Activision - - Page 3

Diablo 3 Doesn’t Look Right, Dev Says Yes Sir!Diablo 3 Doesn’t Look Right, Dev Says Yes Sir!

August 6, 2008| schommer| 0 Comment| 7:20 pm

There has been many debates on the graphic level of Diablo 3 and how it should be different. Finally a developer comes out and says “um, no.” Their reasoning is fairly simple, it’s one thing to photoshop up a screenshot with some filters but it’s another to get the texture and lighting to run at that detail on a standard computer.

How do you argue with that? Personally, I think the graphics look wonderful, brilliant, vibrant and professional. Diablo 3 game designer Jay Willson said:

“The key thing to remember here is that this has been Photoshopped. This isn’t created by the engine. Though it looks really cool, it’s almost impossible to do in a 3D engine because you can’t have lighting that smart and run on systems that are reasonable. If we could do that, we probably would in a few of the dungeons.” (slashdot)

Non-developers seem to forget that the colors, cameras and lighting don’t come free on a video game. Everything has limitations and, although the limitations change over time, today’s graphics for a standard machine are capable of running Diablo 3. Blizzard isn’t making a game that only hardcore PC gamers can play, this game is for everyone.

Building a video game is a lot of smoke and mirrors to make a virtual object look “real” to normal gamers. Immersion and definition is important, grainy dark graphics do set a mood, but they also frustrate many players. Remember DOOM 3? Some people could barely see the “epic graphics” of the last DOOM sequel, it’s time to mature and show off true colors.

Darkness usually is used to hide imperfections, Diablo 3 has nothing to hide.

(For a high resolution photo, checkout MTV Multiplayer Blog)

Activision: Cleaning House, Losing StudiosActivision: Cleaning House, Losing Studios

July 29, 2008| schommer| 0 Comment| 1:15 pm

Now that Activision has merged up with Blizzard all under Vivendi it’s time to consider what to do with all the additional overhead, management, internal studios and sheer amount of people working on projects within their organization. In other words, it’s time to trim the fat and get leaned out for the long haul.

This isn’t unexpected news, the only way to grow more effective as a large company is to remove some of the access baggage that can slow you down and let your competitors take control. This is a sad job which nobody takes pride in (most normal people anyway) but it could mean the difference between rising to the top and sinking like a brick.

“We are focused on improving efficiency across the combined organization and are concentrating on businesses where we have leadership positions that are aligned with Activision Publishing’s long-term corporate objectives,” Activision Publishing CEO Mike Griffith said in a statement. (gamespot)

It’s important to be aggressive as a large company, just like you would be as a startup company. There is a reason startup companies grow into powerful competitors that win, grow and eventually become (or be purcahsed by) larger companies.

As part of this move some staff will be migrated to new projects, persumably reporposed into other divisions or allowed to find new jobs somewhere else. This is called “realignment” by those in the management organization, and currently those up for realignment are:

Radical Entertainment (Prototype, Crash of the Titans)
High Moon Studios (The Bourne Conspiracy, Darkwatch).
Massive Entertainment (World in Conflict, Ground Control)
Swordfish Studios (50 Cent: Blood on the Sand, Cold Winter)

These realignments along with other organizational changes will effect a few working game titles:

Brutal Legend
Ghostbusters
Wet
Chronicles of Riddick: Assault on Dark Athena
World at Conflict: Soviet Assault
50 Cent Blood on the Sand
Zombie Wranglers
Leisure Suit Larry: Box Office Bust
Several Xbox Live Arcade titles

At this point we’re not sure which, if any, will continue to be developed under Activision and which will be sold off to other companies or retired. Surely, those money making titles will be sold off if Activision has no plans to finish them.

Again, it’s hard to consider this a bad decision. This is a decision of growth over having too many “Cooks in the kitchen” making soup. It’s better to have rock solid titles of epic proportions than a large pool of mediocre titles with minimal sales and bad reputations, and that’s why they spend a lot of time in the office working on this and having a type of office chair for long hours on a computer is really helpful in this area.

It’s not that the titles they’re questioning are necessarily bad, but are not the leading titles in their space and are should be either given a stronger team to work on them or retire them entirely. To build a stronger team with passion and direction it might be best to sell the franchise(s) to other organizations so they can do it right with time and attention to detail.

(Thanks, gamespot)

Battle of the Mega Powers: EA Wants Take-TwoBattle of the Mega Powers: EA Wants Take-Two

July 21, 2008| schommer| 0 Comment| 3:57 pm

We’re already looking at the results of an Activision Vivendi union and now Electronic Arts is slowly working towards taking over Take-Two. Activision Blizzard is larger than that of EA but would the Take-Two buy-out grow EA into the number one publisher once again?

For gamers, it’s changing the map of the industry. We grew up with many of these seemingly big companies but their all clamoring together to make the next big mega-power. While they struggle for ultimate domination we, the gamers, are going to either benefit from the competition or become victims, or perhaps a little of both.

Let’s assume EA and Take-Two form one entity, similar to the the Destructicons forming “Devastator,” they can reign hell upon the earth and anyone under their mighty fist shall perish! That might be a bit of an exaggeration but it’s safe to assume they’ll wield mighty power, more than ever before and their epic foe will be Activision Blizzard and, perhaps, Ubisoft. In a battle for sales and consumer acceptance the companies will be willing to out do each other at every step with huge funds at their disposal.

As a consumer, competition is a great way to produce innovation, technological advancements and excitement in the industry. These giant development houses are only this large because we’ve given them our hard earned money in return for entertaining video game titles. World of Warcraft is a major player in sucking money from our wallets in a consistent, addictive, manner while Guitar Hero explores new possibilities in music and rhythm gaming and controller accessories.

(more…)

Activision and Blizzard LayoffsActivision and Blizzard Layoffs

July 18, 2008| schommer| 0 Comment| 10:03 am

If you’ve ever been through an acquisition or merger you’d have expected this news to come, but for those new to the concept it’s simple: you can’t keep everyone. After a complete merger you end up with two sales departments, two IT departments, etc.

Do you really need them all? No, not really. You’ll need to keep some on board in order to “brain dump” your job onto others and hopefully stick around for the long hall. Some employees will probably be shuffled to other job responsibilities while some get packages and a thank you card.

These are some of the growing pains when working towards a successful merger, so don’t be surprised or start spreading rumors when a few people are let go. As someone who’s gone through it in two big mergers I can say that certain departments already know their fate ahead of time. Many IT and sales folk start looking for new jobs the minute the merger is announced.

Rejoyce: Rock Band Instruments with Guitar Hero World TourRejoyce: Rock Band Instruments with Guitar Hero World Tour

July 16, 2008| schommer| 0 Comment| 2:25 pm

Simply amazing news coming out of E3 last night, apparently the Rock Band instruments will work with the new Guitar Hero World Tour game. This may only be true with the Xbox 360 version of the title, as Activision didn’t want to comment on Wii, PlayStation 2 or PlayStation 3 yet.

Activision deserves a cup cake for this strategic move, providing Rock Band gamers a money saving option and increasing their own sales. If you’ve listened to our latest gaming podcast episode, you’ll notice Jennifer changed her mind on World Tour because of the new Rock Band 2 news. In short, if you own Rock Band you can now buy Rock Band 2 game-only without having to re-purchase the equipment. Why would you then go out and buy more instruments for Guitar Hero World Tour?

Rock Band has solidified itself as the next-generation of rock gaming by showing us more than a simple guitar interface. Building a “me too” product after Rock Band and requiring us all to purchase yet more equipment is a deal breaker for a good portion of gamers.

Thank you Activision for making a product we’re actually going to purchase now, instead of passing on it due to limitations of the wallet!

TD Gaming Podcast 79: I’m Often WrongTD Gaming Podcast 79: I’m Often Wrong

July 15, 2008| schommer| 0 Comment| 9:34 pm

This weeks gaming podcast we’re all over the rhythm matching games along with great gaming news and a bit of our early E3 coverage. We continue our RPG history and we also look back on Dragon Fire, and old Atari 2600 game.

This weeks podcasting news:

Jennifer wonders if the market is becoming flooded with music matching games and we’ve got to handle a big listener question: What holiday game would sell a console in 2008?

*Sony has recently cut prices on the 80GB PlayStation 3.

Activision Blizzard Official, Merger CompleteActivision Blizzard Official, Merger Complete

July 10, 2008| schommer| 0 Comment| 10:21 pm

The deal has been done, you can now officially call the company Activision Blizzard. Sure, the name is sorta lame but it does cover the bases… they’re Activision and they’re Blizzard; surely neither company wanted to lose their lively hood and branding.

We’re now looking at a company that’s more powerful than Electronic Arts, surely this worries Electronic Arts a bit. However, consumers like ourselves should be cheering for more competition against the big EA, perhaps forcing them to innovate a bit more and keep competitive.

Many gamers and industry participants would love to see independent companies grab a bit of the market share and bring in new startup companies and spin-off studios. However, if there is going to be a merger at the top-tier it might as well be one that puts pressure on Electronic Arts.

“We have created the world leader in online and console games with this transaction, and the combined strengths of the two businesses offer immense growth potential,” gushed Vivendi SA CEO Jean-Bernard Levy. “I am also very confident that, with the new leadership team in place, the new entity is perfectly positioned to take advantage of these rapidly developing markets across the globe.” (gamespot)

Now, we’ll have to wait and see if the upper level management can get along in a fluid manner and keep all their projects on track. With great power comes great responsibility, they’ve got the power… are they going to be responsible with it?