Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.
Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and Brütal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.
People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.
Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.
“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)
Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.
Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.
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It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?
Hi guys.
Sorry for not writing a comment for such a long time 🙁 I am listening nearly to every episode, but really forget to write you a line .. sorry for that!
Regarding the topics in this episode:
Best Gamepad for me is the PS4 Gamepad. I have small Hands, so thats fine for me to handle it. The Switch Pro COntroller is nice as well, but after playing some hours, i feel some pain in my hands which i dont have playing with the ps4 Controller. The xbox Controller is a little bit too clunky to play with it for hours imho. The bigger size is not the problem, i think for me its the orientation of the buttons, especially the ones on the backside.
I am playing much WOW right now … i am not able to play Magic with real cards so WOW is a welcome time killer 🙂 In addition i am playing the new Ori Game, the new Doom and i want to start the FF7 Remake.
Regaridng Fall Out New Vegas: cant tell anything about it .. never played it .. should I ?
People are really playing more survival games during this Covid Period? Oh my god 😀 they should watch Walking dead instead .. haha 🙂
Regarding the grinding discussion: i play WOW and i played it 15 years ago so i know grinding very good 🙂 But at least if you are in Discord with some friends, talking and maybe watching som tv shows on a second screen, its not that hard and boring. But sure its sad, that you you have to grind at some points to get some good rewards 🙁
Thanks again for the nice and entertaining episode. Keep on guys and stay healthy 🙂
greetings from germany,
Ralf