Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.
Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and Brütal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.
People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.
Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.
“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)
Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.
Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.
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It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?
@Wii U priced at $300 for basic, $350 for deluxe
I heard a lot of criticism towards the console after the pricing was announced. This doesn’t look good.
@Obsidian unveils Kickstarter title Project Eternity, raise $1M in 24 hours
I don’t get it, Dr. Evil … Studios going to Kickstarter for money instead of going to producers? I take it they no longer want to cope with the pressure of the producer?
Thing is, “One million dollars” doesn’t keep a studio running for too long, so what’s going on there?
@“no disc based games” next-gen
That’s quite some bandwidth required right there. For this reason alone (and the fact that I’m using a 3G modem) I say that CD/DVD is good, me likes them 🙂
@QOTW:
Not much. I played Shadowrun for SNES during my Internet-less vacation, and I found that game to be surprisingly entertaining.
@Wii U
Not sure. I also think having 2 versions is stupid, considering the Deluxe version is way superior to Basic. The price is not so bad. But in the current economic situation I don’t expect it to sell out like the Wii. Personally, I will play it safe and get it early next year. I will wait for reviews, new title announcements and to see how popular it will get. Don’t need another Nintendo branded brick on my hands.
Especially if it mostly plays Xbox 360 games
@Guild Wars 2
I kind off fell out of the whole MMO world. Level grinding is just not my thing. Usually I get to LvL 20 and loose interest. That’s why I play F2P stuff. Not sure if I should invest into Guild Wars. It has no subscription but does it provide enough content to make me play it long enough? MMOs are just to repetitive these days.
@QOTW
Just finished Yakuza on PS2. Currently playing Witcher. It’s funny. Jonah says he is playing Mass Effect and completing all the quests. I have done that on my first playthrough. Then I did it for the second time as an asshole. I usually play games very thoroughly. I only reached chapter 3 on Witcher but already played over 30 hours. I prefer to do everything on the first attempt. Although, in an RPG that means that I max level half way the game and then kill the final boss with a backhand slap.
@Wii U priced at $300 for basic, $350 for deluxe
good job on the guess guys! i think this price is ok for a console of that caliber, it might be “a couple of wiis taped together” but it will fufill the gamer’s needs for a few years without a doubt (i hope)
@Obsidian unveils Kickstarter title Project Eternity, raise $1M in 24 hours
well, they really do have a history with good games! they deserve it!
@QOTW
mostly Borderlands 2 and Battlefield 3: armored kill. as of now, i am a lvl 19 assassin focused fully on the melee tree… oh god, the carnage! :3
now time for my question: wich classes and wich builds are you guys doing on BL2? and wich you made for BL1? i made mordekai as a kick ass sniper, also 100% focused on the sniper tree.