Nintendo’s Not Talking To You, But Your Grandmother

Miyamoto said Nintendo used E3 as a platform for spreading the word to a broad audience based on the media present at the event, they’re not speaking to the core audience. So, if you’re a core audience gamer and you were confused on why Nintendo didn’t build their presentation to be all glitz and glamor, it’s because they weren’t talking to you.

Based on the fact that E3 is a “press event” and their looking to get out the word to the general audience, press is needed as a staging point. The audience sitting in the seat was a bit more intense in nature and have high expectations for each presentation.

With sites like gamespot streaming the event live on the Internet it’s not too hard to imagine some casual gamers and non-core-gamers may have been listening. Or, perhaps their hoping to get old school media in the form of magazines and journalists to write about their upcoming product launches.

Or, perhaps they just showed up because they’re expected to?

(Thanks, Joystiq)

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Most folks in the game industry are already writing off E3 as an actual event to be attending. Even Wedbush Morgan analyst Michael Pachter is calling it “virtually useless” for both retail and investors. The writing is on the wall and the reasons are obvious.

Publishers and developers didn’t want to invest the millions of dollars to make E3 a glamour show of epic proportions anymore. The lights, camera and action are all what the industry is about; the hype wagon in full steam. Gamers eat up the hype, bloggers and journalist rely on the hype and action to build readership and keep them coming back for more and retail uses it to gauge new releases and get a grip of the future.

Without the entertainment value of E3 nobody seems to care anymore. Large scale gaming entertainment is reflected in the large scale events and, at the end of the day, we want our conferences and shows to reflect the emotion and exciting of the industry.

“E3 had much more of an impact when it was a show,” comments IGN.com vice president of games content Tal Blevins. “The video game industry is about fun and entertainment, and we should have a show that reflects it.” (gamasutra)

Everyone is sad to see the state of E3, it’s like a cancer patient waiting for their final diagnosis. It’s unfortunate, it’s going to get worse and life will go on without it. In its wake, new shows will crop up while old shows increase in audience, excitement, intensity and cost.

As one show begins to fade others will grow to replace it and developers will yet again find themselves spending millions of dollars to be the best of show.

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Nintendo has announced the continuation in a series that started in 1984 known as Punch-Out!! for the Wii. Once upon a time we all got to pop coins into Punch-Out!!, later we were able to power on our NES and play Mike Tyson’s Punch-Out!! or, if you’re younger, the version of Punch-Out!! with Mr. Dream (since Tyson’s contract expired with Nintendo and he wasn’t the champion anymore).

At Nintendo’s press conference today they announced Punch-Out, Another Code, Dynasty Warriors and Sins & Punishment 2. Although Dynasty Warriors sounds like it might simply rock on the Wii, Punch-Out really digs down into the history of Nintendo and brings back one of the older franchises.

Perhaps Nintendo is hoping Punch-Out will provide proof they’re serious about the franchise titles on the Wii console. Gamers have been skeptical considering they’re getting one (real) Mario and one Zelda game every few years. Many of us buy Nintendo for their popular mascots and to relive some of the nostalgia of being a kid. Punch-Out may definitely bring back some Nostalgia.

Hopefully, Punch-Out stays true to the original series and is designed to utilize the Wii controller better than Wii Sports Boxing.

(Thanks, Kotaku)