Episode 508: Marriage

TJ announces his nuptials the previous week, finally marrying his live-in girlfriend of 10 years. All that, and many parables that had to be cut from the podcast lest it last 90 minutes.

That said, there’s plenty of news this week:

Let us know if you spent $50,000 on a virtual spaceship.

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Smart Business Choices During Economic DownturnsSmart Business Choices During Economic Downturns

Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.

Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and BrĂ¼tal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.

People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.

Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.

“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)

Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.

Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.

It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?

Apple, The Great Casual Platform?Apple, The Great Casual Platform?

Apple’s iPhone and iPod platforms have been great stages for launching some hot casual game titles. Besides the slick sexy look the platforms play games well, have great user interface features and, as developers are concerned, offer great support and turn around speeds.

While Nintendo and Sony own a lot of the market in terms of hand-held devices, Apple is growing in the space and offer developers an easier time getting their titles to market. Ironic considering Apple has never been a huge gaming platform for their primary computer architectures.

Although Apple is the upcoming shining star in this area, it’s important to remember they’re the underdog. It’s often in the best interest of the “little guy” to kiss up to developers and make their migration to the platform as easy as possible. Once Apple becomes the top dog in the industry, will they forget the “little guys” that made their platform so great and become just another big company in the mobile game space?

Hopefully Apple won’t forget about those developers that are making their platform great by turning their back on them once they’ve become a market leader. We don’t need another Montreal Screwjob.

Five Dollars Gets You 55 Original Rock Band SongsFive Dollars Gets You 55 Original Rock Band Songs

If you’re into Rock Band and love the songs you’ve played, you may want to migrate them into Rock Band 2, correct? For the price of 400 Microsoft points ($4.99) you’re now able to download an export “patch” to allow exporting of 55 Rock Band songs into the next version of Rock Band.

There are a total of 58 songs in Rock Band, you can export 55 of them with the patch, left out (perhaps due to licensing issues) will be: Iron Maiden’s “Run to the Hills”, “Paranoid” by Black Sabbath, and Metallica’s “Enter Sandman.”

For five dollars this isn’t a bad deal, definitely worthwhile if you’re looking to have a huge library of rocking songs for Rock Band 2.

Today, we’ve learned the PlayStation 3 will get the same export feature as DLC, if you’re into the PS3 and plan to get Rock Band 2 you’re in luck. Also included in the PS3 patch, you’ll now have the ability to use your Guitar Hero 3 Les Paul Guitar with Rock Band. Excellent news.

(Thanks, 1up)