Jimi Hendrix Makes Guitar Hero World Tour

In the race for best rock simulation, Activision has pulled out a legend and brought to their franchise. Jimi Hendrix will play a role as an in-game character along with a couple tracks you may have heard: Purple Haze and The Wind Cries Mary.

Not only did Activision solidify Jimi Hendrix in their upcoming title, but they’re promising downloadable content from the legendary rocker. Who will Harmonix/MTV get in response to Hendrix? Well, they do have Bob Dylan, another exceptional and extraordinary artist.

JIMI HENDRIX TO MAKE VIDEO GAME DEBUT ON GUITAR HERO® WORLD TOUR

Video Game to Feature Music and Likeness of One of Rock’s

Most Influential Guitar Legends

Santa Monica, CA – July 21, 2008 – The iconic legacy of late singer/guitarist Jimi Hendrix continues in the upcoming Guitar Hero® World Tour video game from Activision Publishing, Inc. (Nasdaq: ATVID).  One of the most creative and influential musicians of the 20th century, Hendrix will be featured in the game as a playable character, along with two of his most recognizable master tracks, “Purple Haze (Live)” recorded in 1969 at the San Diego Sports Arena and “The Wind Cries Mary.” Additional exclusive songs from the legendary artist will follow as downloadable content.

“Guitar Hero games have become the virtual rock stage for the industry’s most beloved artists and Guitar Hero World Tour continues that tradition by honoring the great Jimi Hendrix and celebrating some of his greatest work,” said Tim Riley, Vice President of Music Affairs for Activision Blizzard. “His presence in the game will serve to satisfy multiple generations of his fans and Guitar Hero devotees, as well as create new fans by reintroducing his genre-defining guitar style through the unique Guitar Hero experience.”

Guitar Hero World Tour is being developed by Neversoft Entertainment for the Xbox 360® video game and entertainment system from Microsoft and PLAYSTATION®3 computer entertainment system.  The Wii™ version is being developed by Vicarious Visions.  The PlayStation®2 computer entertainment system version is being developed by Budcat. The game is not yet rated by the ESRB.  For more information on Guitar Hero World Tour, please visit www.guitarhero.com.

About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision, Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea.  More information about Activision Publishing and its products can be found on the company’s website, www.activision.com.

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Do HD Graphics Matter To Gamers?Do HD Graphics Matter To Gamers?

hdtvThe question of the day, “Do HD graphics matter to gamers?” If you’re currently rolling with a PS3 or Xbox 360 and you’ve got HDMI and or sweet component cables you’re probably saying, “duh, of course they do.” What about everyone else, those Wii consoles for instance, there are so many of those. What about gamers that do not know what HDMI means?

Let’s face it, an estimated 21-million people are still using over the air TV broadcast signal and a large portion of those think that their TV is high definition because it doesn’t have an analog dial anymore. Recent Nielson ratings are showing most gamers are still pushing PS2 hardware, which isn’t high definition.

In the US, HDTV sales only reach 25-30% of the population. Couple this with the fact that one in five HDTV owners can’t tell the difference between standard definition and high definition content and you’ve got roughly 20% of the population utilizing HD. Looking at the number of gaming consoles out there and the rate of uptake, it’s clear that a large majority of gamers are not using HD resolutions for their gaming needs. (loot-ninja)

We’d like to think 1080p looks much different than 480p but some people don’t seem to notice because, honestly, they just don’t care. We’d also like to think a PlayStation 3 buyer would be aware of the HD content and already have equipment at home to take advantage of the system. Although there are no solid facts to state otherwise, there must be a group of individuals that have purchased a PlayStation 3 and are rolling with SDTV (ghetto).

High definition graphics matter to people who want a true HD experience. Wii gamers don’t care about high definition because they’re focused on the game play environment or are just following the wave of hype and desire to own the infamous white box. The Xbox 360 gamers may go either way, a gamer wants to own the system because they can get a lot of cool new games for it secondary to the HD experience. The hot games just don’t get designed on the Xbox classic or PS2 anymore. We’d presume a PS3 gamer really wants to play a high definition game because the cost of the console is more and you’re getting a Blu-ray player all bundled into one.

HD graphics matter to us, we see the difference, respect the detail and use the HD portion of the console as an excuse for paying so much for the technology. The United States, as a whole, isn’t fully ready or equipped (mentally) for a full HD experience. When will they be prepared to experience high definition at its fullest?

My guess, five years after Nintendo makes the transition to 1080p. Nintendo is capitalizing on the “average Joe” and the average consumer is still catching up on the high definition. Hell, many gamers are still playing the dial-up game!

Maybe we need to start a new government funded orgnization: The No HD Left Behind Act. Everyone should be in HD.

Tecmo Declines Square Enix PropositionTecmo Declines Square Enix Proposition

Square Enix, like many developers today, look to combine their efforts with like-minded individuals making video games for our industry. Recently they put out a bid to pickup Tecmo and expand their development archive to new heights by jumping into a few more genre’s without starting at the ground floor.

Tecmo, has decided to opt-out of the friendly bid for the company and has decided to persue a merger with KOEI instead. Square Enix could opt for a hostile take-over bid, much like we’ve seen occur to others in the industry but their smarter than that, Square Enix President Yoichi Wada went on record saying:

“If they truly dislike Square Enix, there is no point. All creators would leave the firm the moment the deal was done. It would be the equivalent of buying a building.” (reuters)

Although Tecmo hasn’t spit upon Square Enix and said they “hate” them, declining the take-over bid explains a lot about the direction Tecmo plans to go, and those plans don’t include Square Enix.

It would have been interesting to see what direction Square Enix would take with Tecmo. Perhaps Square Enix will look to another development company to bid on.