David Reeves, Sony Europe’s President said, “we simply have to suffer a little” when talking about the PS3, Europe and the competition. He was talking specifically about Sony’s loss of market share, mind-share and overall performance in the latest competitive console arena. While Sony’s president dismisses Nintendo as in a separate market, David Reeves said, “we’ve learned from Nintendo how to grow the market and move from hand-held device to device – they’ve done it brilliantly.”
What Sony may be dealing with is the fact that they’re not top dog in the latest battle for consoles. Europe has taken to the PlayStation 3 better than the United States and they’ve got plenty of fans in the region. There has been a recent upside to it all, some light at the end of the tunnel:
“PS3 games sales are up 53% and there’s a healthy 1.1m pre-order book for Killzone 2, the first of a new batch of IPs that Sony will be counting on.” (guardian.co.uk)
Although it’s reported the PSP says are down 15% and PS2 software sales are down 51%, at least the PlayStation 3 is filling in the gap for some of those losses. At some point you’d expect the PlayStation 2 to decline, gamers are probably migrating over to the new hardware.
They’ve got some things to be proud of:
- PlayStation Network increases revenues by 200% in 2008
- 55% of all PlayStation owners are on PSN
- 17.5 million PSN subscribers
- 53% rise in software sales on PS3
- Won HD format war
Unfortunately PS3 sales were down last quarter by about 9%, perhaps a response to the harsh economic times. And, of course, the fact that Sony’s VP’s are constantly defending their position in the market is a bit disconcerting. As David Reeves said:
“It’s like Ali v Foreman – go eight or nine rounds and let him punch himself out. We’re still standing, we’re still profitable and there’s a lot of fight in us. I don’t say we will land a knockout blow, but we’re there and we’re fighting.” (guardian.co.uk)
Sony is playing the defensive, guarding themselves against the punches of the competition. Nintendo making headlines for sales, Microsoft coming out of nowhere to try to build market share, while Sony holds out for the tenth round to win it in the end? We’re not yet sure if it’s Ali vs. Foreman or if Microsoft is the next Buster Douglas.
(Thanks, Guardian)
@Microsoft Points
This makes more sense, doesn’t it? I’m not sure what the deal was previously – did the games cost a different number of points in different regions? If so, it doesn’t make a difference which way you make transactions but for the customer it’s always easier to think in their native currency rather than some arbitrary points. And, if you get some extra $$$ when converting, that’s even better.
@Origin return policy
Are you sure, Jonah, that they will be able to monitor if you played through the game? One would have to read the fine print, probably, and I’m too lazy to do it 😉 They should implement some fail-safes into the user agreement if they don’t want the policy to be abused.
Anyway, seems like a good idea to demo games. People will buy them thinking they will return it if they don’t like it but a part of them will be too lazy to do that later 🙂 Win some, lose some for EA, but should result in a net gain. However, this may mean they won’t win the Worst Company in America Award next year…
@Borderlands 2 on Vita
YAY! I played the first Borderlands on my PS3 and I really liked it. It wasn’t as boring as Diablo, although the core mechanic of both games is similar – kill, get loot, upgrade weapons. Rinse and repeat. The second part coming to Vita is great news and I really hope they add some DLCs to the bundle. Still, it’s another non-exclusive game for the Vita so why even bother, right? 😉
@Next gen launch titles
As much as I enjoy indie games there’s one thing that I don’t like about the industry moving in that direction as much as it is. It’s simple – I don’t need a 1.6 GHz, 8-core, 8GB RAM machine to play Limbo… I understand that games are games and there are a multitude of great games with simple graphics but that doesn’t justify creating a new generation of gaming consoles. Unless there are developers and publishers willing to break the boundaries of what the current gen can support, I don’t even see why we need ‘next gen’ hardware. Hopefully, what’s happening now means that we will get as many AAA titles as before and, in addition, a slew of amazing indie titles.
QOTW: Nothing’s changed since last week 😛
Podcast
@Microsoft getting some sense
Microsoft points were a barrier to many people I know. Awkward unspendable amounts. Having to buy more points then needed. Not to mention that a game that is £7 looks more cost effective than a game that is 800MS points (equivalent prices). I am glad they are gone. Just have to cash in my codes and good riddance.
@Gamers can return digital titles on Origin after a week
What’s Origin?
@Bungie’s Destiny
I am really looking forward to it. I have great respect for Bungie. Destiny is an ambitious project. However, I can’t speculate on whether it will outshine Halo. Let alone Star Wars. So far all it looks like is a Halo MMOFPS. Prove me wrong Bungie.
@Borderlands 2 coming to PlayStation Vita
What’s Playstation Vita? Is it somehow related to Origin?
@Sony/Microsoft announces launch titles/line-up/window (the Internet has no clue either)
I pre-ordered a PS4 because by the time Xbox comes out in Europe my exam period will start and I will have no time. The line-up is impressive but makes not much difference. In the end, launch titles are pointless. What will sell the console are the exclusives which will come out much later in the console cycle. By the time Halo 5 comes out I will probably already own both consoles. So, for now I am going for the cheaper one that comes out earlier.
@QOTW
Very console gamer. I own practically every console that came in the past 10 years (minus PS vita which sucks). I have a laptop but it has crap specks. Much like Pavel, I stopped chasing performance as it is a very expensive business. Especially if you are not a teckie. I still have a 100 or so games on my Steam account (bloody sales), which I sometimes play.