Microsoft is on the attack, saying Nintendo has done a great thing with their Wii product line but Microsoft has a bit more “respect” for the new gamers they’re bringing into the industry. Xbox Europe VP David Gosen launched the shot over Nintendo’s bow at the GameFest UK keynote.
“We’ve seen some research that says 60 percent of people who bought a Wii Fit play it once and don’t play it again. So we have to get the balance right, because what we are doing is bringing new consumers into the market for the first time in their lives sometimes—and we have to treat them with respect,” Gosen told attendees. (shacknews)
In translation, developers should be building games with hot gameplay not quirky gimmicks. Basically, he’s of the opinion that Microsoft’s working towards creative unique game play elements and not really concentrating on niche products that are only fun for a week.
Nintendo and others are developing games to take advantage of the Wii Fit board, so not all is lost. As a matter of fact, statistics being gathered by Nintendo’s competitor really don’t hold any weight with us until they’ve references the third party statistics gathering who handled the facts. Otherwise, it’s just PR speak attacking their competitor (although they say Wii isn’t really a competitor) with no real facts or values.
We’ve mentioned this in the past, but the tough economy gives many smaller developers great opportunities for success. While big publishers struggle to look good in the eyes of the investor, tiny developers can produce quality titles for minimal cash investment and time to market. Ten years ago, smaller developers tried to compete with the big boys making larger titles, cloning successful titles or simply asking investors to put it on the line for their game. Today, developers can create a small iphone app, a cute WiiWare title or exploit the XNA efforts of Microsoft for Xbox Live Arcade and actually have a chance.
Most Wii games, period, collect dust. People don’t buy the Wii because of games.