Diablo 3: How Many Headlines Can It Catch?

Imagine we told you the story of a game where you hack things up over and over and over and over by clicking the mouse to gain items. These items allow you to go into harder areas of a dungeon and hack things up over and over again. Would you buy into it? Probably not.

Yet Diablo, since its inception, has fascinated gamers with the fundamental goals of hacking and slashing your way to a hellish beast in hopes to hack and slash him as well. It does, however, have a firm storyline which has gotten better with age and usually marvels gamers with graphic advancements set to blow the mind.

Diablo II had some nice graphics, but they were not mind blowing and earth shattering but the game continued to be fun to play. So fun, some gamers continue to play Diablo II even today, grinding out armor and weapons. What’s the fascination?

Blizzard Entertainment seems to be born on the wind of success, each title pulling more gaming headlines than the last. Diablo III has taken over gaming RSS feeds, headline news and has presented itself on social media sites like it was the second coming (perhaps, just the opposite?)

Diablo 3, graphically, and functionally, seems to highly exceed the levels it set with the last two titles. Destructible environments being one of the best additions to the franchise, along with new classes, weapons and enemies.

The core of the game, based on the gameplay footage, is fundamentally the same: beat baddies in excess and capture cool items. Blizzard has mastered the “grind” for items and the repeated quest plots in all of its title, especially World of Warcraft, but they’ve done it in an addicting manner. We know its repeatative yet we desire to continue to play. Work of genius.

How much Diablo 3 can a single person play before growing bored? For most, boredom is quite the opposite of the hack and slash experience, choosing to sit down with their Fritos and Soda and waste away the days.

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Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.

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Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.

Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.

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It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?

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