Rock and a Hard Place: Sony’s Japanese Dilemma

What a dilemma it is, Sony’s PlayStation 3 isn’t as hot as the Nintendo Wii in Japan. Even the Xbox 360 has had some minor success stories in Japan while Sony sits back saying “wtf?”

President, SCE Worldwide Studios, Shuhei Yoshida is pointing the finger at the publishers saying, “What’s happening is that lack of support from the Japanese publishers – not necessarily from intentions but from development capabilities.” (kotaku) Why, though, would publishers push to produce games on the console that’s currently losing market share?

Sony’s position is very tough to deal with because they’re not market leader so publishers are looking for the biggest bang for their proverbial “buck” and that’s not the PS3 right now. You can produce an expensive game for an expensive console or a cheaper game for a cheaper console and make more money.

How, then, can Sony get out of this situation? They must find a way to promote an incentive for publishers to create Sony exclusives or, at least, a Sony “port” of a game to build up their library of must-have titles. Perhaps Sony’s punishment at the hands of Nintendo and Microsoft in the States has a bit to do with their global marketplace issues — they need to put a concerted effort into one of their regions and champion themselves in one realm before trying for all of them. Right now, they’re a watered down expensive console with very few exclusive titles.

Metal Gear Sold 4, Home and Little Big Planet are great reasons to own a PlayStation 3 if the price was a bit more reasonable. Looking at the future, we’ve got Resistance 2 and a few other titles that may make some waves in the industry, at least in the United States, but it’s going to be an uphill battle in which they are the second best this time.

It’s always easy when you’re on the top. PlayStation 3 is not on the top so it’s time to start struggling, cutting prices or enticing publishers to build good exclusive titles.

0 thoughts on “Rock and a Hard Place: Sony’s Japanese Dilemma”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 437: Star Trek and Call of DutyEpisode 437: Star Trek and Call of Duty

Jonah Falcon talks about meeting stars and playing games at the Star Trek Convention in New York, while TJ Denzer talks about attending the Call of Duty XP convention in Los Angeles. All the while, Scott anxiously awaits the 8th episode of Minecraft Story Mode.

This week’s news includes:

  • iPhone 7 and 7 Plus announced with water resistance, dual cameras, and no headphone jack
  • Nintendo steals Apple show with game announcements
  • Sony unveils new PlayStation 4 Pro
  • Xbox Live Clubs and LFG arrive for Xbox One preview members

All this and Listener Feedback, too.

Fanboy Turf Wars and Metacritic’s The TurfFanboy Turf Wars and Metacritic’s The Turf

Gamers are passionate about gaming, love their games, follow the industry all while living and breathing all things game. This is the green pastures upon which fanboys are born. As we’ve seen at gamingpodcast.net, where we were hit hard by fanboy rage a few days ago the blood boils with hate and rage.

Although our site only received 30+ comments, other sites whom picked up the article have 100+ comments on the article about Blu-ray and my opinions of it. PS3 fanboys ran wild telling me how my name has been “dragged through the mud” followed (and preceded) by many curse words and name calling, many of which I simply refused to post because of the vulgar content.

They have moved on to larger more popular platforms to voice their opinion, by dinging Gears of War 2 prior to the games release on metacritic.com dolling out a 3.5 user submitted review (which has since gone up upon the release). Why did they target GoW2? Because the 360 fanboys nailed LittleBigPlanet with crappy reviews, says smashpad.com.

The response was to hit Resistance 2 for another bad user review score all while forcing metacritic to change their user review process to only allow users to post reviews after a game has hit store shelves. Metacritic isn’t to blame here, although it is sensible to only allow reviews prior to a games release, the fanboys have found a way to hold their turf wars.

Who’s next? Amazon.com allows reviews as well and, as we saw from Spore, it can get pretty dirty there too. Now that Metacritic is altering their review process will gamers wait until they’re allowed to spam with bad reviews to do so, or will they hunt for new social networking proving grounds to give games a bad name?

Perhaps they’ll compete for google keywords to rank #1 for a fraud review of a title to beat out other sites or they’ll find another popular user-generated review site to scar the name of a to-be released title.

There is a gang war on the Net and it involves fanboys finding social media outlets to spread their hate and deception on the opposing consoles. For us, we’ll stick with gaming and leave the rage to someone else.

The Beatle’s Change Wii Price Point, Rock Band StyleThe Beatle’s Change Wii Price Point, Rock Band Style

By now everyone is used to paying more for Rock Band than meets the eye. The game disc is usually packed in several bundles for guitars, drums and, of course, stand alone. With The Beatles: Rock Band, MTV Games plans to release one product SKU, a game only disc. That game only disc, on the Wii is going to cost the same as other consoles: $59.99.

beatlesYou remember when Wii games were $49.99 and everyone made titles that hit this price point or lower? MTV isn’t going to stick to this standard, regardless of “last gen graphics” because you’ll buy it anyway, right? Rock Band is one of those games that has hit huge strides in the market over the last few years as people buy big plastic instruments to rock their house.

Now we’re going to see if those same people willing to pay $10.00 more than normal in order to play The Beatles songs. The Wii has a large audience of gamers but they’re the style of gamer that wants a good value for their product, after all, the Wii is cheaper than every other console and the games probably should match its differences compared to games for the other consoles.

This is an interesting decision, as the market plunges into despair MTV gouges games for $10.00 more because “The Beatles” happens to be in the title. Are you going to pay more for the Beatles? Not us.

(Thanks, 1up)