At E3 Reggie Fils-Aime let the world know he wasn’t satisfied with the sales progress of the Wii or DS in 2007 and hopes Nintendo can do better this year. Perhaps Nintendo is playing the humble card? No doubt they bragged about their 10 million sales of the Wii and 20 million sales of the DS but quickly followed it by saying they’re not satisfied.
Or, is this a threat?
Nintendo has built some steep competition while both Sony and Microsoft scoff at their product and tell everyone its a novelty and it doesn’t really “count” in this next-generation console battle. It doesn’t count… really?
Perhaps Microsoft and Sony are right; maybe every Wii owner that wanted a PlayStation 3 and/or an Xbox 360 purchased their console too. There may be some truth to that as hardcore gamers may purchase a Wii for many reasons:
- They want every console so they have the widest array of game purchases
- They’re hardcore nature forces them to spend money on all products
- They want to get their kids in on gaming early, to grow them up in their image
- Mob mentality, if everyone has a Wii you must as well!
- The technology is cool and you want to be there for its inception
It seems they don’t feel a threat because Wii is a non-gamer console and thus attracts a different crowd… yet they’re both mimicking some of the motion sensing in their own controllers and playing nice towards “casual games” and non-gamers of late. Maybe their not threatened, but impressed?
Fils-Aime isn’t impressed with their sales figures, perhaps because he expected a higher degree of Wii sales by now, but the fact that people cannot purchase them two years into production has hurt sales figures. Although 10 million units sold is an impressive figure, knowing you had such higher potential if the product was actually on the shelves has to hurt a bit of your pride.
The DS sales were impressive considering the product has been in the market for awhile and is easier to find (minus the holiday rush). We’re not sure why he’s not satisfied with the figures, but inspiring a higher degree of DS sales will require some work. Perhaps this is why they’ve gone with the GTA Chinatown approach; using the GTA name to grow their DS sales figures?
It will be interesting to see how Wii does through the next few quarters and if sales slow down now that we’re a few years into the product. What was the last home console Nintendo owned to get this high of a demand?
Perhaps none.
Gamertag has posted what they claim is a flyer sent to developers advertising the “Project Cafe” (the alleged placeholder name for the next-gen Nintendo console) SDK, with some interesting claims:
Well, I got the same rumor, about a new console being developed by Nintendo, targeted for 2012. I am not the console expert, so please feel free to bash me for the following:
While I think the new console to be the real deal, I also think 2012 is a bit too soon. The market for 3DS was not yet properly exploited.
Now, about the SDK, Nintendo was not the most license friendly company. That lead (obviously) to a poor game library. Was that enough to wake up Nintendo? Is this the reason for having such a friendly SDK?
I say yes, that is a good reason. Actually, that is also a good lesson being taught here by MSFT.
However, from “making a friendly Nintendo SDK” to making an “easy to port SDK for all consoles” there is one more thing needed: access to the ins and outs of all consoles. Why would MSFT and Sony give Nintendo access to their technology? How would that benefit them?
Could it be an anti-competition scheme involved, where all developers settle for similar products with just little differences, only to impose a certain price level across the board?
To me, the SDK raises more questions than the piece of hardware.
Well, Nintendo confirmed it.
“Nintendo confirmed it.” 😀 The anti-competition scheme? 😀
Well it’s like there useing old ideas again. I remember they trying this with the Game cube and micro GBA’s . I’m sure its better tech this time around and I hope they have the “hard core” in mind this time around.