This week’s episode is unremarkable. Don’t expect any surprise guests or news, just a lot of chatting about comics and wandering way off the topic of video games.
The news items for the week are:
Let us know what you think.
After four years of development, Popcap lit up Seattle Monday night with the launch of Bejeweled Twist sparing no expense to show off their new casual game. It took four years to complete but Popcap isn’t going to release a game until it’s perfect. You won’t play it until they believe it is a game their mom would love.
“Popcap builds games for people, not demographics,” says CEO David Roberts. At the launch the founders, John Vechey, Brian Fiete and Jason Kapalka talked about the casual game market while the “Gem Girls” walked around looking sexy and flashy. Roberts talked about the casual game industry and forecasts it growing to become an $8 billion market — not too shabby for USD $19.99 games.
Downloads of Bejeweled, of course, show no signs of stopping and Popcap explained that 40% of their revenue comes from the old concepts of “Diamond Mine.” Phil Spencer, Microsoft Game Studios’ General Manager, hopped on stage and explained how Microsoft saw Popcap’s vision in their Diamond Mine flash game and suggested a rename to Bejeweled, the founders hated the name but took the big companies suggestion on the change.
Since then, we’ve had many folks attempt to clone and replicate the success in Popcap’s flagship product. Complete with open bar, Gem Girls, camera flashes and glitter this game launch shows the growing casual games industry the great power and momentum of “simple” casual games.
Nothing about Bejeweled Twist is simple. The game play of Bejeweled Twist aggregates all the knowledge Popcap has acquired over the last seven years to design one blockbuster title. From classic Bejeweled to Chuzzle to Peggle, the game takes pieces of each successful title and combines the game play, sounds, graphics and modes into a product that will bring casual gaming to a new level. Bejeweled Twist is going to be the new bar to reach in the industry in terms of addictive game play and a unified casual vision.
Stay tuned for the full review as we get deep into the full features of Bejeweled Twist. Special thanks to Dale North from Destructoid for hanging out for some drinks during the after party.
Some of the minor news discussed include Defiance coming back 4 years after servers were shut down, BlizzCon 2025 not happening, Moon Studios going full indie, buying No Rest For the Wicked’s publishing rights from Take-Two and Final Fantasy 16 PC version removing Denuvo Anti-tamper DRM. The Gaming Flashback is 2015’s Bloodborne.
The news includes:
Let us know what you think.
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If you’ve ever been through an acquisition or merger you’d have expected this news to come, but for those new to the concept it’s simple: you can’t keep everyone. After a complete merger you end up with two sales departments, two IT departments, etc.
Do you really need them all? No, not really. You’ll need to keep some on board in order to “brain dump” your job onto others and hopefully stick around for the long hall. Some employees will probably be shuffled to other job responsibilities while some get packages and a thank you card.
These are some of the growing pains when working towards a successful merger, so don’t be surprised or start spreading rumors when a few people are let go. As someone who’s gone through it in two big mergers I can say that certain departments already know their fate ahead of time. Many IT and sales folk start looking for new jobs the minute the merger is announced.
