It Pays To Follow Trends: iPhone Dev Makes $37,000 In One Day

February 17, 2009February 17, 2009| schommerschommer| 0 Comment| 2:51 am
Categories:

In the world of game development, everyone wants to make it to the top or at least sell their game and feel a mild bit of success. Developers jump into this industry to express their passion for games and not always to make a million dollars. However, one developer is on the road to a million bucks.

ishootEthan Nicholas, developer of a tank artillery game called iShoot, told Wired.com he quit his job the day his app rose to No. 1 in the App Store, earning him $37,000 in a single day. (wired.com)

Now here is a career choice made for you! He goes on to say that he’d be a millionaire right now if it wasn’t for taxes. We’d also remind him to check out Apple’s cut of the profits too, that might be slowing him down. However, if it wasn’t foir the little iPhone he’d still be working his day job. He’s expecting to hit a million by the end of the year, not too shabby for an iphone shooter game, eh?

He created a ‘lite’ version of the game, much like other developers have, but iShoot Lite shot itself to #1 on the apps charts and his little marketing message “buy the full game for $3.00” was the key he needed. Once people got a taste of the free application they went back for more and now he’s going to be thanking himself for the marketing position he put himself in.

It’s been a few years since a single developer has been able to find gold so quickly, but he did work hard to get to this point. Hustling at night with his one-year old and a dream, he is a self-taught iphone developer who spent hours on the computer desiging the title. Granted, thousands of developers have tried the same move for PC gaming and other such mediums, Ethan Nicholas has proven there is great potential in the iphone along with a few other developers who have found success in the hand-held sector of casual gaming.

Congrats, hope you make it to a million and beyond!

0 thoughts on “It Pays To Follow Trends: iPhone Dev Makes $37,000 In One Day”

  3. Pingback: It Pays To Follow Trends: iPhone Dev Makes ,000 In One Day | Game Stooge
  4. Pingback: It Pays To Follow Trends: iPhone Dev Makes ,000 In One Day | Game Stooge

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Microsoft Shoots for Number Two In Console WarMicrosoft Shoots for Number Two In Console War

Microsoft recently announced their price cuts on the Xbox 360, effective today, but what is motivating them? Microsoft’s not going to make much additional money by passing off the savings to the customer but they will, more than likely, sell a bunch of great new Xbox 360‘s to a new crowd of gamer.

Motivation? Sony.

“I’m not at a point where I can say we’re going to beat Nintendo,” says Don Mattrick, senior vice-president of Microsoft’s Interactive Entertainment Business. Indeed, Nintendo is likely to run away with the lead in the current generation of console gaming, leaving Microsoft and Sony to battle for second place. (businessweek)

Who would have thought Sony and Microsoft would be battling out this generation for second place while Nintendo breezes through with their Wii console and a handful of games with mediocre game reviews? Don’t answer that, it’s a rhetorical question. If you saw this coming and you’re not on the marketing or project planning for one of these console makers you better prep your resume!

The battle isn’t cooling, Microsoft drops their price to compete with their big competitor Sony which also brings it closer to the price tag on the Wii getting two bird with one stone. The reason Wii is winning is clearly due to its broad demographic of grandpa and grandma non-gamers along with hardcore gamers who have to collect all the consoles and younger gamers that want to fit the trend.

Microsoft’s clearly shooting for second place by installing more units into the consumers home as possible. They’ve got a great library of first person shooter titles, a few RPG’s and RTS titles and the typical contraversial titles like GTA and Saints Row with more hot blockbusters (read: Gears of War 2) arriving soon.

I see this as a great opportunity for casual game developers to get into the Xbox Live Arcade market and start making themselves (and Microsoft) some money off the new gamers that will buy their first Xbox 360 for $199 and up. Microsoft’s getting closer to the low-budget gamer crowd with their price cuts so it would be great if they can take advantage of that market with lower cost titles as well.

If you’re a game developer looking for console stick time and you want to grab the attention of a large pool of gamers, the Xbox 360 isn’t a bad start!

While Microsoft isn’t aiming at Nintendo just yet, there is no doubt Nintendo will be in their sights if they can smoke the pants off Sony in the near future (by this holiday).

Read MoreRead More

Beauty of Micro-transaction MMO’sBeauty of Micro-transaction MMO’s

Taken from Florensia OnlineThere is room to grow in the world of massive multiplayer online gaming. A large online community should not have to subscribe to a monthly charge to play great MMORPG’s because there are other known models that work, including the micro-transaction based MMO.

At first, this sounds like a dirty word, micro-transaction. Often we relate it with being “nickle and dimed” through a video game by means of dirty marketing which feeds our enthusiastic gamer addiction. Put this thought aside for a minute and keep an open mind.

Imagine a game with worlds the size of World of Warcraft and stories as in-depth as Guild Wars (which is not monthly itself) but free from monthly payments (or “playments” a new term that needs to be coined). The reason behind the monthly charge covers service fees, technical support staff, bandwidth, servers and sheer volume of Activision Blizzards user base.

The micro-transaction concept could still help pay for all the overhead of running an online gaming business because gamers tend to be over-enthusiastic about their great addictive games. If you build a game with excellent content, replay value and strive for a community atmosphere a micro-transaction title can work just as well as a subscription based game.

One beautiful aspect to micro-transaction models is paying for content when you’re willing to pay. This includes cosmetic character alterations, basic needs items (health potions) and other products to enhance the playability of the game without requiring the gamer to do so. There will be some gamers that use this as a “free ride” and never buy anything while other gamers spend way too much because they have expendable income which helps balance out costs.

(more…)

Read MoreRead More

E3 Brings Back The Booth Babes, oh, and DevelopersE3 Brings Back The Booth Babes, oh, and Developers

e3As not to be shown up by other conferences, E3 is bringing back the booth babes, the glitz, the glamor and the publishers and developers. All but NCSoft is reported to be making it to E3 this year and they’re opening up registration again, without having an invite only exclusive club.

Is it really that easy to breath life back into E3? It makes me question why they changed it to begin with as developers and publlishers were the ones reported to not want to spend the millions of dollars in cost to obtain a few extra eyeballs on their products. We all contemplated mini-conferences with each major developer to take the place of the big E3 where each confierence would focus on just a few small brands.

Now, we’re heading back to the way it always was… isn’t this what the big boys were trying to avoid? Apparently not, because they’re all signed up and ready to return and hype their product. Perhaps these same developers saw some falling trends and realized E3 is needed to push their new games?

Sony, Nintendo, Microsoft and all their friends are back again to battle, this is like a long awaited Street Fighter sequel. The new Super Smash Bros Brawl of press events with the hot chicks in tow hoping to flash the lights upon their awesome next greatest game development.

Will this really reinvigorate the conference? Will it cause other conferences like TGS and GDC to lose attendance this year? We know many mainstream press folks are sighing as they realize they’re going to all have to show up and really work the show, for them this is business and ratings. While a few of us are impressed by the anime clad chicks, most of the folks there are actually working for a living.

Read MoreRead More