Tech Cruch is reporting that Electronic Arts is about to acquire casual games giant Popcap Games for a cool $1 billion, which would exceed EA’s market cap by over 13%. If true, this would be EA’s definitive entry into the casual games market, a field they broke into 7 years ago.
Despite consuming a significant chunk of EA’s reserves. buying Popcap would bring them IPs such as Bejeweled, Plants Vs. Zombies, Peggle, Zuma and Bookworm.
We’ll keep an eye on this deal as it happens.
Famitsu Magazine is reporting the Nintendo console, Wii, has managed to sell 7-million units in Japan. This is roughly three times the number of Sony’s PlayStation 3, the console with superior graphics and power.
Japan isn’t about graphics and power or they’re not a fan of the high priced PlayStation 3. The three times factor seems odd, still, considering the PS3 isn’t three times the cost and really isn’t that bad of a console. Unless the titles on Japan’s console are just not as inviting, the PS3 should be keeping pace with the tiny Wii console. Sony is a Japanese company as is Nintendo and both have a very good grasp of the games the Japanese culture is attracted to buying. What’s happening here!?
“The Wii’s 7 million sales put it far ahead of its foes in the ongoing console conflict in Japan. According to Enterbrain figures quoted by GameDaily, Japanese sales of the PlayStation 3 numbered just 2.37 million units as of September 30, when the Wii had sold around 6.83 million units in the territory. Sony estimates the PS3 sold nearly 17 million units worldwide by the same date.” (gamespot)
The Xbox 360 still can’t compete against the PS3 or Wii in overall numbers, regardless to boosts when they put out a game the Japanese actually find interesting. If Microsoft and Sony learn anything from this generation of consoles, it’s that simple makes better. No, we’re not telling the developers to end the goals of hardcore gaming… we’re just wondering if branching out a bit to scoop up some casual gaming interest.
Congratulations to PopCap for showing why casual games will always be a viable market. Let’s put this in perspective, investors believe GTA IV will push 13-million sales by the end of 2008 and, as of January 2008, Halo 3 had sold 8 million copies. PopCap’s little casual game has hit 25 million units sold, that’s fairly impressive considering these blockbuster titles haven’t achieved such numbers.
You may say “well, these titles sold 3+ million in the first week, what about Bejeweled?” True, Bejeweled probably didn’t hit 3 million in a week, but which game will still be played in 2010? Bejeweled or GTA IV and Halo 3?
Casual games age well, they’re not competitive on the graphic space and, instead, focus on fun value. Fun value is a lasting appeal and is immortal in the time line of video games. The same reason people still find fun in Pac-Man gamers still find cash to pickup their copies of Bejeweled.
Which game had the smallest budget? Bejeweled or GTA IV? We’re pretty sure PopCap did not give the bejeweled team $100-million to make it! Investors take notice, casual games have a long lasting appeal.
Read on for full press release details.
This week’s episode is very long to make up for the crappiness of last week’s episode, and the crew have fun with the trolling of Target critics this past week.
The news this week includes:
This and Listener Feedback.
