Starcraft 2: A 2009 Release Schedule

If you thought you’d be getting a release of Starcraft 2 for the holiday of 2008 you’ll be upset at the news. The heavily awaited RTS title Starcraft 2 will be arriving sometime in 2009. The original title arrived in 1998 but we’re not going to see the first sequel until sometime next year, amazing people even remember the game after eleven years, right?

Activision Blizzard hardly makes a game we’d forget. The reason we all have fond memories of Starcraft, Warcraft and Diablo is due to the craftsmanship that goes into the game titles (and a bit of the marketing). The developers take their time to hand craft and test a solid product, which is reason alone to see a release next year rather than in this one.

“Next year’s offerings from Activision Blizzard should include highly anticipated PC strategy title StarCraft II, the sequel to one of the world’s most enduringly popular games.” (starcraftwire.com)

It won’t make the 2008 holiday schedule, making us wonder if it’s a 2009 holiday schedule. Although Activision Blizzard doesn’t need to time their games for the biggest sales seasons it doesn’t hurt to push the title out when gamers are actively looking for new blockbusters.

Personally, we’d love to see a Spring/Summer release time frame to give us something to fill the void, but we’re sure Activision’s marketing team has plans revolving around money than a few gamers personal preferences. Regardless to the launch time we’re at least privvy to the knowledge that it’s coming next year.

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Video Games Are Entertaining, E3, Not So MuchVideo Games Are Entertaining, E3, Not So Much

Most folks in the game industry are already writing off E3 as an actual event to be attending. Even Wedbush Morgan analyst Michael Pachter is calling it “virtually useless” for both retail and investors. The writing is on the wall and the reasons are obvious.

Publishers and developers didn’t want to invest the millions of dollars to make E3 a glamour show of epic proportions anymore. The lights, camera and action are all what the industry is about; the hype wagon in full steam. Gamers eat up the hype, bloggers and journalist rely on the hype and action to build readership and keep them coming back for more and retail uses it to gauge new releases and get a grip of the future.

Without the entertainment value of E3 nobody seems to care anymore. Large scale gaming entertainment is reflected in the large scale events and, at the end of the day, we want our conferences and shows to reflect the emotion and exciting of the industry.

“E3 had much more of an impact when it was a show,” comments IGN.com vice president of games content Tal Blevins. “The video game industry is about fun and entertainment, and we should have a show that reflects it.” (gamasutra)

Everyone is sad to see the state of E3, it’s like a cancer patient waiting for their final diagnosis. It’s unfortunate, it’s going to get worse and life will go on without it. In its wake, new shows will crop up while old shows increase in audience, excitement, intensity and cost.

As one show begins to fade others will grow to replace it and developers will yet again find themselves spending millions of dollars to be the best of show.