PlayStation 3: Not About Quantity, About Profitability

The Xbox 360 price drop rumors flow like water and it’s all but officially been announced at this point. What about PlayStation 3 and their price? No.

Nobuyuki Oneda, the Sony’s chief financial officer said, “our plan is not to reduce the price. Our strategy is not to sell more quantity for PS3 but to concentrate on profitability.” (gamespot) This makes complete sense coming from their chief financial officer, as their motivation is to make money, not lose it.

The question remains, how will they actually make money if they’re no longer in the race for competitive market prices? Considering game licensing must Net them some amount of profit Sony’s idea seems to be the exact opposite of their original PlayStation method: saturate the market and sell them all games.

So far we’ve seen very few “need to have” games for the PlayStation 3 console while Xbox 360 continues to build a substantial library and Wii continues to break sales records for apparently no reason. When a game publisher has to decide on a platform to launch a new game, why would they choose the one that doesn’t care to be competitively priced in the market? The one that doesn’t care about quantity of sales?

Sony intends to reverse the entire razor blade philosophy where one sells a cheap razor and charges users for the blades over and over again. Their take on this concept is to sell really expensive razors and put out small half-quality blades. Is that a good market strategy at this point?

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Sony’s PS3 Real 10 Year Plan: Home Entertainment TakeoverSony’s PS3 Real 10 Year Plan: Home Entertainment Takeover

The PlayStation 3 is the slow seller in the United States but Sony still holds belief in their “10 year plan.” Many of us consider this to be the same style of plan Sony used with the PS2, sell your console through multiple generations and own the market share. The PS2‘s launch was much more graceful when compared to its 7th generation counterpart. Perhaps the PS3 has a different destiny… perhaps they want to remove all other media boxes from your living room.

Imagine a life without a cable box or Tivo and you’re probably envisioning Sony’s road map for a media distribution empire. First, remove Tivo from the situation with a DVR style box using their PlayTV technologies, wired up to the PlayStation 3 using a USB connection. The United States hasn’t seen a launch of PlayTV, more than likely because the PS3 isn’t a huge console here yet and Tivo is partnered with many cable and satellite providers already.

Senior director of the PlayStation Network, Susan Panico said Sony “looks aspirationally at HBO, the way they have Sex and the City and other shows” (gamespot) after admitting Sony wants to replace cable boxes in the home. Tivo has already done a great job removing the need for a cable box, allowing you to rent a “cable card” to insert into a Tivo and gain access to all their content for your DVR needs. DirectTV offers (or has in the past) a Tivo or Tivo-like DVR solution. Cable and DirectTV offer the ability to rent their DVR or offer a solution to purchase your own at a retail outlet What if Sony decides to partner with one or more of these providers to offer an all-in-one solution. PS3 owners wouldn’t have to purchase additional equipment and could be up and running immediately with hard disks big enough to handle HD content.

Sony could offer you a graphically appealing gaming experience, a high definition BluRay solution, media distribution for renting movies, an iTunes style online store for purchasing and playing music all wrapped up in a DVR solution. All this content for a $400 price tag is a value when all the offers are combined into one tiny black box.

Looking at today’s Tivo Series3 HD DVR you’ll notice the ability to play music directly from iTunes, browse and play Youtube shows, watch Disney offerings and even high definition NetFlix playback. The Tivo DVR’s can also talk with other DVR’s in the household making it easy to share TV records across systems. The only thing missing in the Tivo solution is a high definition gaming platform and the BluRay hardware.

We’re all sitting here poking fun at the small PS3 game library and telling people that BluRay is going to lose out to HD downloads yet we may be missing the bigger picture: an all-in-one media empire solution. The PS3 may not carry the largest game library compared to the Xbox 360 or the sales records of the Wii but if Sony finds a way to become a reliable and required media set top box they may realize their true “10 year plan.”

Mega Man 9: Initial Impressions (Xbox 360)Mega Man 9: Initial Impressions (Xbox 360)

With a few hours of Mega Man 9 under my belt I’ve got to admit, this game is FREAKING HARD. I’ve played many games since the original Mega Man series was released on the NES and later on the SNES and nothing compares to Mega Man 9 in terms of sheer difficulty. This new franchise title looks and acts like the original with all the glitches, colors, bleeps and effects of the original games.

This game is much like chasing your kids around the yard, you forget how “old you are.” Mega Man 9 challenges reflexes, hand-eye coordination, patience and persistence. You are constantly awarded with death upon death and level restarts. Just when you think you’re getting close to a leader you’re actually just encountering a harder portion of the stage.

Between the start of a stage and the final boss you’ll encounter larger single-screen microbosses who challenge your patience and skills. As it turns out, I’ve got very little of both attributes. Upon defeating a little boss I am handed another like boss which is a little tougher. Upon defeating this slightly tougher boss (after many level restarts) I’m rewarded with yet another more difficult microboss.

Mega Man traditionally allows you to wonder all of the selectable stages out of the gate but each one gets easier as you build your characters weaponry. The trick is finding that “easy” level to get you to a boss, defeat said boss and acquire a weapon of mass awesomeness. Alas, I’ve done none of these.

You can find online video walk-throughs on the Internet which can give you tips for getting around the stages but the end result is the same: patience, persistence and accuracy. Mega Man 9 teaches you that nobody is a game master without consistent practice.

The first time through a stage is a destructive mess of failure. As you restart the stage over and over you’ll learn some of the tricks to getting you through the initial enemies without taking damage. You’ll build up your arsenal of tricks for hitting enemies before they’re on the screen and mashing the fire button to freedom… until you hit your first spike.

Spikes are the bane of the Mega Man character. Mega Man isn’t a fan of little pointy objects which result in instant death. You can hit the jump button quickly for shorter jumps and longer for bigger jumps; jumping technique is required to move you through spike infested levels.

You learn quickly to never turn your back on an enemy. Turn around, ever so slightly, and walk back on the side-scrolling screen and forward again will result in the rebirth of all enemies you’ve killed. This includes bomb wielding birds, rock tossing baddies and hells fury in the form of red and green cannons.

If you’re looking to discover all the ways you can possibly lose in a game, feel your inner child emotionally crushed under the weight of 8-bit bad asses, Mega Man 9 is the game for you. The achievements will make you laugh and the difficulty will invoke that old controller tossing nostalgia.

Mega Man 9 is a challenge. If you wish to take on this challenge and prove your 8-bit weight in the world of high resolution graphic fairy tales this may be the title for you!

Episode 417: One In, One OutEpisode 417: One In, One Out

This week is a celebration of the 250th episode of the Videogame Roundtable, and Dan Quick is back for the special edition, joining fellow PolyCaster Scott Dirk. However, TJ Denzer was at the bowling alley, so he wasn’t available. There’s a lot of Cards Against Humanity and Town of Salem talk, as well as a lot of long-missed byplay between Dan and Jonah Falcon. Unfortunately, Paul Nowak couldn’t make it.

The news this week includes:

  • Bethesda working on a “bleeding-edge” RPG
  • Diablo II gets first official patch since 2011
  • Forza Motorsport 6: Apex won’t crossplay with Xbox One version
  • Nintendo explains why only the New 3DS plays SNES games
  • U.S. DoJ increases hostility towards Apple in latest court filing

Let us know what you think.