Kaz Hirai Dooms 360 To Short Life

Sony’s PlayStation 3 has a 10-year plan. We’ve heard about the plan, we’ve seen Sony’s current execution and we’re starting to see some of the titles making their way to the PS3 for 2009. The Xbox 360? Kaz, Sony Computer Entertainment’s head man, made his thoughts clear when speaking to Official PlayStation Magazine.

kaz“Last time I checked, they’ve never had a console that’s been on the market for more than four or five years and we’ve committed to a ten year life cycle, so you do the math…,” he says. He goes on to state that the Xbox 360 won’t have a larger install base by the end of their 10-year plan has been completed, “unless things go really bad.”

Of course, nobody says Microsoft’s 10-year plan isn’t to push out yet another console. Is that wise? We don’t really know, but you can’t count them out on it. Maybe they’ll only have half the install base but two consoles in the market within the next ten years, nobody really knows.

The one major hole we can see in his comments revolve around their claims that the Microsoft doesn’t have any history of a console being on the market for very long. If I recall, Sony managed to squeek one by on Nintendo with the original PlayStation, which changed everything for the next ten years. Sony didn’t have a 5-year track record when they started taking Nintendo down, why does Microsoft need to have an extensive resume as well?

As for Wii?

“It’s difficult to talk about Nintendo because we don’t look at their console as being competitors. They’re a different world and we operate in our world — that’s kind of the way I look at things…” (kotaku)

Say what you want about Microsoft vs. Sony, but it sure sounds like Sony doesn’t want to acknowlege Nintendo’s success because it casts a dark shadow on their own product. Nintendo and Sony have been battling for years, that’s just the way it is and that’s how the industry sees it. When NPD releases numbers, when journalists write articles about consoles and when the war is finished one thing remains constant: all three consoles are included in the equation.

0 thoughts on “Kaz Hirai Dooms 360 To Short Life”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 431: Pokemon NO!Episode 431: Pokemon NO!

The past week has been rife with news about Pokemon GO! and all of the chaos the mobile game has caused around the world with people hunting creatures in museums and police stations. The podcast mostly avoids the craze.

The news this week includes:

  • Fake Pokemon Go! apps could contain malware and force your phone to click on porn links
  • Fraudsters force RimWorld dev to stop giving out Steam keys
  • Bethesda defends $60 price tag for Skyrim Remastered
  • Xbox One S arrives August 2

We also announce the winner of the contest.

Episode 440: Wasteland 3 AnnouncedEpisode 440: Wasteland 3 Announced

This episode is late due to Jonah having to do some film work, but this show also has some huge news items as well.

The news items this week includes:

  • inXile announces Wasteland 3 – and it’s got multiplayer
  • No Man’s Sky is being investigated by the Advertising Standards Authority
  • Destiny 2 rumored to be coming to PC
  • PlayStation 3 was way overpriced and still lost money on each unit, former Sony exec says

Let us know what you think in the comments section.