Nintendo’s Not Talking To You, But Your Grandmother

Miyamoto said Nintendo used E3 as a platform for spreading the word to a broad audience based on the media present at the event, they’re not speaking to the core audience. So, if you’re a core audience gamer and you were confused on why Nintendo didn’t build their presentation to be all glitz and glamor, it’s because they weren’t talking to you.

Based on the fact that E3 is a “press event” and their looking to get out the word to the general audience, press is needed as a staging point. The audience sitting in the seat was a bit more intense in nature and have high expectations for each presentation.

With sites like gamespot streaming the event live on the Internet it’s not too hard to imagine some casual gamers and non-core-gamers may have been listening. Or, perhaps their hoping to get old school media in the form of magazines and journalists to write about their upcoming product launches.

Or, perhaps they just showed up because they’re expected to?

(Thanks, Joystiq)

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 342: Arcade MemoriesEpisode 342: Arcade Memories

Gaming Podcast is back, as Jonah and Jordan discuss arcade games from yore. This week’s Gaming Flashback is the classic Half-Life 2 by Valve, which ushered in a new age of shooters that get massive delays.

This week’s news includes:

  • Twitch coming to Xbox One on March 11
  • Microsoft appoints Stephen Elop to head Xbox
  • King files to abandon controversial “Candy” trademark in US
  • Nintendo wins 3DS patent dispute
  • Layoffs at Sony Santa Monica

Also included is Listener Feedback and the Question of the Week: “What was your favorite coin-op arcade game?”

Episode 353: E3 Swag BagEpisode 353: E3 Swag Bag

Jonah returns from attending E3 last week, as Jordan is a sick latecomer into the podcast. Jonah and Paul relate his near-disaster loss of his iPad Air, while Jordan does his best Don LaFontaine impressions in this episode which is 50% longer than normal.

The news discussed includes:

  • Hirshberg: Console transition pains not a bad problem to have
  • Destiny may possibly come to Windows PC
  • Nintendo’s top designer has “uneasiness” about virtual reality
  • How the Xbox One’s 10% GPU increase works without Kinect
  • PS4, Xbox One seeing much higher digital download attach rates

In addition to the news, there’s Listener feedback, and even better, a new contest to win an E3 Swag Bag – listen in to find out how to win (US listeners only, sorry.)

Are Game Controllers Too Complicated?Are Game Controllers Too Complicated?

The same company that brought us the NES Advantage has proven the Wii control scheme isn’t as bad as critics speculated. The beauty of adding the “waggle” technology is limiting your button count to a reasonable level without overwhelming gamers.

We’re seeing casual gaming on the rise both in the press and in the public. Yet, each “next generation” console brings new features and functionality to the consoles, games and accessories. Since NES birthed the SNES we’ve seen button count increase on controllers.

Nintendo has usually been conservative on buttons, trying to work “shape” over sheer volume of buttons, barring the C button count on the N64 controller. Nintendo controllers change shape with each generation and they’ve evolved, not innovated, their way around with the Wii control scheme. Each function of the controller exists, on its own, in other products but nobody has built a fully functional controller in such a way for a game console until now.

Sony took pieces of this concept in their PS3 controller and its ability to detect “tilt.” Xbox 360 stuck with the beefy controller with lots of buttons and analog sticks. Not just a D-Pad but two analog sticks and a ton of buttons to press, some pressure sensitive as well. What of our next-generation console? Maybe a few new buttons?

Or, maybe a few new motions? Wii evolved the control scheme and Sony validated their decision, what’s next? Are the controllers just too damn complicated in today’s world? Or, perhaps limiting the buttons brings in more gamers, like Grandma and Grandpa, to play your console as well.

(more…)