Many game studios are being dropped following a bit of an economic downturn in the United States and globally. Activision has to deal with being agile enough to survive the economic times like anyone else and has dropped a few games that had great potential.
Gamers continue to ask the question, “why?” when some of their highest potential games were dropped to the floor. Ghostbusters and Brütal Legend are a couple examples of games with eager fans already salivating prior to its launch. Some of these fans are a bit ticked off that Activision named them as dropped franchise opportunities.
People ask why a company holds one “mediocre” title while getting rid of other potentially awesome ones. Don’t forget, this is a business and a good studio/publisher is going to make good business decisions without emotional attachments – those that bring emotions into play may end up with a highly valued product (to them) with no additional potential and lower revenue. This isn’t to say developers cannot be passionate about their games and their industry, they just have to build games gamers will buy and continue to fall in love with release after release.
Activision CEO Bobby Kotick is one of these business savvy individuals who knows where investors will find profits for the future, and he also know how to manage employees, with the use of software like this sample pay stub for payments and more.
“[Those games] don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises. … I think, generally, our strategy has been to focus… on the products that have those attributes and characteristics, the products that we know [that] if we release them today, we’ll be working on them 10 years from now.” (1up)
Ghostbusters is a great example of a title which could be well received and fun to play but probably wouldn’t be an exploitable franchise. The game, based on a popular movie, has limited potential for yearly releases and huge franchise success. Ghostbusters fans would probably disagree, but that’s when emotion comes into play. Think dollars and cents, not awesome fun gaming.
Oddly enough many of these business decisions from Activision, Electronic Arts and other big publishers arrive when the economy is in free fall and investors are eying your revenue potential. People make their most important and, usually, unfriendly business decisions when their company is at risk.
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It’s sad to think money comes first and entertainment value comes second but we’re not the ones trying to make a profitable living in the industry. Put yourself in Kotick’s shoes as he walks into a board meeting to discuss future plans, road maps and profitability – you’d do what you have to do to keep your job, right?
Reportedly we’re going to see smaller 45 nanometer cell processors in 2009 which leads to similar cost savings as we saw in the Xbox 360 hardware. Cost savings appear on the manufacturing side, of course, along with less power consumed by the processor leading to less heat generated by the console.
@Notch earned $101M in 2012, may buy car
Good for him.
@Sony teases “See the Future” event on 20th February
It could also be some sort of TV or virtual reality device. But again, unless the announcement includes price drops, I’m not interested.
@Rumor: PS4 hitting Europe in 2014, will have 8GB GDDR5
Hmm. Dunno. Higher end PCs run on 8GB today, and a console should aim for the future. On the other hand, there isn’t too much using up RAM on a console except the game.
I agree with Jonah though, the difference in RAM speed will produce only a small bump in performance. Common bottlenecks for games are at the CPU and GPU.
@Feedback leads Kawata to “slightly revise” opinions on Resident Evil
I say blame the movies for influencing the games.
As for changing genres, anyone remembers Command & Conquer: Renegade? I loved the strategy games, I also loved Renegade. But apparently I was part of a minority.
And if you think of it, other game featuring vehicular combat released after Renegade did enjoy success.
So it seems that switching genres will impact sales, regardless of the quality of the end product. Therefore, be careful when making drastic changes. If possible, don’t make them.
@Source Code director signs on for Legendary Pictures’ Warcraft adaptation
Moon was good. Still, I foresee an action movie. Think of Prince of Persia.
@Controversial torture interrogation from Splinter Cell: Black List removed
Dunno. If I were to make a game about war, I’d make it as gritty as possible. War is like that. You’d play the game, feel awful about it.
@Rumor: Halo 3 finally hitting PC – on Steam?
Never was a Halo fan, so you know what? I hope it doesn’t sell. When you make exclusives, there’s always a gamble. Heck, Halo 4 is out for XBox, and just now Halo 3 comes up for PC?
@QOTW
Oh … this is difficult. There are plenty of NES games that I’d like to see re-made. Dunno, “Mission Impossible” I guess.
“It could also be some sort of TV or virtual reality device.”
Not with a hashtag #PlayStation2013.
@Kick it up a Notch
Quite a success story. Contemporary Bill Gates. In my opinion he deserves it. Minecraft is possibly one of the most influential games of our time. If only the gaming industry had more people like Notch, we would have more innovative games.
@Sony’s crystal ball event
What a tempting ambitious name. Although it will probably be some fancy prototypes of some Star Trek tech that won’t see the light of day for another decade. Sony needs to grab attention. But I don’t think they have anything to back it up. Otherwise we would have heard about it already. Roll on 20th of feb and let me see Sony fail to prove me wrong.
@PS4 hitting Europe in 2014
And we get it later than anyone why? If Xbox comes out in 2013, this move will be the death of PS4 in Europe.
@GTA delayed
Nintendo does it all the time. I don’t see why someone else can’t. If it’s for the best of the game then I can wait. Besides, I am yet to play GTA4. Don’t know why everyone is bashing GTA these days. You don’t like GTA 4, you make a better game and then you can talk.
@QOTW
Too many. As long as it’s a proper remake. Not a Nintendo style remake of taking on new controls and charging full price i.e. Ocarina of Time 3DS. My pick would be Final Fantasy 7. I would go for Morrowind, but since it’s a PC game it already has fan made graphic updates which make it look like Skyrim.