Category: Blizzard

Gaming Podcast 136: The Wumpus EpisodeGaming Podcast 136: The Wumpus Episode

This week’s gaming podcast is all about energy, excitement and enough Warcraft news to make you want to throw up in your own mouth. However, we sugar coat it with lots of other news, great community comments and we’re flashing back to Age of Empires while taking a little time to remember the man behind the Wumpus. This weeks news includes:

This week we’re asking the question, what key selling points are needed to sell someone on an Xbox 360 considering the fact that they’d love exclusive FPS titles for the console.

Almost Three Million Lose Life To Lich KingAlmost Three Million Lose Life To Lich King

Wrath of the Lich King is the fastest selling game of all time beating the old champion: Burning Crusade. Believe it or not, Blizzard is saying 2.8-million people picked up the expansion to World of Warcraft and are currently sitting at home forgetting to eat their dinner in the first 24-hours of launch.

This probably doesn’t come as any surprise to Burning Crusade owners, but think on this… you can’t play Wrath of the Lich King without the core game and the Burning Crusade expansion. New adopters of the WoW haze will be investing a good deal of money, before monthly charges, to get into the full experience of Lich King.

The original Burning Crusade expansion sold 2.4-million copies in the first 24-hours, in some ways this is disappointing because their was only a minor influx in this new expansion. It’s hard to complain about epic sales on a game expansion, what other title can boast number so high for an expansion pack?

The real question is, how many gamers have taken days off of work to get their Death Knights to level 80 first?

Trials of a World of Warcraft Player: Entry FiveTrials of a World of Warcraft Player: Entry Five

“The Grind”

With Wrath of the Lich King arriving last week it only made sense to jump into the new content “Lich King” style. Although we had initially reacted to the beta, playing the final content was much more fun with all of our guild and friends to play along.

It only took a few hours to get my new Death Knight to level-58 beyond the starting area and into the real world of Azeroth. Upon reaching the main city (Ogrammar as we’re horde) I picked up two new professions to make me a bit of dime: mining and skinning. This is where the beauty of the Death Knight fell apart…

A level-58 character has a few options open for exploration with the Burning Crusade content being the most desirable starting point. However, quickly it became apparent that my professions of mining and skinning were useless in Hellfire and other Burning Crusade areas. Why? Professions start with a value of 1. The last expansion requires your professions to be roughly 300 before you can utilize them.

My level-58 Death Knight has no experience in the ways of skinning and mining, what has he been doing all his life? Apparently killing innocent people in small villages throughout the Eastern Plaguelands. My anticipation with leveling my Death Knight died knowing I’d spend the next few days hunting mines and killing animals as if I where a level-10 toon.

There I was, a high level character trolling Crossroads and Thousand Needles hunting for copper and tin and skinning all the low level creatures I could find. Why didn’t Blizzard consider this when they allow you to create a level-55 character on day one? If we don’t go off and grind our way to a profession level of 300 we might as well not even pick professions at all.

I was not alone in these findings, along my path I found several Death Knights with skinning knives and mining tools looking for open opportunities to cut into the earth or the dead animals skins all around them. Sure, we can kill a cat in seconds flat but the “grind” is what we wanted to avoid, this is what characters spend their first twenty levels doing!

After three sessions of mind numbing grinding I’ve managed to reach a skill of 340 in skinning and coming upon 200 in mining. Mining is still too low for high level game content so I must whisk myself away to noobville every so often to catch a few mythril nodes and pray for a gold deposit along the way.

This may not be a bug in the Wrath of Lich King expansion but it sure is an annoying design flaw.

Blizzard’s Next MMO, In DevelopmentBlizzard’s Next MMO, In Development

In yet another “no kidding” news item, Blizzard is working on some new MMO says Paul Sams, Blizzard COO, in an interview with videogaming247. This new MMO is going to be “cool, new, different,” he says but doesn’t give any details into it except that it’s not going to be easy.

With Lich King arriving, gamers should be looking forward to a few more strong years with World of Warcraft. Considering Blizzard’s ability to kick out a new expansion every year or so, we’ll know the new MMO will be launching because their expansion road map will go dry.

Much like Apple “dries the channel” when a new device is arriving, allowing stores to post their “sold out” signs, Blizzard will probably invest heavily in their new MMO and allow WoW to die down when they’re ready to make a transition. Or, will they?

Is there any advantage in leaving World of Warcraft as the clear contender if Blizzard is to hype a new MMO style game? Perhaps, if the game is in a completely different genre it might be possible, but some folks will no doubt cancel their Warcraft subscriptions to try out Blizzards next big thing. They’ve said nothing as to the property they’d be driving their next MMO to market with… will it be Diablo or perhaps a Starcraft MMO or something truly “new” and something really “different.”

If anyone in the market today is to begin development of a new MMO, it would seem Blizzard is going to be the most suited to developing another successful venture into this space. They have learned a lot over the years and can apply that knowledge to their next “different” online gaming franchise.

Watch out startups, Blizzard may be working on something even better than World of Warcraft.

Wrath of the Lich King, Midnight OpeningsWrath of the Lich King, Midnight Openings

It’s almost that time again folks, the next expansion for Blizzard’s World of Warcraft arrives the first minute on the 13th of November. This is the expansion we’ve all been waiting for, climbing the ranks to level 70 so we can enjoy all the fresh new content, preparing ourselves for Dark Knight status.

If you’re in the New York area, you’ll have a chance to meet CEO Mike Morhaime and executive VP of product development Frank Pearce. They’ll be a New York Best Buy signing copies of the title if you’re lucky to be in the area and plan to go out at midnight to get it. We’re not that lucky, but we’re also not standing in line this year for an event.

We’re trusting in Amazon and their promise to have the game at the door step on release day. If this isn’t the case, we’ll be playing some Burning Crusade content instead. If you want to join in the New York festivities read on for their full press release.

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Smart Business Choices During Economic DownturnsSmart Business Choices During Economic Downturns

Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.

Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and Brütal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.

People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.

Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.

“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)

Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.

Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.

It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?

38 Studios Pulls EA and Blizzard Talent38 Studios Pulls EA and Blizzard Talent

Formerly Green Monster Games, 38 Studios is growing a large pool of talented folks for their MMO endeavor. First, we heard R.A. Salvatore (writer of the Dark Elf series) was heading over to work on a story, art direction by Todd McFarlane (creator of Spawn) and now Irena Pereira from Blizzard and a sound designer, Aubrey Hodges.

Hodges has done sound for games like Kings Quest, Quake and even Madden NFL. Pereira was a World of Warcraft interface designer which allows us to invision a bit about what 38 Studio’s MMO may look like from a user interaction perspective.

The MMO, currently titled Copernicus has a tentative launch date of 2010, which seems short for a full MMO design but they’ve been hard at work for roughly two years. Not too shabby a team for a privately held company founded by baseball star Curt Shilling.

It’s important to note Shilling is an avid gamer and loves massive multiplayer online games. What else does a man with a lot of money do as a side project? Fund a company based on the hobby he loves! If anyone knows the best directions and qualities of an MMO it should be an experienced team guided by someone with a passion for the game genre.

We’ll have to wait and see!

Read on for the full press release

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Game Publishers Hate RiskGame Publishers Hate Risk

It’s clear publishers like Electronic Arts hate to take risks on video games. They’re not alone in their opinion, look how many sequels we’ve got for the holidays compared to new creative titles like Little Big Planet, or how publishers push out sequels to hot titles until we can’t take it anymore; how many Guitar Hero titles will arrive before we scream “enough!”?

Speaking to rocking music, Electronic Arts may pass on the chance to pickup Brütal Legend, a title originally being published by Vivendi Games prior to the Activision Blizzard merger. The title was left without a home when the merger was complete along with other dropped titles.

Why would EA not take the chance with the game? Risk factor. Brütal Legend is a game title developed by Double Fine Productions and has been designed by Tim Schafer, with past games like Monkey Island, NES’s Maniac Mansion and the fantastic title Full Throttle. With such sweet titles under his belt, why wouldn’t a game designed by Tim Schafer be a hot commodity in the market?

The game brings music and action adventure together in a creative twist. No, it’s not Rock Band and it’s not Guitar Hero, thus, MTV and Activision don’t care about it. However, the game plot and storyline are music related and, supposedly, the main character is voiced by Jack Black, vocalist of Tenacious D and popular actor (School of Rock anyone!?)

Creator Tim Schafer has said that roadies have long fascinated him. Schafer originally thought of the game’s title over fifteen years ago. “I was riding a bus, thinking about a game that would be the complete opposite of what we were working on, The Secret of Monkey Island. And Brütal Legend leapt into my head. (wikipedia)

It appears a series of publishers have walked away from Brütal Legend without much hesitation. “I have seen it,” EA CEO John Riccitiello told Gamasutra. “I am well aware of what the game is. It’s a very significant creative risk.” (joystiq)

Where would the game be without significant creative risks? In many ways, World of Warcraft was a risk… it’s only got 9 million or more players.

Battle.Net To Stop Piracy For Diablo 3Battle.Net To Stop Piracy For Diablo 3

Who needs DRM when you’ve got battle.net? Blizzard believes they can authenticate legitimate users by stopping pirates from playing Diablo 3 online using their network service Battle.net. They’re saying the system is more like Steam than like EA’s solution of lock down methods using SecuROM.

Blizzard has used Battle.Net to stop piracy and allow only privileged people to play online since it was launched in ’97. This system, still in place, allows them to reuse the copy protection scheme they’ve been using, successfully, in the past.

“If you wanna play online on Battle.net with other players you’re going to have to have a legitimate copy,” Pardo said in a BlizzCon interview. Battle.net, he says, has “saved us from a lot of the PC piracy that I think hurts a lot of other single-player-only games.” (kotaku)

Although this copy protection is highly reasonable, it seems as if much of Diablo 3’s strong points lay in the awesome storyline. Apparently Blizzard is willing to let pirates play single player, and presumably with friends, using pirated copies.

Although it doesn’t seem fair for pirates to play through a single player campaign for free, it sure beats being harrased with awful copy protection along with potential gamer backlash.

Echos of Doom Is Alive!Echos of Doom Is Alive!

Although we reported the latest 3.0.2 World of Warcraft patch Live yesterday, we weren’t considering the sheer amount of gamers that would be jumping on to try all the new content. Honestly, the realms were up and down for hours – more down than up for our realm.

This update is absolutely huge and game changing. This is probably one of the largest updates since Burning Crusade in changes, updates and additions to the game play. Map changes, talent updates, game balancing and entirely new additions and a profession to boot.

We found ourselves spending a lot of time on the talent tree because this wasn’t a simple re-balance but a restructure of many character talents. Not to mention hunters pets getting their own talent trees. We tried to get our talents distributed and tested but the realm would go offline. Apparently, it’s been all smooth sailing today so hopefully gamers can actually… game.

Of course, the world is reacting to adjustments to the new profession. Because it relies on herbalism you may notice peacebloom and other basic materials sky rocketing to 12 gold in price, for what should typically be a few silvers. The “free market economy” is out of control with the changes, hopefully some of these will die down as gamers settle into their new profession.

Next, find 3.0.2 addon updates for everything we were used to. That’s a long road ahead.