Activision has decided to take Guitar Hero to the next level: Action Figures. This is a great move for the company, striking the iron while it’s hot! The Guitar Hero and Rock Band franchises are growing in intensity while big blockbuster titles like GTA IV are waning in sales and profit.
Pretty soon you and your children can purchase action figures in the liking of Guitar Hero, would you consider this or is it just a gimmick?
McFARLANE TOYS ANNOUNCES PARTNERSHIP WITH ACTIVISION
TO PRODUCE GUITAR HERO(tm) ACTION FIGURES
TEMPE, Ariz. ~ McFarlane Toys announces a partnership with Activision, Inc. (Nasdaq: ATVI) to produce action figures from the hit video game franchise, Guitar Hero®. The first line is expected to hit store shelves this fall.
The hugely popular Guitar Hero franchise delivers the ultimate guitar-bending experience and enabling aspiring axe-shredders everywhere the chance to Unleash Their Inner Rock Star. Featuring a wide variety of music spanning five decades, the franchise is highlighted by countless original recordings from many of the most beloved artists of all time.
Represented in the first line of action figures are four of the Guitar Hero game’s most popular characters:
JOHNNY NAPALM
AXEL STEEL
LARS ÜMLAUT
GOD OF ROCK
“We have very recently begun creating toys based on video games,” says McFarlane Toys CEO Todd McFarlane. “With Activision, we get to work on arguably one of the biggest video game franchises out there, and capitalize on the wide-ranging demographic that encompasses this game.”
Each figure has 15-18 moving parts. Additionally, a unique guitar is included with each character that is removable and interchangeable with the other figures. Each figure also comes with a sculpted Guitar Hero logo base.
McFarlane Toys’ 6-inch action figures retail for $10-$15.
Visit www.SPAWN.com for updates and the all the latest and to-the-minute news.
About McFarlane Toys
Grammy-and Emmy-winning producer/director Todd McFarlane, creator of Spawn and the founder of SPAWN.com, is the force behind McFarlane Toys, one of America’s top action figure manufacturers. With an eclectic array of movie, TV and music licensing tie-ins – as well as the officially licensed teams of the NFL, NBA, MLB and NHL, McFarlane Toys has become a leader and redefined the standards within the action figure industry. For complete information on this pop-culture powerhouse, visit SPAWN.com.
About Activision, Inc.
Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $2.9 billion for the fiscal year ended March 31, 2008.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s website, www.activision.com.
It’s amazing to think we’re in our third year of “next generation” console bliss. Three years have passed since the first Xbox 360 shipped, for good or bad, and it’s time to start thinking about the future.
First I’d like to offer sincere condolences on the passing of Andrew, that was very sad to hear, just proof that life is very short.
@LoL; I read this story as well before it was on here and I couldn’t fathom why or how any LGBT would have any kind of advantage. More over how anyone would know or why they would even care? The whole story is completely baffling.
As for any slight advantage due to genders, there was a Mythbusters episode where they tested gender biases; like “throwing like a girl”. First they had untrained kids pitch balls, they had a pattern of boys throwing harder/faster and girls being more accurate. Then when they brought in the professional players they found the differences very negligible. With training and practice any weakness or disadvantage can be overcome.
@Nintendo lower prices: Yes please, I’m all for cheaper games. Also being able to get the back log on DS that was on Wii!
@EA games too hard to learn: I agree Jonah read the manual, read forums, wiki guides, etc. There’s a ton of resources, I have several GoG and Steam games that actually do have their manuals. As for EA games I have never found them hard to learn, their games seemed to have been focusing on being as streamlined as possible.
I also find it very odd if as Jonah says that Grim Fandango isn’t that much different, aside from the sound cues, that it doesn’t work for Paul. There has got to be a way to get that game to work.
@QotW: The list is so long I’ll start with a yes there are games I get emotional with. When ever I hear the sad songs from Final Fantasy 4, 6, or 7; the music of Suikoden I and II. They bring back so many fond memories.
My condolences to family and friends of Andrew Yoon. It is a terrible misfortune to die so young. Especially following completion of a project. He sounded like a real fun guy.
@Too much kohones
I will now clean my eyes and read that again. Nope. It’s still there. What part of human logic created that idea. It’s f**king LoL, not Olympics. If they are so afraid of superior mouse clicking ability, they should also ban Michael J Fox (Parkinson’s). To be honest I was always against e-sports. We are starting to forget that video games are primarily a source of fun, not funding. But some people take it too seriously, resulting in those exiting propositions. If we could instead concentrate on banning antisocial twats from the gaming industry that would be better. Oh no wait. Then there would be no one to run the tournaments…
@Ninendo’s peasant strategy
As much as I love Nintendo games, I hate paying for them. As opposed to Xbox/PS titles which gradually fall in price, good Nintendo games stay at release price for years in UK. I am yet to find a copy of Lego City Undercover that won’t bankrupt me. However, when they re-released the Metroid Prime Trilogy for cheap, I snapped it up without a second thought. I would gladly pay for cheaper Nintendo software.
@QOTW
Mirror’s Edge Still Alive ending. Beautiful.