After four years of development, Popcap lit up Seattle Monday night with the launch of Bejeweled Twist sparing no expense to show off their new casual game. It took four years to complete but Popcap isn’t going to release a game until it’s perfect. You won’t play it until they believe it is a game their mom would love.
“Popcap builds games for people, not demographics,” says CEO David Roberts. At the launch the founders, John Vechey, Brian Fiete and Jason Kapalka talked about the casual game market while the “Gem Girls” walked around looking sexy and flashy. Roberts talked about the casual game industry and forecasts it growing to become an $8 billion market — not too shabby for USD $19.99 games.
Downloads of Bejeweled, of course, show no signs of stopping and Popcap explained that 40% of their revenue comes from the old concepts of “Diamond Mine.” Phil Spencer, Microsoft Game Studios’ General Manager, hopped on stage and explained how Microsoft saw Popcap’s vision in their Diamond Mine flash game and suggested a rename to Bejeweled, the founders hated the name but took the big companies suggestion on the change.
Since then, we’ve had many folks attempt to clone and replicate the success in Popcap’s flagship product. Complete with open bar, Gem Girls, camera flashes and glitter this game launch shows the growing casual games industry the great power and momentum of “simple” casual games.
Nothing about Bejeweled Twist is simple. The game play of Bejeweled Twist aggregates all the knowledge Popcap has acquired over the last seven years to design one blockbuster title. From classic Bejeweled to Chuzzle to Peggle, the game takes pieces of each successful title and combines the game play, sounds, graphics and modes into a product that will bring casual gaming to a new level. Bejeweled Twist is going to be the new bar to reach in the industry in terms of addictive game play and a unified casual vision.
Stay tuned for the full review as we get deep into the full features of Bejeweled Twist. Special thanks to Dale North from Destructoid for hanging out for some drinks during the after party.
Veterans to the rescue!
Maybe I’m not a ‘true’ veteren but I’ve been writing in for over a year now so I’m starting to fall into that category, I guess.
Anyway, I’m waiting for the plane to leave after a week’s vacation in Sicilly which I used to relax on the beach and at the pool but also to give Metal Gear Solid another go (hurray for the Vita!). I played through MGS3 (19.5 hours – embarrassing) and I really enjoyed it despite my two previous unsuccessful attempts to get into the game. Do you guys have any experience with the series?
@qotw
You mentioned Red Dead Redemption in the episode. I played tens of hours of the game, including MP (Platinum, yo!) and I had to play in the violence-less mode because it was impossible to focus on anything else with people riding around and shooting each other in the other mode. I tend not to play MP games a lot but when I do I try to get together with people from specific communities from podcasts and message boards. This decreases the number of unpleasant encounters.
Hey guys, I didn’t comment on the last two because I felt that I had answered the QotW and didn’t have anything to add.
@Dungeon Keeper: I think the Mobile version of the original is very poor with these arbitrary time restraints. I agree that players get very tired of being nickeled and dimed. It doesn’t feel like a real game with these limitations.
@Bartle: I’d like to second Jordan’s comments that your segment on this was so through that I can’t really add anything myself without being a broken record on this topic. I really do feel that the Free-to-play games need to change and find a different way to work.
@QotW: I have to second what Pawwel said, I tend to stick with a close nit group of people who I know relatively well. I remember once trying Red Dead Redemption in MP and got sniped three times by the same person in the starting area, I quit MP of that game right there. I feel like Paul in that I am getting older but also been quite content to play single player. I found the WoW experience to be “Too many people in the pool”. I’m not very comfortable even with the anonymity of the internet with just talking with random people. Perhaps because I never forget these are real people I am talking to and never just a handle and avatar.
There was also a StarCraft II custom Map game called ‘Mafia’ that my Polycast group played. In it you are a Town trying to find the Mafia members before they kill all the Towns people during the night. There was a number of trolls going on with that game, those not taking it seriously and just trying to ruin it for everyone that did cause me to quit a few times.
So yes the few times I have done Online MP where random strangers were involved I have quit. Hence why I stick to people I know well enough.
I wanted to add a question:
You talked about Rockstar Games in a previous episode and how the hero dies no matter what. I remember at the time it upset many people that this happened. It also happened in other Rockstar Games, *spoiler* LA Noir *spoiler* and I’ve been told each GTA protagonist dies by the time you get to the next game. So I wondered why when people don’t want the “cliché” happy ending and they get the Hero dies ending instead, that they get upset about. They can’t seem to make up their mind if they want a good ending or a “bad” ending (by that I mean the Hero dies or something similar).