The game industry is doing “okay” in this bad economic time compared to other industries. Primarily, Nintendo is rocking the house with their games, hand-held’s and consoles while mobile developers are showing some great successes in the industry. Many success stories in our industry are based on small titles, downloadable games of the more “casual” style while a few larger titles are experiencing slower than expected sales trends.
We’ve mentioned this in the past, but the tough economy gives many smaller developers great opportunities for success. While big publishers struggle to look good in the eyes of the investor, tiny developers can produce quality titles for minimal cash investment and time to market. Ten years ago, smaller developers tried to compete with the big boys making larger titles, cloning successful titles or simply asking investors to put it on the line for their game. Today, developers can create a small iphone app, a cute WiiWare title or exploit the XNA efforts of Microsoft for Xbox Live Arcade and actually have a chance.
There are still challenges with these smaller developers when working in the WiiWare and XBLA publishing channels, your game marketing and promotion becomes highly reliant on Nintendo, Microsoft or Sony for PSN. Tom Prata, senior director of Nintendo of America talked to Gamespot about this issue:
“Finally, there’s the problem of promotion. It’s not enough to make a great game if nobody notices it. Prata specifically said Nintendo will be devoting more resources to support the promotion and development of WiiWare games in the future.” (gamespot)
Of course, in the world of smaller game titles and downloadable casual games, you’re going to be at risk of finding a lot of “shovelware” — products that are only released to make a quick dime, often based on some license or popular theme/character. The great game titles will, hopefully, rise to the top and show themselves off amongst all the wanna-be money makers.
Those smaller developers putting a huge passion into their titles actually have a chance in this new industry trend. Game makers, internationally, now have a chance to grasp a small piece of the industry and make their dreams come true. The core audience may see this as a trend of noisly low quality titles, but I believe the industry needs this change to grow a new generation of developers based on niche interests.
While many can wait for their next release of Madden the rest of us will continue to spend a little money to see what the future innovators are going to be bringing to the table.
Hi Guys.
Thank you very much as always for the episode. I appreciate the work you put into every episode every week, and i am sorry,
that i can´t listenm to every episode as fast as i want to 🙁
Regarding the topics:
I played a lot of WoW (damn drug), amd since last week a loooot of MTG Arena, because the new set is out and its awesome 🙂
In addition i played some Ori and The Will of the Wisp and a lot of Last of Us 2. And of course some rounds of Jackbox Party, which was really fun!
Space Invaders:
I grew up with this, it was my first game on Atari 2600 back in the 80s 🙂
But paying so much money for a colored version … naaaarrr .. dont think so 🙂
Maybe if it will come to steam and there will be a sale 🙂
Gaming Flashback:
I never even heard of the name of the game … mhmm .. strange. But Regarding Doom: i was not able to play it back in the 90s, because the sound made me sick, i mean really sick. These bass-like sound for a longer time, made me feel like i had to puke 🙁
Shroud & Ninja & Mixer:
These guys have enough money for the rest of their lives … so .. i dont care where they will go, they will have their fans anywhere 🙂
I don´t like Mixer at all, can´t say why, but the “look and feel” is not mine. I can´t say how it was for the streamer, i am only telling my opinion as a viewer.
The only time i go on mixer, is playing JackBox party with Jonah.
SF5:
I loved to watch Street Fighter Tournaments, expecially the EVO or Capcom Cup … i don´t think that the same feelings come over with a online stream. Sadly it´s the best thing they can do right now during this situation.
And yes, SF4 was way more better than SF5 in my opinion!
Thanks again, its always fun, listening to you gus, having fun and hearing your opinion on all these topics 🙂
Stay healthy and i hope to hear from you next week.
Greetings,
Ralf