DSi To Supplement Nintendo DS In The US

Unlike Japan, Nintendo has not invaded the entire home consumer market here in the United States. This leads them to believe there is room for both the DS and the DSi here in the United States. The DS will no doubt be a cheaper alternative to the DSi and the DSi isn’t going to make its way to the US for some time now (well into 2009 we hear).

Right now we’re still working through what the strategy’s going to be here. But we think that there’s huge untapped potential for the DS Lite. Because when you’ve got only one in every five households in the U.S., compared to one in every two in Japan, it says there’s potential.

You’ve seen some of the work we’ve done this year with celebrities, that we’re bringing a lot of new consumers in to the DS. So I think there’s opportunity for both of them to coexist for some period of time. (kotaku)

We all though the DS was taking over the market, apparently it’s going a long way to go. Nintendo probably feels the DSi may take some of the market share for the original hand held so they’re going to keep them both in the market, initially. No doubt, the DSi will eventually out-live the DS over time, but there is no reason to take the DS out of the US market until the market dominance dies off.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 601: Street Fightin’Episode 601: Street Fightin’

A lot of this episode revolves around the 30th anniversary of the classic fighting game in this week’s Gaming Flashback, Street Fighter II. The episode also looks at a lot of the hot news around the industry.

The news includes:

  • Microsoft plans to merge ZeniMax into a new Subsidiary called ‘Vault’
  • Electronic Arts to decide fate of Anthem
  • Terraria creator cancels Stadia port after being locked out of Google account
  • MP bill takes aim at PlayStation 5 price scalping

Let us know what you think.

Episode 630: Sweet BastionEpisode 630: Sweet Bastion

This week’s episode features a Gaming Flashback of Bastion, Supergiant Games’ first title, and a proto-version of 2020’s Hades. The discussion includes around their other two games as well, Transistor and Pyre. They also discuss how far Ubisoft is falling, and Jonah tries to convince the others how cool a metaverse would be for games.

The news of the week includes:

Let us know what you think at the Facebook page here.

Episode 482: NaptimeEpisode 482: Naptime

This particular episode becomes a little sleepy as one host actually falls asleep during recording. Guess which one. After last week’s episode only partially uploaded, the Gaming Flashback for Okami is actually an insert, too.

The news items include:

  • It’s a big week for new game releases on Switch, PS4, Xbox One, and PC
  • Lego Dimensions comes to an early end after two years
  • Why Xbox One backward compatibility took so long
  • Ex-BioWare says Anthem is an example of EA’s monetization plans

Let us know what you think — without falling asleep first.