Wrath of the Lich King – Dazed and Confused

It’s tough playing an expansion when new updates have changed a few ways the system works. I’ve also had some troubles because most of my addons do not function in the Lich King beta. There are a few quests that have left people confused and screaming “how do I turn in the horse quest?” when the repeated response “press 1 to turn in quest!!”

Along with new terrain comes new questions and new solutions, many World of Warcraft gamers are used to the areas found in Azeroth and throughout much of Burning Crusades content. One of the fresh new experiences of an expansion is being able to play the game you love, but with new experiences not simply “more experience.”

It took me roughly fourty minutes to figure out how to get on my mount and ride off into the sunset. Because they’ve changed a bit about how the mount is placed in your inventory, instead being in the “pet” tab in your character profile; this new addition was a slight adjustment to my usual method of play.

Although information is growing on Lich King and its content you’ll find the general chat the best place to get answers as others have already experienced much of the introduction areas once or twice; some folks are on their third iteration of their best Death Knight.

Thus far, the introduction areas are a great way to exercise the powers of the Death Knight and best understand your abilities. You’ll find yourself gaining epic amounts of experience with ease, pushing 12,000 experience for a basic quest. When you’re at level 55, you’ll need a ton of experience to level up so the newbie areas tends to doll out tons of experience to give you a clue how the game mechanics.

Initially, you’ll probably be wondering what runes are, runic powers and what the talents the Death Knight holds under his/her black cape of doom.

Once you’ve gotten a vague idea of the Death Knights talents, powers and special abilities you can start farming and killing innocents across the land. Many initial quests will involve battling fleeing civilians and charging military installments upon a battle field to gain some experience. You’ll find much of the equipment you much choose from when finishing quests is going to round you out as either a spell caster or melee mauling warrior.

Although you’ll never stand a chance as the front line of a massive offensive, you’re a very well equiped second tier of destruction. Holding powerful spells to drain the enemy of life, raise the dead and stabbing the weak.

The most confusing aspect of the Death Knight is the runes and runic powers you utilize in combat. This takes a bit of getting used to but is more attune to the rogue’s energy meter combined with the fighters rage system to build a new style of combat mechanic.

Next time we’ll get more into the runes, runic abilities and raising the dead. We’ll also cover a bit about how the Death Knight plays their role in the combat system, a bit about their Blood, Frost and Unholy talents from my own perspective.

Overall, the beta experience is a nice one, a good deal of lag at times but it’s tolerable because you’re spending so much time learning the in’s and the out’s to this new crazy character class.

November 13ths release date should be an amazing one for many World of Warcraft fans.

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Blu-ray Doesn’t Validate Your Console, SonyBlu-ray Doesn’t Validate Your Console, Sony

Is Blu-ray dead? Tech Sites around the Net are calling it a “death spiral” and we’re now looking at the downfall of the winning high definition format. Many non-PS3 Blu-ray players are still in the USD $200.00 range, a bit high for mass market adopters, and people aren’t planning to run out and buy a Blu-Ray player in our economic slump.

What’s the market share of the Blu-ray product? Four Percent. Blu-ray and the PlayStation 3 have a lot of battle scares after the fight with HD-DVD to “win” the format war. In the end, Sony won the battle but the war was not with the HD-DVD format, it’s with the average Joe consumer.

Does this effect the PlayStation 3? One of the up sells of the PlayStation 3 was the Blu-ray capabilities, it games and it’s an entertainment device all-in-one. It’s a great deal right?

“The advent of low cost up-sampling DVD players dramatically cut the video quality advantage of Blu-ray DVDs. Suddenly, for $100, your average consumer can put good video on their HDTV using standard DVDs. When Blu-ray got started no one dreamed this would happen.” (zdnet)

The obstacles against the Blu-ray format are huge, especially with NetFlix coming to the Xbox 360, high definition download options and licensing costs on the Blu-ray to movie creators. Blu-ray won’t die in this generation of PlayStation 3 consoles but many folks, including Apple, are pausing to see if it has any chance at all to break into the industry.

Four percent just isn’t enough to inpsire confidence.

3 Reasons Publishers Desire Us to Keep Old Games3 Reasons Publishers Desire Us to Keep Old Games

When we invest in a new video game we want to feel satisfied by the content supplied in the game, we want to know we’re getting our moneys worth in the investment. Publishers, on the other hand, want us to keep our old games so they stay out of the used market. A publisher does not make a dime on used game sales. Their primary weapon to stop game sales? Downloadable Content (DLC).

1. Publishers Spend Lots on Marketing

A great example being GTA IV, hardcore gamers have a short attention span and live on hype more than physical games. Today, games live in press releases, demos, cinematic and live gameplay footage at conferences and on the web. Then, a game hits the shelves and sells millions of copies for a week or two before it’s forgotten. Publishers have marketed their game well, spent thousands on conference booths, streaming video bandwidth and rushing game demos through development and testing cycles early to get eyes on their titles.

Let’s face it, gamers that scrambled to buy Grant Theft Auto IV have moved onto the next big title or have decided to go outside for some fresh air (probably the former). Hardcore gamers consumes games like candy, sells them off for store credit and works towards their next purchase.

2. Publishers Want Loyalty

DLC breaths new life into old games, making them remain valuable for months after the hype and excitement has died. We’re now spending USD $60.00 for some of these new “current generation” game titles for a few days or weeks of excitement. Free downloadable content brings new reasons to play our “old stale” games and allows us to feel comfortable about our 60 bucks spent on a title.

Rainbow Six Vegas 2 is receiving a new “Fan Pack” for gamers to re-energize themselves about the “old” sequel to Rainbox Six Vegas. A game released in March is considered old by gamers, probably rarely played on Xbox Live anymore and needs something to keep the fans interested. This helps build loyalty to your product so the next franchise title which is released has a better chance of being purchased by your fan base because they can look forward to additional free content in the future.

3. Publishers Hate Used Games

Publishers are helping stick those games in the hands of the gamers for a longer period of time by supplying free add-on packs. Why would you re-sell your precious title back to the store when you could hold it and wait for potential DLC?

Publishers receive no revenue from the resale of a video game so it’s in their best interest to keep it out of the used markets. If there is a chance your beloved game will receive new features, at no cost to you, wouldn’t you hold off from selling it to see what’s coming?

Once a gamer has sold their title to a retail chain for pennies they’re unlikely to re-buy the title with the typical 80% markup when DLC arrives. They may opt to borrow a friends copy or rent the title rather than re-purchase it; neither fair well for the publisher in terms of revenue.

Games are expensive. Consumers must be wise to the best value in their video game titles and publishers want you to choose them for your gaming entertainment. Competition is high, profit margins are low and the market is all about sales volume. Publishers want repeat customers, people who feel their games are valuable before and after the purchase and are willing to share their loyalties with others.

Do you collect old console games, or do you sell them off to game stores and/or eBay? Would you consider holding off a sale if there was a great chance of new downloadable content?

Is This The Golden Age of Gaming?Is This The Golden Age of Gaming?

Entertainment Software Association (ESA) president Michael Gallagher called this the “Golden Age of Gaming” during his E3 keynote address. Calling out innovators like Nintendo who have “helped revolutionize our industry” and Sony’s Home initiative.

The keynote fell on the ears of fifty or so people who filled the large room awaiting his talk. Gallagher believes we’re in some of the best years of the gaming industries life based on… sales figures, technology and innovation?

If we’re in the Golden Age of Gaming we might as well pack it in now. Text book definitions of the phrase are defined as “the first and best of the four ages of humankind; an era of peace and innocence that finally yielded to the silver age.”  Or, “the most flourishing period in the history of a nation, literature, etc.” (dictionary.com)

By that definition, we’ve seen the best to come and everything from here is downhill. When a person retires from work they’re often said to have reach the “golden age” of their career. Is this the correct message to be sending to the industry? That we’ve done it all and now it’s time to sit and relax.

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