Imagine we told you the story of a game where you hack things up over and over and over and over by clicking the mouse to gain items. These items allow you to go into harder areas of a dungeon and hack things up over and over again. Would you buy into it? Probably not.
Yet Diablo, since its inception, has fascinated gamers with the fundamental goals of hacking and slashing your way to a hellish beast in hopes to hack and slash him as well. It does, however, have a firm storyline which has gotten better with age and usually marvels gamers with graphic advancements set to blow the mind.
Diablo II had some nice graphics, but they were not mind blowing and earth shattering but the game continued to be fun to play. So fun, some gamers continue to play Diablo II even today, grinding out armor and weapons. What’s the fascination?
Blizzard Entertainment seems to be born on the wind of success, each title pulling more gaming headlines than the last. Diablo III has taken over gaming RSS feeds, headline news and has presented itself on social media sites like it was the second coming (perhaps, just the opposite?)
Diablo 3, graphically, and functionally, seems to highly exceed the levels it set with the last two titles. Destructible environments being one of the best additions to the franchise, along with new classes, weapons and enemies.
The core of the game, based on the gameplay footage, is fundamentally the same: beat baddies in excess and capture cool items. Blizzard has mastered the “grind” for items and the repeated quest plots in all of its title, especially World of Warcraft, but they’ve done it in an addicting manner. We know its repeatative yet we desire to continue to play. Work of genius.
How much Diablo 3 can a single person play before growing bored? For most, boredom is quite the opposite of the hack and slash experience, choosing to sit down with their Fritos and Soda and waste away the days.

Sony’s been putting a lot of effort (read: money) into the PlayStation 3 product line with very little impact in the market. They’ve got this “10 year plan” but haven’t really executed a strong plan for their first two years of said plan. Sony’s plan seems to be “outlive the competition’s technology” while all of its competition stomps on their sales and market share with older and a bit “outdated” products.
The game industry, like other entertainment avenues, is a risky business in which publishers have to pick titles they “predict” will do well in the market while passing on other “risky” propositions. While a the good ol’ shooter title will break sales records, the market cannot rely on one genre to carry the business especially considering many of these titles are forgotten within two months from launch. Publishers are going to be forced in expanding their reach to “family games” in order to finance new blockbuster titles.
The idea of designing a “family” game isn’t new to our industry, as a matter of fact, it’s one of the oldest cornerstones of video game entertainment. Pong, Centipede, Pac-Man, Space Invaders and many other classic titles were no doubt playable by the entire family, but things have changed. We’ve evolved from hit titles like Donkey Kong to hit titles like Halo. We migrated from 2D gaming to full 3D adventures and pixel graphics to pixel shaders, but where do we go next?