Episode 587: Ubisoft Forward

This week the gang reacts to Ubisoft’s pseudo-E3 presentation showing off their upcoming games, including Watch Dogs Legion, Immortals Fenyx Rising, Scott Pilgrim Vs. the World: The Game: The Remaster, and Riders Republic, and Yves Guillemot’s strange pre-show video.

Other news items include:

  • Bungie emphatically denies Microsoft buyout rumor
  • Former Witcher 3 devs are launching a sci-fi novel-inspired game

Let us know what you think.

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Smart Business Choices During Economic DownturnsSmart Business Choices During Economic Downturns

Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.

Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and Brütal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.

People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.

Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.

“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)

Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.

Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.

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It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?

Episode 245: Hello 2012Episode 245: Hello 2012

This week is double-stuffed full of goodness, with over two hours of podcast, as Jonah, Paul and Jordan cover not only the news of the last week, but also recap 2011, talking about games that pleased and disappointed them.

Aside from the biggest news of 2011, the current news items the gang listed to include:

  • Microsoft, Nintendo, Sony all pull support from SOPA – sort of
  • Wii U launch price expected to be $399
  • Guitar Hero may return in 2012
  • Judge ruling deals Silicon Knights a serious blow in suit against Epic Games
  • FlatOut 3 dev calls Modern Warfare 3 a “beta
  • Bioware defends The Old Republic subscription model, teases free-to-play for older IPs

The podcast also received a ton of new Reader Feedback, while the Question of the Week is “Which would you rather game on – a handheld console or a mobile device?”