After four years of development, Popcap lit up Seattle Monday night with the launch of Bejeweled Twist sparing no expense to show off their new casual game. It took four years to complete but Popcap isn’t going to release a game until it’s perfect. You won’t play it until they believe it is a game their mom would love.
“Popcap builds games for people, not demographics,” says CEO David Roberts. At the launch the founders, John Vechey, Brian Fiete and Jason Kapalka talked about the casual game market while the “Gem Girls” walked around looking sexy and flashy. Roberts talked about the casual game industry and forecasts it growing to become an $8 billion market — not too shabby for USD $19.99 games.
Downloads of Bejeweled, of course, show no signs of stopping and Popcap explained that 40% of their revenue comes from the old concepts of “Diamond Mine.” Phil Spencer, Microsoft Game Studios’ General Manager, hopped on stage and explained how Microsoft saw Popcap’s vision in their Diamond Mine flash game and suggested a rename to Bejeweled, the founders hated the name but took the big companies suggestion on the change.
Since then, we’ve had many folks attempt to clone and replicate the success in Popcap’s flagship product. Complete with open bar, Gem Girls, camera flashes and glitter this game launch shows the growing casual games industry the great power and momentum of “simple” casual games.
Nothing about Bejeweled Twist is simple. The game play of Bejeweled Twist aggregates all the knowledge Popcap has acquired over the last seven years to design one blockbuster title. From classic Bejeweled to Chuzzle to Peggle, the game takes pieces of each successful title and combines the game play, sounds, graphics and modes into a product that will bring casual gaming to a new level. Bejeweled Twist is going to be the new bar to reach in the industry in terms of addictive game play and a unified casual vision.
Stay tuned for the full review as we get deep into the full features of Bejeweled Twist. Special thanks to Dale North from Destructoid for hanging out for some drinks during the after party.
This weeks gaming podcast covers a bunch of great topics including a gaming flashback of Populous. We’re going to give your our down and dirty Mega Man 9 review from an older gamers perspective and cover some game news, including:
To clarify a part of Jonah’s post, my last episode as a regular co-host of the show is to be the next one.
So, we’ll do follow-ups for some of the older news items. Cool!
@Jay Wilson steps down from Diablo III stewardship
Eh, I guess that’s what happens when you focus a bit too much on making money instead of making a game. Jonah, I’m 100% with you.
I wouldn’t put the blame on the lead game designer though: if you’re not the top dog in the hierarchy, your freedom is limited.
Hmm, Brevik ? Maybe.
@The Secret World sees ‘400% increase in activity’
Buy2Play is a bit weird, since you still have server maintenance to pay for. Dunno. I can see it for an MMO that would use a p2p network system to alleviate server loads, but for a classic client-server architecture? Dunno. To me it sounds like putting a limit to the lifespan of the game.
Time, prove me wrong.
@Mojang: Minecraft XBLA outsold Minecraft PC in 2012
And here’s the XBLA gold rush 🙂
Like the iPhone gold rush before. And the other XBLA gold rush before the iPhone rush.
Joking aside, I can see people interpreting this as a sign to where to publish. Truth is, a good game sells. Regardless of the platform.
@Sony settles lawsuit with Kevin Butler actor Jerry Lambert
This is screwed up. It’s his freaking face. It’s not like Sony owns it. But what the heck, what do I know.
@Pachter: Nintendo is “a few years late” in everything they do
I think the guy has a point. In terms of performance, he’s right. In terms of peripherals, they were left behind by Kinect. As for a games library, again, he’s right.
Paul, I guess you’d like to make a zombie out of him? 🙂
@QOTW
STALKER, but! The former GSC team is working on Survarium, and the STALKER brand did get a new roof, but with a different studio.
So sure, I do want something STALKER like, it’s just I’m not sure it’ll be STALKER2 (not announced) or the Survarium game.
Dan, good news about your employment! You will be missed.
@Diablo 3 beheaded (I wish)
Meh
@Secret World
Double Meh
@Sony and Kevin Buttler
Tripple Meh. Boredom COMBO.
@Minecraft XBLA
The answer is simple. PC version is far to easy to pirate. It’s less than a megabyte and you can store it on a floppy disk. Furthermore, as funny as it sounds Minecraft multiplayer is very processor heavy. The XBLA version is a lot more stable (and even then someone gets dropped once in a while). It may be pricy and lack the mods but there is nothing like it on the Xbox.
@Nintendo is a step behind
If you may recall, I was talking about this for the past year. Nintendo’s problem is that it is fueled by tradition. The Wise Old Men who run the company call all the shots. They make what they THINK the consumer wants. And you can’t define the world by Satoru Iwata’s personal tastes. The reason why Xbox is doing so well is that Microsoft is running a business. Tablets are successful? Que SmartGlass. 3D sucks? Drop it. Kinect is popular? Make Kinect 2.
On another note, I can’t wait till you discuss the newly revealed Wii U titles. I am brewing up a shitstorm in my cauldron as we speak.
@QOTW
Man. Way to many. It’s sad to a see a franchise die just because people spend all their money on COD and FIFA. The obvious answer is Shenmue 3. The story was finished for the last 15 years. They just don’t have the funds to put it into a digital form. How sad…
A proper sequel to the Duke Nukem franchise is another. The game made a profit. They should make a new game. This time for real.
Hello long time listener, love the show especially Paul.
@QOTW : I’m going to cheat and pick two if it’s fine with ya gents, always wanted sequels to these.
1). The Brave fencer Musashi: This was my favorite kirby game growing up.
2). Misadventures of Tron Bon:Its like having your own army made of small huggable Lego people.