Nintendo 3DS Gets Price Slashed

The Nintendo 3DS has struggled since its launch, and Nintendo has announced a severe price cut of $80 to $169.99, down from $249.99. The price cut will be implemented on August 12, 2011.

If you bought your 3DS before August 12, the 3DS Ambassador Program will offer 3DS owners 20 free digital titles.

According to the press release:

“These free games are available to anyone who owns a Nintendo 3DS system and uses a wireless broadband Internet signal to connect to the Nintendo eShop at least once before 11:59 p.m. Eastern time on Aug. 11. These users will automatically be registered in the Nintendo 3DS Ambassador program.”

The free downloadable titles will be released in two stages:

  • Starting Sept. 1, Nintendo 3DS Ambassadors will be able to download 10 NES™ Virtual Console™ games at no charge and before they are available in the Nintendo eShop to the general public. These games, including Super Mario Bros., Donkey Kong Jr., Balloon Fight, Ice Climber and The Legend of Zelda, are slated to become paid downloadable games, but Ambassadors get them early for free. Once the paid versions of the games are posted to the Nintendo eShop later in the year, the updated versions will be available to Ambassadors for download at no cost.
  • By the end of 2011, Nintendo will provide Ambassadors with 10 Game Boy Advance Virtual Console games. These include games like Yoshi’s Island: Super Mario Advance 3, Mario Kart: Super Circuit, Metroid Fusion, WarioWare, Inc.: Mega Microgame$ and Mario vs. Donkey Kong. These games will be available exclusively to Ambassadors, and Nintendo currently has no plans to make these 10 games available to the general public on the Nintendo 3DS in the future.

Let us know if the cut to $170 will influence you to pick up a 3DS, or if it’s just too much – or if the games you’re waiting for have yet to be released.

[UPDATE: “Never in Nintendo’s history have we lowered prices to such an extent, less than half a year since the product launch,” [Nintendo CEO Saturo] Iwata said. “But we have judged that unless we move decisively now, there is a high possibility that we will not see many of our customers enjoying a Nintendo 3DS.” ]

0 thoughts on “Nintendo 3DS Gets Price Slashed”

  1. … wow! so the 3DS is tanking.
    Unfortunately for Nintendo, I am quite a PC fanatic, so no, it won’t influence my decision of not buying one.

    Offering games as compensation for the people who bought the system while the price was high is actually a move that I admire.

  2. If I weren’t trying to save money for a better car this would be one of the things on my list to buy. If I were going to buy one, I would buy one before the 11th. Seems like 20 free games is well worth the eighty bucks. I’m sure the early adopters are smiling ear to ear right now.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Microsoft Shoots for Number Two In Console WarMicrosoft Shoots for Number Two In Console War

Microsoft recently announced their price cuts on the Xbox 360, effective today, but what is motivating them? Microsoft’s not going to make much additional money by passing off the savings to the customer but they will, more than likely, sell a bunch of great new Xbox 360‘s to a new crowd of gamer.

Motivation? Sony.

“I’m not at a point where I can say we’re going to beat Nintendo,” says Don Mattrick, senior vice-president of Microsoft’s Interactive Entertainment Business. Indeed, Nintendo is likely to run away with the lead in the current generation of console gaming, leaving Microsoft and Sony to battle for second place. (businessweek)

Who would have thought Sony and Microsoft would be battling out this generation for second place while Nintendo breezes through with their Wii console and a handful of games with mediocre game reviews? Don’t answer that, it’s a rhetorical question. If you saw this coming and you’re not on the marketing or project planning for one of these console makers you better prep your resume!

The battle isn’t cooling, Microsoft drops their price to compete with their big competitor Sony which also brings it closer to the price tag on the Wii getting two bird with one stone. The reason Wii is winning is clearly due to its broad demographic of grandpa and grandma non-gamers along with hardcore gamers who have to collect all the consoles and younger gamers that want to fit the trend.

Microsoft’s clearly shooting for second place by installing more units into the consumers home as possible. They’ve got a great library of first person shooter titles, a few RPG’s and RTS titles and the typical contraversial titles like GTA and Saints Row with more hot blockbusters (read: Gears of War 2) arriving soon.

I see this as a great opportunity for casual game developers to get into the Xbox Live Arcade market and start making themselves (and Microsoft) some money off the new gamers that will buy their first Xbox 360 for $199 and up. Microsoft’s getting closer to the low-budget gamer crowd with their price cuts so it would be great if they can take advantage of that market with lower cost titles as well.

If you’re a game developer looking for console stick time and you want to grab the attention of a large pool of gamers, the Xbox 360 isn’t a bad start!

While Microsoft isn’t aiming at Nintendo just yet, there is no doubt Nintendo will be in their sights if they can smoke the pants off Sony in the near future (by this holiday).

Nintendo’s Non-Gamer 50+ CrowdNintendo’s Non-Gamer 50+ Crowd

While Sony and Microsoft one-up each other with fire sales on old hardware and blockbuster titles like Gears of War 2 and Resistance 2, Nintendo goes for something completely different… older people.

You’re only as old as you feel, but it’s hard to discount Nintendo’s attack on a demographic when they visit the American Association of Retired People’s Life@50+ Expo in Washington, D.C. this week. Odd move, indeed… or is it?

Retired people may have a bit more time than a busy adult with two kids and a few jobs to hold down. While young adults may want to game, they may not always have the time in their schedule, especially in the United States where people forget what “vacation” means. Retirement is a time to reflect upon your life, your deeds and enjoy the fruits of your labor with your grandchildren; it’s time to get a Wii.

The Wii is the perfect gift for retired folk who want to entertain themselves with something new and different without having to keep up with game releases. The Wii doesn’t have very many games when compared to the 360 and, although many get low review scores, retired folks aren’t scanning the Internet for weekly game reviews and news. They may not be the most in-touch with the industry but that’s okay, they’re non-gamers.

All that Nintendo has to do is sell the unit to them, it may sit on the shelf for months or only get pulled out when the grandchildren visit, but it’s a low-cost unit with games like Wii Sports and Wii Fit, what more do they need?

(Thanks, Kotaku)

Dead Rising On Wii, Does Anyone Care?Dead Rising On Wii, Does Anyone Care?

Dead Rising is being ported to the Nintendo Wii, only two years after the original title. In Japan, they’ve changed the name to Dead Rising: Zombies Sacrifice, perhaps to make it sound like a different game.

The game, in fact, is said to have some difference from the original title. These changes are ‘upgrades’ from the original title based on feedback from consumers. Rather than simply reissuing the same game, “in addition to a revised story structure, the Wii version of Dead Rising will feature new enemies and items, as well as a behind-the-shoulder camera system modeled after Resident Evil 4” (1up)

Fixing the camera and adding some new monsters is enough to give the game the subtitle Zombies Sacrifice. They’ve included full waggle support for the controller allowing you to kill zombies with the greatest of ease, but… it’s still killing zombies…

Does anyone care?