Episode 590: Microsoft and Epic Tag Team

This week has Microsoft backing Epic against Apple, Nintendo telling people they don’t have controller drift and apologizing for controller drift, and some new games.

The news includes:

  • Level-5 has reportedly halted nearly all operations in North America
  • Microsoft sides with Epic in its fight with Apple
  • Nintendo is reducing the price of Switch Joycons in Japan
  • Torchlight 3 leaves Early Access

Let us know what you think.

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Paul is not in the podcast, and will be out for the next couple of weeks as he recovers from major surgery. In the meantime, the podcast chugs on with three podcasters, as Jordan relays what he thought of the Sony Gamescom 2012 press conference.

In the meantime, the news items include:

All that plus Reader Feedback wishing Paul well (sorry, Kizer, we didn’t moderate your message til after recording), as well as this week’s Question of the Week, “When is the right time to cut the price of a console?”

Phil Harrison’s Building a 100 Million Dollar FranchisePhil Harrison’s Building a 100 Million Dollar Franchise

Once upon a time, Activision Blizzards CEO Bobby Kotick kicked a few franchises to the curb: Riddick and Ghostbusters. No doubt, this was a result of the Activision and Blizzard merger requiring some resources to the merged together while others were cut from the lineup. Phil Harrison, the new big suit at Atari/Infogrames has raised these little birds from the ashes with a dream to build them into 100-million dollar franchises.

While Bobby Kotick said the titles, “don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises,” Phil Harrision sees it as a personal challenge to prove him wrong.

“What Bobby, perhaps unhelpfully said, was that those games were franchises which wouldn’t make $100m of revenue and generate sequels. If that’s his benchmark, then fine — and we’d love to aspire to the same benchmarks. But you know what? I would love to turn Ghostbusters into a $100m franchise, just to prove him wrong.” (1up)

In many ways, this is the difference in attitudes from a large firm compared to a smaller firm with strong goals and a vision for success. Activision Blizzard is big now, perhaps the biggest publisher in the industry, they can’t be bothered with minuscule 80-million dollar franchises. Others, like Atari, strive to take a title from nothing to something of greatness. Granted, Atari’s failed in a lot of franchises, but with their new ex-Sony executive behind the helm things could turn around and this might be the first step.

Most of the best game franchises in existance today started from nothing but a dream. Big publishers don’t have time to dream, they’re too busy making money off the fanboys of their current franchises.