The game industry is doing “okay” in this bad economic time compared to other industries. Primarily, Nintendo is rocking the house with their games, hand-held’s and consoles while mobile developers are showing some great successes in the industry. Many success stories in our industry are based on small titles, downloadable games of the more “casual” style while a few larger titles are experiencing slower than expected sales trends.
We’ve mentioned this in the past, but the tough economy gives many smaller developers great opportunities for success. While big publishers struggle to look good in the eyes of the investor, tiny developers can produce quality titles for minimal cash investment and time to market. Ten years ago, smaller developers tried to compete with the big boys making larger titles, cloning successful titles or simply asking investors to put it on the line for their game. Today, developers can create a small iphone app, a cute WiiWare title or exploit the XNA efforts of Microsoft for Xbox Live Arcade and actually have a chance.
There are still challenges with these smaller developers when working in the WiiWare and XBLA publishing channels, your game marketing and promotion becomes highly reliant on Nintendo, Microsoft or Sony for PSN. Tom Prata, senior director of Nintendo of America talked to Gamespot about this issue:
“Finally, there’s the problem of promotion. It’s not enough to make a great game if nobody notices it. Prata specifically said Nintendo will be devoting more resources to support the promotion and development of WiiWare games in the future.” (gamespot)
Of course, in the world of smaller game titles and downloadable casual games, you’re going to be at risk of finding a lot of “shovelware” — products that are only released to make a quick dime, often based on some license or popular theme/character. The great game titles will, hopefully, rise to the top and show themselves off amongst all the wanna-be money makers.
Those smaller developers putting a huge passion into their titles actually have a chance in this new industry trend. Game makers, internationally, now have a chance to grasp a small piece of the industry and make their dreams come true. The core audience may see this as a trend of noisly low quality titles, but I believe the industry needs this change to grow a new generation of developers based on niche interests.
While many can wait for their next release of Madden the rest of us will continue to spend a little money to see what the future innovators are going to be bringing to the table.
@Notch earned $101M in 2012, may buy car
Good for him.
@Sony teases “See the Future” event on 20th February
It could also be some sort of TV or virtual reality device. But again, unless the announcement includes price drops, I’m not interested.
@Rumor: PS4 hitting Europe in 2014, will have 8GB GDDR5
Hmm. Dunno. Higher end PCs run on 8GB today, and a console should aim for the future. On the other hand, there isn’t too much using up RAM on a console except the game.
I agree with Jonah though, the difference in RAM speed will produce only a small bump in performance. Common bottlenecks for games are at the CPU and GPU.
@Feedback leads Kawata to “slightly revise” opinions on Resident Evil
I say blame the movies for influencing the games.
As for changing genres, anyone remembers Command & Conquer: Renegade? I loved the strategy games, I also loved Renegade. But apparently I was part of a minority.
And if you think of it, other game featuring vehicular combat released after Renegade did enjoy success.
So it seems that switching genres will impact sales, regardless of the quality of the end product. Therefore, be careful when making drastic changes. If possible, don’t make them.
@Source Code director signs on for Legendary Pictures’ Warcraft adaptation
Moon was good. Still, I foresee an action movie. Think of Prince of Persia.
@Controversial torture interrogation from Splinter Cell: Black List removed
Dunno. If I were to make a game about war, I’d make it as gritty as possible. War is like that. You’d play the game, feel awful about it.
@Rumor: Halo 3 finally hitting PC – on Steam?
Never was a Halo fan, so you know what? I hope it doesn’t sell. When you make exclusives, there’s always a gamble. Heck, Halo 4 is out for XBox, and just now Halo 3 comes up for PC?
@QOTW
Oh … this is difficult. There are plenty of NES games that I’d like to see re-made. Dunno, “Mission Impossible” I guess.
“It could also be some sort of TV or virtual reality device.”
Not with a hashtag #PlayStation2013.
@Kick it up a Notch
Quite a success story. Contemporary Bill Gates. In my opinion he deserves it. Minecraft is possibly one of the most influential games of our time. If only the gaming industry had more people like Notch, we would have more innovative games.
@Sony’s crystal ball event
What a tempting ambitious name. Although it will probably be some fancy prototypes of some Star Trek tech that won’t see the light of day for another decade. Sony needs to grab attention. But I don’t think they have anything to back it up. Otherwise we would have heard about it already. Roll on 20th of feb and let me see Sony fail to prove me wrong.
@PS4 hitting Europe in 2014
And we get it later than anyone why? If Xbox comes out in 2013, this move will be the death of PS4 in Europe.
@GTA delayed
Nintendo does it all the time. I don’t see why someone else can’t. If it’s for the best of the game then I can wait. Besides, I am yet to play GTA4. Don’t know why everyone is bashing GTA these days. You don’t like GTA 4, you make a better game and then you can talk.
@QOTW
Too many. As long as it’s a proper remake. Not a Nintendo style remake of taking on new controls and charging full price i.e. Ocarina of Time 3DS. My pick would be Final Fantasy 7. I would go for Morrowind, but since it’s a PC game it already has fan made graphic updates which make it look like Skyrim.