Play Zone: Wii + Drunk = Party!!

When you’ve had a bit too much to drink, there are two choices: move on to tequila shots or… Mario Party for the Wii! Mario Party is amazingly fun when you’ve had a few too many drinks while sober it’s mearly “meh.”

Now, Ubisoft is trying to capture the drinking demographic, or more appropriately, the party crowd. The goal is to create a mini-game set created for partying and having fun with your Nintendo console. Enter, Play Zone, a new mini-game collection for the Wii.

Do we need yet more mini-game collections for the Wii?

“With our new Play Zone party titles, the Wii gamers who like to spend time with friends and family will have fun with the Wii through innovative and involving mini-games,” said John Parkes, Ubisoft’s EMEA marketing director. (next-gen)

Again, more “innovative mini-games” in our future? Ubisoft knows how to make a quick buck on casual games, no doubt, with their Petz franchise doing a killing for very simplistic games (which my daughter finds extremely fun).

The idea of more mini-games is slightly cringing but we do so enjoy a drunk game of Mario Party… maybe this is a good move.

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At E3 Reggie Fils-Aime let the world know he wasn’t satisfied with the sales progress of the Wii or DS in 2007 and hopes Nintendo can do better this year. Perhaps Nintendo is playing the humble card? No doubt they bragged about their 10 million sales of the Wii and 20 million sales of the DS but quickly followed it by saying they’re not satisfied.

Or, is this a threat?

Nintendo has built some steep competition while both Sony and Microsoft scoff at their product and tell everyone its a novelty and it doesn’t really “count” in this next-generation console battle. It doesn’t count… really?

Perhaps Microsoft and Sony are right; maybe every Wii owner that wanted a PlayStation 3 and/or an Xbox 360 purchased their console too. There may be some truth to that as hardcore gamers may purchase a Wii for many reasons:

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The DS sales were impressive considering the product has been in the market for awhile and is easier to find (minus the holiday rush). We’re not sure why he’s not satisfied with the figures, but inspiring a higher degree of DS sales will require some work. Perhaps this is why they’ve gone with the GTA Chinatown approach; using the GTA name to grow their DS sales figures?

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