export the product and build any type of profitability plan. “A source said this month the company will likely suffer an annual operating loss of about $1.1 billion, its first such loss in 14 years” (news.yahoo.com) All this noise is making CEO Howard Stringer contemplate Sony’s involvement as a “software only” company, making us recall the changes at SEGA to this same result.

The Financial Times reported Sony will unveil details of its restructuring steps on Wednesday or Thursday. It said Chief Executive Howard Stringer was meeting with resistance from some executives to shifting the company’s focus to software from hardware and cutting jobs in Japan. (news.yahoo.com)

Is this just a case of a fearful executive trying to lay plans for a more stable future? Software is easier to develop, pays for itself quickly and becomes pure profit as it ages. Hardware requires constant upkeep at manufacturing facilities, chip reductions and a boat load of quality planning for first shipment. Would Sony go full software?

Let’s face it, Sony isn’t SEGA, they’ve been developing hardware for consumers since anyone can remember and they’ve been doing it with quality and market penetration. It seems absurd to think they’d forgo hardware designs in replacement of a full software solution to the problem. In addition, Sony has already invested a large amount of cash into seeing PS3 through it’s 10-year plan and letting that die now is realizing a huge loss on investment.

If Sony pushes through the economic and maintenance course, the PS3 will become highly profitable, much like the PS2 last generation (with a slower ramp up for sales). Even if they break even after ten years it seems a lot better than throwing all the effort away.

Perhaps Howard Stringer is talking “software” for the next generation home console? You think Sony will create a PlayStation 4?