After four years of development, Popcap lit up Seattle Monday night with the launch of Bejeweled Twist sparing no expense to show off their new casual game. It took four years to complete but Popcap isn’t going to release a game until it’s perfect. You won’t play it until they believe it is a game their mom would love.
“Popcap builds games for people, not demographics,” says CEO David Roberts. At the launch the founders, John Vechey, Brian Fiete and Jason Kapalka talked about the casual game market while the “Gem Girls” walked around looking sexy and flashy. Roberts talked about the casual game industry and forecasts it growing to become an $8 billion market — not too shabby for USD $19.99 games.
Downloads of Bejeweled, of course, show no signs of stopping and Popcap explained that 40% of their revenue comes from the old concepts of “Diamond Mine.” Phil Spencer, Microsoft Game Studios’ General Manager, hopped on stage and explained how Microsoft saw Popcap’s vision in their Diamond Mine flash game and suggested a rename to Bejeweled, the founders hated the name but took the big companies suggestion on the change.
Since then, we’ve had many folks attempt to clone and replicate the success in Popcap’s flagship product. Complete with open bar, Gem Girls, camera flashes and glitter this game launch shows the growing casual games industry the great power and momentum of “simple” casual games.
Nothing about Bejeweled Twist is simple. The game play of Bejeweled Twist aggregates all the knowledge Popcap has acquired over the last seven years to design one blockbuster title. From classic Bejeweled to Chuzzle to Peggle, the game takes pieces of each successful title and combines the game play, sounds, graphics and modes into a product that will bring casual gaming to a new level. Bejeweled Twist is going to be the new bar to reach in the industry in terms of addictive game play and a unified casual vision.
Stay tuned for the full review as we get deep into the full features of Bejeweled Twist. Special thanks to Dale North from Destructoid for hanging out for some drinks during the after party.
@Rushed next-gen consoles
You’re absolutely right that the media streaming functionality is painfully missing from the new consoles. I can only speak about the PS4, which is the one I got, but the fact that I can’t stream stuff from my PC to the PS4 is horrible. #FirstWorldProblems However, the backlog of PS3 games is deep enough that I don’t feel the need to box the console up anytime soon.
No CD playback was also something I couldn’t get my head around. It can’t be that expensive to implement… Is it a hardware or a firmware issue? Anyway, I rarely used my PS3 to play CDs – my stereo has a CD player so I use it instead.
Poland has never had much extra multimedia support. There’s no Hulu, no Netflix, no Amazon Prime… Even the YT app has been added just recently to PS3 in Europe (still missing on PS4). That’s why it’s not as bad here. I’m happy that the NHL Gamecenter App was available almost day 1 and I can watch the games on the PS4, even though it seems to be more glitchy than the PS3 version.
@Vita multiplayer
I played some LBP on the Vita and had some connectivity problems but not to the extent Jordan talked about. I played a lot of Killzone Mercenary, though, (Platinum, yo!) and it worked very well. Not laggy at all, usually full or almost full games. I played 100+ matches needed for the trophy and I got disconnected only a few times.
@Sony Santa Monica
I believe I heard in another podcast, but was to lazy to verify it myself, the studio is still hiring new people. One opinion I heard is that they’re not only trying to cut back on costs but also mix things up a little bit after the recent failures, i.e. GoW: Ascension. That’s why they laid off some people but will bring some new faces, although in limited numbers.
@QOTW
The arcades were not very popular in Poland in the 80’s and 90’s. I remember a wagon, similar to a cricus wagon, with some arcade games inside that we used to go to with my friends back in the day. I don’t remember many games, though but one of them was Cadillacs and Dinosaurs. There were also some Metal Slug machines. All the PacMans, Tempests and Defenders were slightly before my time, I guess, or this era of arcade games simply skipped the communist Poland in the 80’s. However, I remember playing tons of Terminator 2 pinball but that’s a different QOTW.
@Rushed next gen consoles: The more I hear about the lack of features and functionality of both the Xbox one and PS4. The more I am glad I choose to stick to PC gaming.
I think the aspect also that you talked about with people in charge not knowing or not liking their product is very telling of the state that these consoles have come to. They are out of touch with their customer base.
@Thief: This game is looking great from the LP video’s I have seen of it so far. I find it amazing anyone was under the impression Garret was some sort of assassin or warrior. That was an aspect I didn’t mind in the original series, you shouldn’t be fighting so getting caught and subsequently killed is the punishment.
Maybe those that think like that are those who are stuck in only playing action FPS games.
@Half-life: This is a series I haven’t been able to get into yet. but I could never figure out which was first Half Life 1 or Half Life 1 episode 1?
Freeman’s mind is awesome to watch as well. A fun way to do a LP I think.
QOTW: I love this question I used to spend many hours in various arcade games. I tried to avoid coin gobblers like Gauntlet, I would play those that had a end goal. Like Willow, Simpsons, TMNT, Xmen vs Avengers, Indiana Jones and Temple of Doom, and Dungeons and Dragons. I loved playing pinball machine games as well, and the air hockey games. Arcades just aren’t doing as well as they used to do though. We had one in my local mall called the Nexus that even had lan PC games but it shut down unfortunately.