Microsoft recently announced their price cuts on the Xbox 360, effective today, but what is motivating them? Microsoft’s not going to make much additional money by passing off the savings to the customer but they will, more than likely, sell a bunch of great new Xbox 360‘s to a new crowd of gamer.
Motivation? Sony.
“I’m not at a point where I can say we’re going to beat Nintendo,” says Don Mattrick, senior vice-president of Microsoft’s Interactive Entertainment Business. Indeed, Nintendo is likely to run away with the lead in the current generation of console gaming, leaving Microsoft and Sony to battle for second place. (businessweek)
Who would have thought Sony and Microsoft would be battling out this generation for second place while Nintendo breezes through with their Wii console and a handful of games with mediocre game reviews? Don’t answer that, it’s a rhetorical question. If you saw this coming and you’re not on the marketing or project planning for one of these console makers you better prep your resume!
The battle isn’t cooling, Microsoft drops their price to compete with their big competitor Sony which also brings it closer to the price tag on the Wii getting two bird with one stone. The reason Wii is winning is clearly due to its broad demographic of grandpa and grandma non-gamers along with hardcore gamers who have to collect all the consoles and younger gamers that want to fit the trend.
Microsoft’s clearly shooting for second place by installing more units into the consumers home as possible. They’ve got a great library of first person shooter titles, a few RPG’s and RTS titles and the typical contraversial titles like GTA and Saints Row with more hot blockbusters (read: Gears of War 2) arriving soon.
I see this as a great opportunity for casual game developers to get into the Xbox Live Arcade market and start making themselves (and Microsoft) some money off the new gamers that will buy their first Xbox 360 for $199 and up. Microsoft’s getting closer to the low-budget gamer crowd with their price cuts so it would be great if they can take advantage of that market with lower cost titles as well.
If you’re a game developer looking for console stick time and you want to grab the attention of a large pool of gamers, the Xbox 360 isn’t a bad start!
While Microsoft isn’t aiming at Nintendo just yet, there is no doubt Nintendo will be in their sights if they can smoke the pants off Sony in the near future (by this holiday).
Why release a single block buster game with a two week pop when you can simply lower the price of your console and boost sales by 100%? That’s a question Sony may be asking themselves right now, as Metal Gear Solid 4‘s hype may have lasted years but the sales and console unit sale boots lasted a month.
@Dead Island – wrong version on Steam:
Since its a digital distribution channel, it is easy to fix …
@Lord British wants to make another Ultima:
I said it in another post: as a developer, either you sell the IP to the publisher and enjoy the money, or keep the IP and retain control. You can’t do both, have the cookie and eat it.
@Crytek rebukes “unlawful layoff” claims
Europe labor laws (Germany included) are a bit more weird. They would send labor inspectors to check how many extra hours you’re pushing etc. etc.
That’s one extreme.
The other extreme is bad planning that leads to all-development-crunch-time.
There has to be a middle ground.
@ Steam on Xbox Live Marketplace:
Newell wants EA to start selling their titles on Steam again. The way he goes about it is by trying to squeeze market space away from Origin; if EA would like to make more money, they would have to go through Valve’s Steam.
@console “limitations” in Battlefield 3:
PC rulez 😀 !!
Now, while 30 fps in a shooter is fluid, at 60 fps you do get better reaction time from the game. And for online shooters, this matters.
There is a reason why competitive shooter games run at a simulation tick rate at 60 ticks per second, 90 ticks per second and even 120 ticks per second.
Question is, for the fps count to matter, will Battlefield 3 be a competitive online multiplayer? Something tells me that it aims to be one.
@Black Ops map packs hit 18 million sold
What pisses me off is that modders can’t sell the maps they make, but developers can. And nowadays (case for Battlefield 3) there won’t be any modding tools. Way to go to maintain a community …
@PSP:
This will come as a shocker: I like Jonah’s idea about a simple handheld console, that does only gaming.
In terms of gadgets, I don’t like multipurpose ones. My phone only does calls and text messages (and live for 5 days from one recharge), so from a portable handheld I only expect it to play games.
@QOTW:
In the second STALKER game, Clear Sky, they changed the damage mechanics and the weapon accuracy (nerfed it).
Now, while I loved the fact that you could customize your gun in Clear Sky, changing the base accuracy AND making enemies die only from headshots caused a lot of frustrations.
This was somewhat exacerbated by the fact that the first game had decent guns and enemies would die also from body shots.
Thankfully they reverted a good deal of it in the third game.
@Steam on XBL – That would be great but, as Jonah said, Microsoft would be putting out Arcade Games for 15 dollars while Steam is having a sale, selling the same game for 5 bucks. I wish it were so, but I understand why is isn’t.
@Black Ops Map Packs – I have purchased all four map packs (the last one was free due to the fact that I had the Hardened edition of the game), and I, like many, only purchased them for the Zombies maps. The problem with that is I have to pay for the four crappy multiplayer maps instead of them offering the Zombies maps as separate content.
@QOTW – Bioshock is easily one of my favorite games of all time, but the hacking in that game annoyed me horribly. Thankfully, they changed the hacking mechanic in the sequel, so at least they learned from their mistakes.
I enjoyed hacking in Bioshock. Deus Ex: Human Revolution does it better, though.
I found the hacking to be more tedious than enjoyable. But, to each their own.
guys,jonah ,just to let ya all know that im still listening and i observed that the podcast is getting better,i didnt have time to comment coz i was playing minecraft and studying, and guys if you have a minecraft account but you dont play anymore plzzzz message me and try to give it to me because im stuck with a cracked account and im really broke so plzz i beg you all @qotw i never encounterd those things because i enjoy all of my games ,ps dont stop the podcast keep it going
edit you could message me on Facebook ,name; oliver lance de leon