PlayStation 3: Not About Quantity, About Profitability

The Xbox 360 price drop rumors flow like water and it’s all but officially been announced at this point. What about PlayStation 3 and their price? No.

Nobuyuki Oneda, the Sony’s chief financial officer said, “our plan is not to reduce the price. Our strategy is not to sell more quantity for PS3 but to concentrate on profitability.” (gamespot) This makes complete sense coming from their chief financial officer, as their motivation is to make money, not lose it.

The question remains, how will they actually make money if they’re no longer in the race for competitive market prices? Considering game licensing must Net them some amount of profit Sony’s idea seems to be the exact opposite of their original PlayStation method: saturate the market and sell them all games.

So far we’ve seen very few “need to have” games for the PlayStation 3 console while Xbox 360 continues to build a substantial library and Wii continues to break sales records for apparently no reason. When a game publisher has to decide on a platform to launch a new game, why would they choose the one that doesn’t care to be competitively priced in the market? The one that doesn’t care about quantity of sales?

Sony intends to reverse the entire razor blade philosophy where one sells a cheap razor and charges users for the blades over and over again. Their take on this concept is to sell really expensive razors and put out small half-quality blades. Is that a good market strategy at this point?

0 thoughts on “PlayStation 3: Not About Quantity, About Profitability”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 351: Explicit LyricsEpisode 351: Explicit Lyrics

This week’s episode is shockingly adult, so the warning about explicit lyrics is up. Aside from the dirtiness, the episode features the following news:

  • Apple refuses to allow an educational app on female stimulation
  • Zenimax announces lawsuit against Oculus
  • Sony may be working on newer PS4, PS3 models
  • PS4 game pre-loading will begin with Destiny
  • External storage coming in Xbox One system update in June
  • Blizzard is suing Starcraft 2 hackers for profiting off mods

This plus Listener Feedback and the Question of the Week, “What is your favorite party game?”

Episode 747: The Next XboxEpisode 747: The Next Xbox

Some of the minor news discussed include Defiance coming back 4 years after servers were shut down, BlizzCon 2025 not happening, Moon Studios going full indie, buying No Rest For the Wicked’s publishing rights from Take-Two and Final Fantasy 16 PC version removing Denuvo Anti-tamper DRM. The Gaming Flashback is 2015’s Bloodborne.

The news includes:

  • Humble Games Showcase
  • Killing Floor 3 delayed to later in 2025
  • Next-gen Xbox reportedly coming in 2027, handheld rumored for this year

Let us know what you think.

Mega Man 9, Xbox 360 and PlayStation 3 ConfirmedMega Man 9, Xbox 360 and PlayStation 3 Confirmed

Capcom has finally come out and stated Mega Man 9 will indeed be available on the PlayStation 3 (PSN) and Xbox 360 (Xbox Live). Capcom may be making a great move by providing everyone the ability to play their new retro title in download form. The game is definitely going to be a smaller title with a niche appeal, you really want to gain as much access to gamers as possible.

Although WiiWare is a great staging point for a new/old franchise there is absolutely nothing wrong with expanding it to the other consoles, even the PlayStation 3, giving all gamers the choice of which platform to purchase the title for.

In many ways, a console gamer with all consoles can chose the version of Mega Man 9 which will provide them the best “controller” experience. You want to play on an Xbox 360 controller? Great! Perhaps the Wii classic controller is more your style? Fine! Wanna stick with the proven PlayStation controller? Excellent!

Hopefully we’ll get a sense of which console moves the most downloads for Mega Man 9, as this will define who gets great gaming DLC in the future. Oddly enough, it might be the Xbox 360 because of its console sales count and total attach rate, even though the Wii has huge volume of users they don’t purchase very many games (if any).

(Thanks, Kotaku)