Firmware 2.40, Epic Failure?

After finally catching a break and making some strides in the sales of PlayStation 3 consoles, Sony stumbles over a major firmware update, v2.40, causing customers minor to extreme pain across the board. Some PlayStation 3 consoles are having small issues while others are simply locking up.

In the end, Sony has decided to pull the update from their site “temporarily” while they fix the glitches:

“UPDATE: 7/2/2008, the PlayStation 3 system software version 2.40 has been temporarily taken offline and will not be available for download as our engineers examine any possible issues with this update. The Knowledge Center will be updated with information as it becomes available; please check back here for further details.”

Sony’s only response is “we’re looking into it” while the only way a consumer of a fried box is to get back online is to format and start over (saving their content to some other media device first of course). Or, they can ship it back for a minor charge of $150.00. Or, they can do as others have been, light up the sony forums.

(Thanks, 1up)

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Microsoft Shoots for Number Two In Console WarMicrosoft Shoots for Number Two In Console War

Microsoft recently announced their price cuts on the Xbox 360, effective today, but what is motivating them? Microsoft’s not going to make much additional money by passing off the savings to the customer but they will, more than likely, sell a bunch of great new Xbox 360‘s to a new crowd of gamer.

Motivation? Sony.

“I’m not at a point where I can say we’re going to beat Nintendo,” says Don Mattrick, senior vice-president of Microsoft’s Interactive Entertainment Business. Indeed, Nintendo is likely to run away with the lead in the current generation of console gaming, leaving Microsoft and Sony to battle for second place. (businessweek)

Who would have thought Sony and Microsoft would be battling out this generation for second place while Nintendo breezes through with their Wii console and a handful of games with mediocre game reviews? Don’t answer that, it’s a rhetorical question. If you saw this coming and you’re not on the marketing or project planning for one of these console makers you better prep your resume!

The battle isn’t cooling, Microsoft drops their price to compete with their big competitor Sony which also brings it closer to the price tag on the Wii getting two bird with one stone. The reason Wii is winning is clearly due to its broad demographic of grandpa and grandma non-gamers along with hardcore gamers who have to collect all the consoles and younger gamers that want to fit the trend.

Microsoft’s clearly shooting for second place by installing more units into the consumers home as possible. They’ve got a great library of first person shooter titles, a few RPG’s and RTS titles and the typical contraversial titles like GTA and Saints Row with more hot blockbusters (read: Gears of War 2) arriving soon.

I see this as a great opportunity for casual game developers to get into the Xbox Live Arcade market and start making themselves (and Microsoft) some money off the new gamers that will buy their first Xbox 360 for $199 and up. Microsoft’s getting closer to the low-budget gamer crowd with their price cuts so it would be great if they can take advantage of that market with lower cost titles as well.

If you’re a game developer looking for console stick time and you want to grab the attention of a large pool of gamers, the Xbox 360 isn’t a bad start!

While Microsoft isn’t aiming at Nintendo just yet, there is no doubt Nintendo will be in their sights if they can smoke the pants off Sony in the near future (by this holiday).

PS3 and 360 Price Cuts, Before Holidays EndPS3 and 360 Price Cuts, Before Holidays End

A lot of people have purchased the Xbox 360 and a growing number have had new interests in the PlayStation 3. The summer time is winding to an end and fall will bring us a new host of video games and reasons to keep playing our current generation consoles. Many analysts and industry leaders believe the 360 and PlayStation 3 will undergo a USD $50.00 price cut before the Holidays begin.

With holiday madness comes momentum and sales, a USD $50.00 price cut would help bring new momentum to both consoles, especially with Nintendo lapping them in sales. Nobody has considered the direction of the Wii as it doesn’t need to be priced competitively given this is going to be the third year it’s impossible to find in stores.

Do the consoles really need a price cut? It’s hard to argue the PlayStation 3‘s dire need for cutting in price given its already outrageous costs for a console with the least amount of desired titles. The Xbox 360, for most, has the best lineup of titles with a strong fall series of games. The Wii… well, titles don’t really matter just yet because people still buy the console upon sight. The PlayStation 3 is showing off some impressive graphics for this fall and early next year, it may almost be time to invest in the product.

The fall games will keep hardcore gamers buying titles but it will do little to inspire new console sales. If GTA IV, Halo 3, Gears of War and Metal Gear Solid 4 couldn’t drag a gamer to buy, what fall titles will do so this year? Probably very few.

It’s time for the big console vendors to broaden their audience by opening the console to a demographic of gamers that just can’t afford the higher graphic consoles. No, USD $50.00 won’t bring in everyone but it may inspire those on the fringe of consideration to change their minds. With their new consoles in hand they can use their USD $50.00 savings to purchase a new holiday release title.

Episode 295: We Need a NurseEpisode 295: We Need a Nurse

This week, Jonah has the flu, but still manages to host despite hacking and coughing (which was edited out of the podcast), and having a nasally voice as well. Jordan was not so lucky, and couldn’t make it at all. Despite all this, the crew manages to give Dan a sendoff in his last regular podcast.

The news was also pretty major this week, including:

  • THQ finally dissolved, assets auctioned off
  • Dead Space 3 micro-transactions for players wanting “instant gratification”
  • Disney Infinity to feature on-disc DLC, susceptible to movie spoilers
  • League of Legends Team Solo Medbi players receive lifetime bans for anti-Semitism and abuse
  • Sony fined 250K GBP for April 2011 hacker intrusion

We also have Reader Feedback and a new Question of the Week: “What kind of microtransactions are acceptable?”