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Jonah is in LA, TJ is at EVO, and who knows where Scott is.

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Smart Business Choices During Economic DownturnsSmart Business Choices During Economic Downturns

Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.

Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and Brütal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.

People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.

Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.

“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)

Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.

Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.

During uncertain times, protecting operations becomes just as critical as protecting profits. Visit FastFireWatchGuards.com to learn about professional fire watch services that help businesses stay secure and prepared.

It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?

Are Game Controllers Too Complicated?Are Game Controllers Too Complicated?

The same company that brought us the NES Advantage has proven the Wii control scheme isn’t as bad as critics speculated. The beauty of adding the “waggle” technology is limiting your button count to a reasonable level without overwhelming gamers.

We’re seeing casual gaming on the rise both in the press and in the public. Yet, each “next generation” console brings new features and functionality to the consoles, games and accessories. Since NES birthed the SNES we’ve seen button count increase on controllers.

Nintendo has usually been conservative on buttons, trying to work “shape” over sheer volume of buttons, barring the C button count on the N64 controller. Nintendo controllers change shape with each generation and they’ve evolved, not innovated, their way around with the Wii control scheme. Each function of the controller exists, on its own, in other products but nobody has built a fully functional controller in such a way for a game console until now.

Sony took pieces of this concept in their PS3 controller and its ability to detect “tilt.” Xbox 360 stuck with the beefy controller with lots of buttons and analog sticks. Not just a D-Pad but two analog sticks and a ton of buttons to press, some pressure sensitive as well. What of our next-generation console? Maybe a few new buttons?

Or, maybe a few new motions? Wii evolved the control scheme and Sony validated their decision, what’s next? Are the controllers just too damn complicated in today’s world? Or, perhaps limiting the buttons brings in more gamers, like Grandma and Grandpa, to play your console as well.

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EA Listens To The Public: No SecuROM In The Sims 3!EA Listens To The Public: No SecuROM In The Sims 3!

simsIt seems Spore was the staging point for the SecuROM revolt and the massive amazon 1-star reviews and backlash have not gone on deaf ears. Electronic Arts has opted to leave SecuROM out of The Sims 3, an upcoming release for just that reason.

“We have heard your requests over the past months and here is our plan for The Sims 3,” Sims development head Rod Humble stated on the official website. “The game will have disc-based copy protection – there is a serial code just like The Sims 2. To play the game there will not be any online authentication needed. (casualgaming.biz)

We wonder, did they do this primarily because of the Spore revolt or because the demographic for The Sims is even more casual than that of Spore? Casual gamers expect a casual experience from install to un-install because they don’t want to be hassled with silly copy protection. Or, perhaps casual games like The Sims is less likely to be hacked because it’s not a “hardcore” game?

We’re sticking with the thinking that this is a “good faith” jesture to the gamers for how they “rocked the vote” on the last title as The Sims is one of the best selling series on the PC gaming platform. Lots of sales with lots of fans, why interrupt that momentum with ugly DRM whiplash?