Kaz Hirai Dooms 360 To Short Life

Sony’s PlayStation 3 has a 10-year plan. We’ve heard about the plan, we’ve seen Sony’s current execution and we’re starting to see some of the titles making their way to the PS3 for 2009. The Xbox 360? Kaz, Sony Computer Entertainment’s head man, made his thoughts clear when speaking to Official PlayStation Magazine.

kaz“Last time I checked, they’ve never had a console that’s been on the market for more than four or five years and we’ve committed to a ten year life cycle, so you do the math…,” he says. He goes on to state that the Xbox 360 won’t have a larger install base by the end of their 10-year plan has been completed, “unless things go really bad.”

Of course, nobody says Microsoft’s 10-year plan isn’t to push out yet another console. Is that wise? We don’t really know, but you can’t count them out on it. Maybe they’ll only have half the install base but two consoles in the market within the next ten years, nobody really knows.

The one major hole we can see in his comments revolve around their claims that the Microsoft doesn’t have any history of a console being on the market for very long. If I recall, Sony managed to squeek one by on Nintendo with the original PlayStation, which changed everything for the next ten years. Sony didn’t have a 5-year track record when they started taking Nintendo down, why does Microsoft need to have an extensive resume as well?

As for Wii?

“It’s difficult to talk about Nintendo because we don’t look at their console as being competitors. They’re a different world and we operate in our world — that’s kind of the way I look at things…” (kotaku)

Say what you want about Microsoft vs. Sony, but it sure sounds like Sony doesn’t want to acknowlege Nintendo’s success because it casts a dark shadow on their own product. Nintendo and Sony have been battling for years, that’s just the way it is and that’s how the industry sees it. When NPD releases numbers, when journalists write articles about consoles and when the war is finished one thing remains constant: all three consoles are included in the equation.

0 thoughts on “Kaz Hirai Dooms 360 To Short Life”

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Episode 366: Hashtag GamerGateEpisode 366: Hashtag GamerGate

One again, the episode gets a little political as it deals with the GamerGate controversy again. No Gaming Flashback or Gaming History, but plenty of annoyed podcasters. As a side note, there will be no podcast for the next two weeks as Paul will be on a trip. However, there will be a new podcaster when the show starts up again.

This week’s news includes:

  • Sarkeesian cancels Utah State presentation following threats of shooting
  • Former GamerGate member explains his departure
  • Unreal, BioShock dev Digital Extremes sold to Chinese companies
  • Games driving “nearly all” Google Play’s revenue growth in US
  • Mobile spending driven by 35-44-year-olds

All this plus Listener Feedback.

Episode 272: Whinny 8Episode 272: Whinny 8

This week’s Gaming Podcast deals with Jordan Lund discussing how much negative flak Windows 8 has been getting, Daniel Quick being his usual Canadian self, Paul Nowak returning triumphantly, and Jonah Falcon just taking infamy in stride. This week’s Gaming Flashback is the derided Super Pitfall! for the NES.

As far as the news:

  • “Super-slim” PS3 will be a no-show at Gamescom
  • UbiSoft claims lack of new consoles penalizes creativity
  • Diablo III ‘God mode’ exploit for Wizard discovered
  • EA: Nintendo “on track to become primarily a software company”
  • Electronic Arts settles in Madden and NCAA monopoly suit

There is no Question of the Week – rather, the crew is waiting to hear your questions for them instead.

Episode 563: Welcome to the CloudEpisode 563: Welcome to the Cloud

This week, the gang discuss the provocative article by Forbes about Microsoft ignoring Sony in favor of combating Google and Amazon in the cloud space — and how Sony is renting Microsoft’s servers. No Gaming Flashback this week, though.

The news includes:

  • Microsoft: Amazon and Google are ‘the main competitors going forward’
  • Stardew Valley creator is working on two new games
  • Capcom removes Denuvo DRM from Devil May Cry 5

Question of the Week: “What’s your favorite videogame trailer or advertisement?”