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Activision Blizzard Trying To Scare Off Competition?

August 31st, 2008 · 2 Comments

A few months ago, Activision Blizzard CEO Bobby Kotick said investing $500 million to a billion still wouldn’t be enough to compete with an MMORPG like World of Warcraft. The MMORPG space is a costly investment and you’d need to really burn a lot of money to start competing against the mega-giant, but Mythic VP […]

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Tags: Editorial · MMO · Warhammer Online · world of warcraft

Imagine a Free World of Warcraft

June 27th, 2008 · No Comments

Once upon a time the folks at Blizzard Entertainment thought they could support the entire world of World of Wacraft by ad revenue. This would have created an MMO experience which would cost you nothing but a bit of annoyance by ad providers; what would the total audience be if the game was free? Had […]

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Tags: Editorial · MMO