DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 258: New BloodEpisode 258: New Blood

Because you asked for it, the podcast features four guys, including Jonah Falcon, Paul S. Nowak, Jordan Lund, and Dan Quick. This is the no frills edition, however, as due to travel to PAX East, there’s no Gaming Flashback, and only a few news items.

They include:

We also include Reader Feedback. We’ll have a Question of the Week next week, we promise.

Episode 469: The Sims 4 Code GiveawayEpisode 469: The Sims 4 Code Giveaway

It’s Contest Time, as Gaming Podcast is giving away a swag bag that includes The Sims 4 and some videogame merch from E3. Most of the 87 minute podcast deals with more E3 talk, and 5 minutes spent on news items.

This week’s news includes:

  • Everything known about the Ataribox so far
  • Call of Duty: Modern Warfare Remastered standalone release confirmed
  • Gigantic launching in July, escapes Windows 10

Let us know what you thought of E3 this week in the comments.

(Must be a continental US resident to win the contest.)

Final Fantasy XIII – Xbox 360Final Fantasy XIII – Xbox 360

Yoichi Wada of Square Enix has let the cat out of the bag. The cat is Final Fantasy XIII for the Xbox 360 and it will be simultaneously released with the PlayStation 3 version. This may be an end to an exclusive era for Sony as all their big brands jump to non-exclusion.

This is probably a result of gamers slow adoption of the PlayStation 3 hardware for various issues, one being cost. Personally I think Sony’s move to say “no price cut” in our near future is a grand mistake. It is well understood that they want profitability over quantity but you’re losing your exclusives to a broader audience.

Each generation of consoles brings new industry trends and, for now, exclusive games from third party developers is too risky when you look at overall cost to produce a block buster title like Final Fantasy XIII. Consider the sales of GTA IV, although they were in the millions, imagine how low it would have been if they only released on the PS3. They’d might have actually lost money on the game.

Square Enix can see the writing on the wall, that writing says “ship on as many mediums as possible.” Gamers are split between consoles with a huge segment on Wii and Xbox 360, if you can at least ship on one of those consoles along with the PS3 you’ll do better financially.

(Thanks, Kotaku)