60GB Xbox 360 Rumor Flows

The current rumor is “later this month” Microsoft will announce a 60GB model of the Xbox 360 and phase out the old 20GB product line. This was intercepted (read: leaked) from an e-mail Microsoft sent to gamestop and Blockbuster, so you can only take it as “rumor” until a real announcement.

This new SKU would make the gap between 20GB (small) and the 120GB (big) smaller, allowing for consumers to pick a product in the middle without spending needless cash on the 120GB version. The larger disk is great for media downloads, movie rentals on Xbox Live, but for the typical gamer it might be a bit over-done. However, with Rock Band and Guitar Hero having downloadable content (DLC) having 20GB is getting harder each month.

The e-mail went on to say that stand-alone purchase of the 60GB hard disk would retail for $99.99. Great news, unless you recently purchased a full priced 20GB disk. The 120GB disk would also reduce by $30.00 in response.

Believe it or not, it’s a rumor that continues to flow from multiple sources. Undoubtedly Microsoft is going to deny anything about it until they actually want to announce it.

(Thanks, 1up)

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This week’s episode gets a little political as certain factions get into the videogame discussion and have some interesting ideas about them, which is enough to get Paul a little angry and a lot disappointed.

This week’s news includes:

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This episode also features the Question of the Week discussion about preorders and bonus content.

Xbox 360 Cutting Price Cutting…Huh?Xbox 360 Cutting Price Cutting…Huh?

For those that ran out to pickup a 20GB Xbox 360 for the low low price of $299… sit down. This may hurt a bit. Their is a new rumor stating the Xbox 360 is undergoing another price cut, for all consoles in their full array of consoles.

Let’s just get this over with quick:

  • Arcade (no hard drive) to $199
  • Pro (60GB) to $299
  • Elite (120GB) to $399

This is a highly competitive price cut making the Xbox 360 much more desirable, a price closer (and in some case beating) the Nintendo Wii. Imagine, a graphically powerful console for a price near that of the “last generation” graphics of the Wii.

Of course, those purchasing a Wii aren’t buying it because you’re saving money on a next-generation console. In the end, if this price cut is real, we’re seeing the next-generation console market really dropping to some realistic figures.

Bad for Sony, considering they’re still trying to make money on their expensive box. No doubt Sony’s in this for the 10-year plan but if they can’t keep competitive with Microsoft people may ignore you for the next 10-years because it’s too costly.

(Thanks, Kotaku)

PlayStation 3: Not About Quantity, About ProfitabilityPlayStation 3: Not About Quantity, About Profitability

The Xbox 360 price drop rumors flow like water and it’s all but officially been announced at this point. What about PlayStation 3 and their price? No.

Nobuyuki Oneda, the Sony’s chief financial officer said, “our plan is not to reduce the price. Our strategy is not to sell more quantity for PS3 but to concentrate on profitability.” (gamespot) This makes complete sense coming from their chief financial officer, as their motivation is to make money, not lose it.

The question remains, how will they actually make money if they’re no longer in the race for competitive market prices? Considering game licensing must Net them some amount of profit Sony’s idea seems to be the exact opposite of their original PlayStation method: saturate the market and sell them all games.

So far we’ve seen very few “need to have” games for the PlayStation 3 console while Xbox 360 continues to build a substantial library and Wii continues to break sales records for apparently no reason. When a game publisher has to decide on a platform to launch a new game, why would they choose the one that doesn’t care to be competitively priced in the market? The one that doesn’t care about quantity of sales?

Sony intends to reverse the entire razor blade philosophy where one sells a cheap razor and charges users for the blades over and over again. Their take on this concept is to sell really expensive razors and put out small half-quality blades. Is that a good market strategy at this point?