The game industry is doing “okay” in this bad economic time compared to other industries. Primarily, Nintendo is rocking the house with their games, hand-held’s and consoles while mobile developers are showing some great successes in the industry. Many success stories in our industry are based on small titles, downloadable games of the more “casual” style while a few larger titles are experiencing slower than expected sales trends.
We’ve mentioned this in the past, but the tough economy gives many smaller developers great opportunities for success. While big publishers struggle to look good in the eyes of the investor, tiny developers can produce quality titles for minimal cash investment and time to market. Ten years ago, smaller developers tried to compete with the big boys making larger titles, cloning successful titles or simply asking investors to put it on the line for their game. Today, developers can create a small iphone app, a cute WiiWare title or exploit the XNA efforts of Microsoft for Xbox Live Arcade and actually have a chance.
There are still challenges with these smaller developers when working in the WiiWare and XBLA publishing channels, your game marketing and promotion becomes highly reliant on Nintendo, Microsoft or Sony for PSN. Tom Prata, senior director of Nintendo of America talked to Gamespot about this issue:
“Finally, there’s the problem of promotion. It’s not enough to make a great game if nobody notices it. Prata specifically said Nintendo will be devoting more resources to support the promotion and development of WiiWare games in the future.” (gamespot)
Of course, in the world of smaller game titles and downloadable casual games, you’re going to be at risk of finding a lot of “shovelware” — products that are only released to make a quick dime, often based on some license or popular theme/character. The great game titles will, hopefully, rise to the top and show themselves off amongst all the wanna-be money makers.
Those smaller developers putting a huge passion into their titles actually have a chance in this new industry trend. Game makers, internationally, now have a chance to grasp a small piece of the industry and make their dreams come true. The core audience may see this as a trend of noisly low quality titles, but I believe the industry needs this change to grow a new generation of developers based on niche interests.
While many can wait for their next release of Madden the rest of us will continue to spend a little money to see what the future innovators are going to be bringing to the table.
Hi guys.
Sorry for not writing a comment for such a long time 🙁 I am listening nearly to every episode, but really forget to write you a line .. sorry for that!
Regarding the topics in this episode:
Best Gamepad for me is the PS4 Gamepad. I have small Hands, so thats fine for me to handle it. The Switch Pro COntroller is nice as well, but after playing some hours, i feel some pain in my hands which i dont have playing with the ps4 Controller. The xbox Controller is a little bit too clunky to play with it for hours imho. The bigger size is not the problem, i think for me its the orientation of the buttons, especially the ones on the backside.
I am playing much WOW right now … i am not able to play Magic with real cards so WOW is a welcome time killer 🙂 In addition i am playing the new Ori Game, the new Doom and i want to start the FF7 Remake.
Regaridng Fall Out New Vegas: cant tell anything about it .. never played it .. should I ?
People are really playing more survival games during this Covid Period? Oh my god 😀 they should watch Walking dead instead .. haha 🙂
Regarding the grinding discussion: i play WOW and i played it 15 years ago so i know grinding very good 🙂 But at least if you are in Discord with some friends, talking and maybe watching som tv shows on a second screen, its not that hard and boring. But sure its sad, that you you have to grind at some points to get some good rewards 🙁
Thanks again for the nice and entertaining episode. Keep on guys and stay healthy 🙂
greetings from germany,
Ralf